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Sports Copywriter Jobs in Florida (NOW HIRING)

AEG

Sports Marketing Specialist

Ocala, FL · On-site

Sports at WEC is rewriting the standard for elite, non-equestrian sports destinations. We are ... Strong copywriting and content development skills with a proven track record of creating engaging ...

Betr

Marketing Video Editor

Miami, FL · On-site

$50 - $75/hr

Display exceptional copywriting skills to seamlessly blend product messaging and other marketing ... Bonus Points: * You're a lifelong, passionate sports and casino fan with a deep understanding of ...

Betr

Marketing Video Editor

Miami, FL · On-site

Display exceptional copywriting skills to seamlessly blend product messaging and other marketing ... Bonus Points: * You're a lifelong, passionate sports and casino fan with a deep understanding of ...

AEG

Performance Marketing Assistant

Jacksonville, FL · On-site

$37K - $46K/yr

Experience working in the sports and entertainment marketing industry a plus * Copywriting experience * Experience in or knowledge of email marketing and SMS platforms * Possess traditional marketing ...

Gondola

Content Manager

Jacksonville, FL · On-site

$60 - $80/hr

... at a sports or media company, publisher, or content agency* Strong editorial and visual judgment, with excellent copywriting and content packaging skills* Understanding of digital storytelling ...

Gondola

Coordinator, Social Media

Miami Gardens, FL · On-site

$52 - $75/hr

... copywriting, and collaboration on content ideation with our social and creative teams, in support ... Bachelor's or Associate's Degree with 2 years of relevant work experience in professional sports ...

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Sports Copywriter information

What does a sports copywriter do?

A Sports Copywriter creates engaging and persuasive written content related to sports, including articles, advertisements, website copy, and social media posts. They craft compelling narratives to promote teams, events, brands, or products while ensuring content aligns with the target audience. Strong writing skills, industry knowledge, and the ability to capture the excitement of sports are essential.

What are the key skills and qualifications needed to thrive as a sports copywriter?

To thrive as a Sports Copywriter, you need excellent writing, editing, and storytelling skills, typically supported by a background in journalism, communications, or related fields. Familiarity with content management systems (CMS), SEO tools, and social media platforms is often required to create and optimize engaging sports content. Strong research abilities, adaptability, and the capacity to work under tight deadlines help set standout candidates apart. These skills and qualities are crucial for producing timely, compelling copy that captivates audiences and meets the fast-paced demands of the sports industry.

What are the typical challenges faced by sports copywriters?

Sports Copywriters often work under tight deadlines, especially when covering live events or breaking news, which requires quick thinking and the ability to write clear, engaging content rapidly. Balancing accuracy with creativity can be another challenge, as it's important to relay information correctly while also keeping readers entertained. Additionally, adapting your writing style to different platforms—such as websites, social media, and newsletters—can require flexibility. However, these challenges offer great opportunities to build a diverse portfolio and develop a unique voice in the sports media landscape.

Are sports copywriters in demand?

Sports copywriters are in steady demand as media outlets, sports websites, and marketing agencies seek engaging content for fans and brands. Strong writing skills, knowledge of sports, and familiarity with digital tools increase job prospects in this field.

What is sports copywriting?

Sports copywriting is the craft of creating written content that promotes sports-related products, events, or teams. It involves writing engaging and accurate descriptions, advertisements, and articles tailored to sports audiences, often requiring knowledge of sports terminology and the ability to adapt tone to different platforms. Strong writing skills and familiarity with digital tools are essential for success in this role.

What are popular job titles related to Sports Copywriter jobs in Florida?

For Sports Copywriter jobs in Florida, the most frequently searched job titles are:

What job categories do people searching Sports Copywriter jobs in Florida look for?

The top searched job categories for Sports Copywriter jobs in Florida are:

What cities in Florida are hiring for Sports Copywriter jobs?

Cities in Florida with the most Sports Copywriter job openings:

Sports Copywriter jobs near you
Infographic showing various Sports Copywriter job openings in Florida as of August 2026, with employment types broken down into 1% Internship, 1% As Needed, 67% Full Time, 29% Part Time, 1% Temporary, and 1% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution.

