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Sports Management Intern Jobs in California (NOW HIRING)

The Familie

NIL & Athlete Marketing Intern

Los Angeles, CA · On-site

$16.25 - $21.50/hr

NIL & Athlete Marketing Intern Location: Los Angeles, CA About Us: The Familie is a music and ... Preferably pursuing a degree in Sports Management, Business, Marketing, Communications, or a ...

New

The Familie

NIL Basketball Intern

Los Angeles, CA · On-site

$16.25 - $21.50/hr

The intern will work closely with members of our basketball team to research and track prospective ... Preferably pursuing a degree in Sports Management, Business, Marketing, Communications, or a ...

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Playfly Sports

Activation Intern

Los Angeles, CA · On-site

$15 - $18/hr

ACTIVATION INTERN Los Angeles, CA Hybrid THE RUNDOWN Playfly Sports is looking for an Activation ... sports fans of all ages through the management of college and high school multimedia rights ...

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All JobsSports Management Intern JobsSports Management Intern Jobs in California

Sports Management Intern information

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How much do sports management intern jobs pay per hour?

As of Aug 30, 2026, the average hourly pay for sports management intern in California is $16.81, according to ZipRecruiter salary data. Most workers in this role earn between $14.23 and $18.99 per hour, depending on experience, location, and employer.

What is a sports management intern?

Sports Management Interns are students or recent graduates who gain practical experience in the sports industry by working with sports organizations, teams, or agencies. They assist with various tasks such as event planning, marketing, operations, and athlete management. Interns often support full-time staff with day-to-day activities, help coordinate sporting events, and may be involved in tasks like data analysis or social media management. The goal of a sports management internship is to provide hands-on learning and networking opportunities to prepare interns for future careers in sports management.

What are the responsibilities of a sports management intern?

As a Sports Management Intern, you can expect to assist with event planning, marketing campaigns, data analysis, and administrative tasks. Interns often help coordinate logistics for sporting events, support social media outreach, and communicate with sponsors or stakeholders. You'll likely work closely with various departments, such as operations and marketing, gaining hands-on experience and a broad understanding of the sports industry. This collaborative environment provides valuable networking opportunities and a chance to develop practical skills relevant to future sports management roles.

What skills and qualifications are needed to thrive as a sports management intern?

To thrive as a Sports Management Intern, you generally need a background in sports management, business, or a related field and strong organizational and analytical skills. Familiarity with tools like Microsoft Office, event management software, and social media platforms is often required. Excellent communication, teamwork, and a proactive attitude are soft skills that help interns stand out in this competitive environment. These skills and qualities are important because they enable interns to effectively support event operations, contribute to team goals, and adapt to the fast-paced world of sports management.

What is the difference between Sports Management Intern vs Sports Marketing Coordinator?

AspectSports Management InternSports Marketing Coordinator
Required CredentialsEnrolled in or recent graduate of sports management, business, or related fieldsBachelor's degree in marketing, sports management, or related fields; experience preferred
Work EnvironmentInternship setting, often in sports teams, clubs, or organizationsOffice-based with event and campaign involvement, often in sports brands or agencies
Employer & Industry UsageSports teams, universities, sports organizationsSports brands, marketing agencies, sports teams

The Sports Management Intern typically gains foundational experience in sports operations and management, often as a stepping stone to more advanced roles. In contrast, the Sports Marketing Coordinator focuses on promoting teams or events through marketing campaigns. While both roles require knowledge of the sports industry, the intern role is more educational, whereas the coordinator role involves active marketing responsibilities.

How much do sports management interns get paid?

Sports management interns typically earn between $10 and $20 per hour, depending on the organization, location, and level of experience. Some internships may be unpaid or offer stipends, especially in competitive or volunteer-based programs, but paid internships are common in larger organizations or professional sports teams.

How to get a sports management internship?

