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Sports Programming Jobs in Virginia (NOW HIRING)

Sports Director

Chesapeake, VA ยท On-site

$40K - $45K/yr

Plans, develops, and implements sports programming in accordance with the association sport's calendar * Implements Association membership strategies that support recruitment of new members and ...

Run on-site instruction for youth sports programming including stretch & warmup, activities, & games for respective sport. * Teach age-appropriate skills following YMCA curriculum for respective ...

Run on-site instruction for youth sports programming including stretch & warmup, activities, & games for respective sport. * Teach age-appropriate skills following YMCA curriculum for respective ...

Identify opportunities to expand programming, increase participation, and generate new business ... Oversee program and sports leaders to ensure each area is meeting participation, service, and ...

General Manager Sports Complex

Manassas, VA ยท On-site

$80K - $95K/yr

Identify opportunities to expand programming, increase participation, and generate new business ... Oversee program and sports leaders to ensure each area is meeting participation, service, and ...

Athletic Site Assistant

Hopewell, VA ยท On-site

$16.60/hr

Supervises youth and adult athletic program sites including baseball/softball fields, soccer fields, basketball gyms and other facilities associated with sports programming. * Provides general ...

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Sports Programming information

See Virginia salary details

$24.8K

$88.2K

$147.7K

How much do sports programming jobs pay per year?

As of Sep 15, 2026, the average yearly pay for sports programming in Virginia is $88,184.00, according to ZipRecruiter salary data. Most workers in this role earn between $62,000.00 and $115,000.00 per year, depending on experience, location, and employer.

What is a sports programming?

A Sports Programming job involves planning, scheduling, and managing sports content for television, radio, or digital platforms. Professionals in this role work with networks, leagues, and advertisers to curate live events, highlight shows, and related programming. They analyze audience trends, negotiate broadcast rights, and ensure smooth execution of sports content. Strong knowledge of sports, media rights, and broadcast operations is essential for success in this field.

What are some typical challenges faced in a sports programming role, and how can they be managed?

Sports Programming professionals often deal with rapidly changing schedules due to live events, unexpected weather delays, or breaking sports news, which requires quick decision-making and adaptability. Managing broadcast rights, coordinating with production teams, and ensuring seamless content delivery can also present complex logistical hurdles. Success in this role depends on strong organizational skills, clear communication, and the ability to anticipate and efficiently respond to last-minute changes. Many teams use collaborative planning tools and have strong communication networks in place to help mitigate these challenges and keep programming on track.

What are the key skills and qualifications needed to thrive in sports programming, and why are they important?

To thrive in Sports Programming, you need a solid understanding of sports media, scheduling, content curation, and industry trends, often supported by a degree in communications, sports management, or a related field. Familiarity with broadcast management systems, analytical tools, and rights management platforms is highly valued, along with relevant certifications in media operations or sports business. Excellent organizational skills, creative problem solving, and the ability to collaborate effectively with production and editorial teams are crucial soft skills. These capabilities ensure successful development, planning, and execution of engaging sports content that meets both audience and network goals.

What are popular job titles related to Sports Programming jobs in Virginia?

For Sports Programming jobs in Virginia, the most frequently searched job titles are:

What job categories do people searching Sports Programming jobs in Virginia look for?

The top searched job categories for Sports Programming jobs in Virginia are:

Infographic showing various Sports Programming job openings in Virginia as of August 2026, with employment types broken down into 1% Internship, 80% Full Time, 14% Part Time, 4% Contract, and 1% Nights. Highlights an 88% Physical, 3% Hybrid, and 9% Remote job distribution, with an average salary of $88,184 per year, or $42.4 per hour.

Sports Director

Chesapeake, VA โ€ข On-site

YOUNG MENS CHRISTIAN ASSOCIATION OF SOUTH HAMPTON
Fitness and Sports Centersย โ€ขย 1 - 5K employees

$40K - $45K/yr

Full-time

Medical, Retirement, PTO

Posted 7 days ago


Job description

Description:

OUR CULTURE:

Our mission and core values are brought to life through our culture. At the YMCA of South Hampton Roads, we strive to live our cause of strengthening communities with purpose and intentionality every day.

We are welcoming: we are open to all and create spaces where people can belong and become.

We are genuine: we value people and embrace individuality.

We are hopeful: we believe in the potential of people to grow, lead and become catalysts for change.

We are nurturing: we support individuals throughout their journey to reach their full potential.

We are determined: above all else, we are on a relentless quest to make our community stronger, beginning with our people.

Our culture is not a People & Culture initiative; it is how we lead, serve, develop talent, make decisions and deliver on the YMCA's mission.