Sports Marketing Specialist

AEG

Ocala, FL • On-site

Full-time

Posted 12 days ago

Job description

Sports Marketing Specialist
Reports To: General Manager of Sports
Classification: Exempt
Job Type: Full-Time
Location: World Equestrian Center - Ocala
Overview
Are you ready to design the playbook while calling the live plays? Sports at WEC is rewriting the standard for elite, non-equestrian sports destinations. We are looking for an entrepreneurial, high-ownership Sports Marketing Specialist to step onto the ground floor of our expanding multi-sport portfolio. This isn't a traditional corporate marketing role where you inherit a static checklist-this is a rare opportunity to launch, scale, and shape a premier sports brand from the ground up.
Serving as the dedicated marketing champion within the Sports division, you will manage vital initiatives, campaigns, and digital channels while directly leveraging the powerhouse delivery tools, distribution pathways, and creative assets of the centralized resort marketing ecosystem.
Strategic Ownership Runway This role is a high-impact individual contributor position designed for an ambitious executor. You will be accountable for driving the localized sports campaign engine, channel engagement, and event visibility.
Key Responsibilities
  • Division Liaison: Serve as the primary marketing liaison for Sports at WEC, maintaining a clear understanding of programming, facilities, and promotional priorities to align them with central marketing pathways.
  • Campaign & Registration Drive: Support the development and execution of agile marketing plans that drive program and tournament participation, and facility bookings.
  • Central Matrix Integration: Partner closely with the Senior Manager, Resort Marketing and designated partners to support paid media campaigns, contributing localized audience insights, messaging parameters, and sports-specific campaign inputs.
  • Social Media Channel Ownership: Own and manage Sports at WEC social media channels, including content capture (photo and video), creation, publishing, and day-to-day community engagement.
  • Guest Sentiment Monitoring: Monitor and respond to guest feedback, reviews, comments, and messages across sports platforms in a timely and brand-appropriate manner, escalating issues as needed.
  • Digital Content Management: Write and manage high-impact content across digital channels, including website updates, email campaigns, and social media.
  • Asset Collaboration: Collaborate with internal teams (graphic design, video, and project management) to develop and deliver premium marketing assets on time and aligned with campaign goals.
  • Brand Quality Control: Maintain ongoing production, accuracy, and relevance of all Sports at WEC brand content to protect venue aesthetics.
  • B2B & Industry Presence: Manage the facility's physical marketing presence and logistical activation within regional sports commissions, convention & visitors bureaus, trade shows, and relevant professional associations.
  • Performance & Profitability Tracking: Partner closely with property-wide teams to track project profitability relative to Sports and deliver operational marketing Key Performance Indicator (KPI) reports regarding reach, engagement, and conversion metrics.

Qualifications
  • Education: Bachelor's degree in Marketing, Communications, Sports Management, or a related field.
  • Experience: 3+ years of hands-on marketing experience, preferably within a premium hospitality, sports tourism, or regional convention framework.
  • Core Competencies: Strong copywriting and content development skills with a proven track record of creating engaging, on-brand messaging for web, social, and digital campaigns.
  • Project Execution: Excellent organizational and communication skills with the ability to manage multiple projects, campaigns, and deadlines in a fast-paced environment.
  • Technical Proficiency: Working knowledge of digital marketing tools including email platforms, content management systems (CMS), and social media scheduling software.
  • Schedule Flexibility: Must be able to work highly flexible schedules including weekends, nights, and holidays to support active tournament execution and real-time event content capture.
  • Execution DNA: Self-motivated team player with a proactive, solution-oriented approach and an uncompromising attention to detail.

Compensation & Benefits
  • Dedicated Base Salary Structure.
  • Comprehensive corporate benefits package.
  • Mandatory Candidate Application Questionnaire The following short-answer questions must be completed by all applicants to be considered for initial interview review:
  • Content Capture Experience: Please describe your experience capturing photo and video content in live-event, sports, or fast-paced environments using professional camera equipment. Include any cameras, lenses, and professional editing software you are proficient with (Adobe Premiere Pro, Final Cut Pro, Lightroom, Photoshop, etc.).
  • Copywriting Experience: Please describe your professional copywriting experience, including writing for social media, websites, email marketing, event promotion, and/or other consumer-facing brand communications.

World Equestrian Center is managed by Columbus Hospitality Management; a company committed to providing quality service and memorable guest experiences in a positive and welcoming work environment.
We are focused on supporting the needs of our team through our commitment to the family/work life balance and by providing development opportunities.
Status: All applicants will be required to successfully submit to a comprehensive background check prior to employment. Drug-Free Workplace / Equal Opportunity Employer.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
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About AEG

Sourced by ZipRecruiter

Industry

Recruiting and staffing services

Company size

51 - 200 Employees

Headquarters location

Saint Louis, MO, US

Year founded

1992

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