To secure a sports management internship, candidates should have a strong understanding of sports industry operations, relevant coursework, or experience in sports-related activities. Applying through team, league, or sports organization websites, networking with industry professionals, and demonstrating skills in communication, organization, and knowledge of sports management tools can improve chances. Many internships require a minimum age or enrollment in a related degree program.

What are common sports management internship roles?

Common sports management internship roles include event coordination, marketing support, facility operations, athlete relations, and administrative tasks. Interns often gain experience in areas such as sponsorship, ticket sales, and sports analytics, developing skills in communication, organization, and industry-specific software. These roles provide practical exposure to the sports industry environment and may require basic knowledge of sports management principles and tools.

What does a sports management intern do?

A sports management intern assists with various administrative and operational tasks within sports organizations, such as coordinating events, managing schedules, handling communications, and supporting marketing efforts. They often gain experience using industry tools like ticketing software and may work closely with staff, athletes, and fans to ensure smooth operations.

What are the most commonly searched types of Sports Management jobs in California?

The most popular types of Sports Management jobs in California are:

What cities in California are hiring for Sports Management Intern jobs?

Cities in California with the most Sports Management Intern job openings:

Sports Management Intern jobs near you
Infographic showing various Sports Management Intern job openings in California as of August 2026, with employment types broken down into 1% As Needed, 87% Full Time, 10% Part Time, and 2% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $34,972 per year, or $16.8 per hour.

NIL & Athlete Marketing Intern

The Familie

Los Angeles, CA • On-site

$16.25 - $21.50/hr

Internship

Posted 3 days ago

New

Job description

Internship Opportunity: NIL & Athlete Marketing Intern

Location: Los Angeles, CA

About Us:

The Familie is a music and sports agency representing top talent across the entertainment and athletic industries. Headquartered in Nashville, The Familie also has offices in Los Angeles, Scottsdale, and San Diego. We offer an exciting opportunity for a motivated college student to gain hands-on experience in the fast-paced world of talent management.

Position Overview:

The NIL & Athlete Marketing Intern will support the agency’s football and basketball athlete marketing efforts, with a primary focus on Name, Image, and Likeness (NIL) strategy, partnerships, and brand development for collegiate and pro athletes.

Interns will gain hands-on exposure to NIL deal structuring, brand partnership outreach, athlete positioning strategy, sponsorship asset development, and revenue-generation efforts across both individual athlete marketing and youth sports initiatives.

**Please note this is an unpaid internship, applicants MUST be eligible for class credit.**

Responsibilities:

  • Assist in the development and execution of NIL marketing strategies for football and basketball athletes
  • Research and build prospect lists for brand partnerships aligned with athlete positioning
  • Support outreach efforts to prospective NIL sponsors and corporate partners
  • Assist in drafting pitch decks, one-sheets, and sponsorship proposals for collegiate athletes
  • Track and organize NIL opportunities, deliverables, and partnership timelines
  • Conduct market research on NIL deal trends, brand spend categories, and competitor partnerships
  • Assist in valuation research and benchmarking of NIL compensation
  • Research into prospective corporate partners in regional and national markets

Details:

Duration: 3 months, with flexible start and end dates based on academic calendar (Fall 2026)

Hours: Time commitment expectation of about 15- 20 hours a week. Flexible schedule based on the intern's class schedule.

Compensation: Unpaid; must be eligible for academic credit

In-Office Requirement: Interns are expected to be onsite 2-3 days per week

Requirements

Qualifications:

  • Must be enrolled in a university and continue to be enrolled for the duration of the internship
  • Preferably pursuing a degree in Sports Management, Business, Marketing, Communications, or a related field
  • Strong interest in NIL, college athletics, and athlete brand development
  • Understanding of football and basketball landscapes at the collegiate level
  • Analytical mindset with ability to research market trends and sponsorship categories
  • Experience in sports marketing, fundraising, sales, or brand partnerships preferred
  • Ability to manage multiple projects and deadlines in a fast-paced environment
  • Ability to maintain confidentiality and exercise discretion when handling sensitive information
  • Highly organized, detail-oriented, and proactive
  • Preference for juniors and seniors