POSITION SUMMARY:

Under the direction of the Executive Director, the Sports Director is responsible for the day-to-day operations of Youth and Adult sports programming at multiple YMCAs within the YMCA of South Hampton Roads. This position provides Cause-Driven leadership in staff supervision, volunteer management, fiscal management, program administration, facility & equipment stewardship, community relations, and personal-professional

development. This role helps support the Association Sport’s Cabinet by assisting in a leadership role. The Division Sports Director is the acting Sports Director at a location of the 

YMCA of South Hampton Roads. Priorities include:

  • To develop and grow their home YMCA as the premiere Sports service provider in the Hampton Roads community through strong innovative direct leadership
  • Indirect leadership of multiple Family Center Sports Leaders
  • Achieve budget expectations annually
  • Staff and Volunteer development The Division Sports Director will be based out of one of the following centers within their division:
  • Blocker Norfolk Family YMCA
  • Currituck Family YMCA
  • Greenbrier Family YMCA

The Sports Director must understand and be willing to learn the necessary skills required for the successful completion of duties including:

Budget and Financial Performance

  • Develops, manages, and monitors center sport’s operating budgets to meet or exceed targets. Initiates and manages adjustments to the budget to assure a balanced operation and submits reports on current operations.
  • Makes necessary purchases, inventories, and deliveries of all program related supplies in accordance with Association standards

Program Development and Membership Engagement

  • Provides safe, organized, and quality sports programs that serve the community needs
  • Plans, develops, and implements sports programming in accordance with the association sport’s calendar
  • Implements Association membership strategies that support recruitment of new members and retention of existing members. Creates a member-focused culture and models relationship-building skills in all interactions. Uses YMCA “listen first” skills to understand and respond to the needs, wants and interests of members. Fosters a climate of innovation and resolves problems to ensure member satisfaction, plan and execute community-programming opportunities in the extended Norfolk and Portsmouth community
  • Develops long-range plans for the expansion of programs and services, in harmony with overall YMCA objectives. Monitors the achievements of these objectives and exercises appropriate action to assure the achievements of the objectives are of the highest quality programs and services
  • Develops, produces, and distributes program information necessary to promote assigned programs, in accordance with branch marketing plans
  • Ensures safety, cleanliness and function of all related facilities and equipment

Team Performance Towards Organizational Goals

  • Provides strong leadership and support for attaining Association’s goals and objectives of the strategic plan
  • Hires, trains, evaluates, and supervises sports team members
  • Recruits and trains program volunteers
  • Provides leadership and support for branch management team, annual support campaign, and volunteer committees/boards as assigned
  • Performs the duties of direct reports as needed

Fundraising

  • Participates in a successful annual support campaign, with staff giving and membership involvement

Professional Development

  • Completes New Staff Orientation, blood borne pathogens, child abuse prevention and trainings as required
  • Attends mandatory staff meetings and assists with the leadership of the Sport’s Cabinet
  • Incorporates character development within the activities of the Y
  • Represents and promotes the Y in the local community by developing positive working and collaborative relationships with other organizations, businesses, and governmental entities

Facility Management

  • Ensures upkeep of related facilities and equipment
  • Effectively coordinates facility usage for assigned programs and activities
Requirements:

YMCA LEADERSHIP COMPETENCIES:

  • Engaging Community
  • Communication & Influence
  • Developing Self & Others

QUALIFICATIONS:

  • A Bachelor’s Degree in Sports Management/ Recreation/Health Sciences or equivalent is preferred
  • At least 21 years or older
  • 1 to 2 years supervisory experience
  • Flexible schedule, days, nights, and weekends
  • Able to obtain American Safety and Health Institute BLS instructor within 90 days of hire
  • Proficient computer skills with ability to learn new software programs

WORKING CONDITIONS AND PHYSICAL REQUIREMENTS:

This position operates in a sports, recreational, and community-based environment and regularly interacts with members, participants, team members, leaders, and other stakeholders. The role requires frequent walking, standing, running, kneeling, climbing, stooping, and other physical movement associated with sports and recreational activities. The employee must be able to sit on the floor and return to a standing position. The position may require prolonged periods of standing or sitting and continuous attention to detail while managing multiple tasks. The employee must be able to lift, pull, and move up to 50 pounds and must be physically able to successfully complete and maintain required certifications. Flexible hours, including early mornings, evenings, or weekends, may be required based on program and organizational needs.

The YMCA of South Hampton Roads provides reasonable accommodations to qualified individuals with disabilities to enable them to perform the essential functions of the position, consistent with applicable law.


COMPENSATION & BENEFITS:

Salary Range: $40,000 - $55,000 annually


The salary range provided reflects the YMCA of South Hampton Roads’ good-faith determination of the minimum and maximum starting salary for this position.


In addition to base compensation, the YMCA of South Hampton Roads offers a comprehensive benefits package to eligible employees, including an employer-funded retirement contribution equal to 12% of eligible compensation, health and welfare benefits, paid time off, and other YMCA benefits.