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Sporting Goods Sales Associate Jobs (NOW HIRING)

SCHEELS associates talk-the-talk, and walk-the-walk, with the best product and expert training in ... the sporting goods industry. Mentorship and professional development training are a focus ...

SCHEELS associates talk-the-talk, and walk-the-walk, with the best product and expert training in ... the sporting goods industry. Mentorship and professional development training are a focus ...

Sales

Farmville, VA

$13.50 - $15/hr

Sales Associate / Pawn & U-Haul Team Member Steve's Sporting Goods and Pawn - Farmville, VA Job Type: Full-Time / Part-Time Pay: Competitive (based on experience) (If No experience Starting Pay is 13 ...

Sales

Farmville, VA

$13.50 - $15/hr

Sales Associate / Pawn & U-Haul Team Member Steve's Sporting Goods and Pawn - Farmville, VA Job Type: Full-Time / Part-Time Pay: Competitive (based on experience) (If No experience Starting Pay is 13 ...

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Sporting Goods Sales Associate information

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How much do sporting goods sales associate jobs pay per hour?

As of Jun 11, 2026, the average hourly pay for sporting goods sales associate in the United States is $15.31, according to ZipRecruiter salary data. Most workers in this role earn between $12.50 and $17.79 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Sporting Goods Sales Associate, and why are they important?

To thrive as a Sporting Goods Sales Associate, you need strong product knowledge, customer service skills, and typically a high school diploma or equivalent. Familiarity with point-of-sale (POS) systems, inventory management tools, and retail merchandising software is often required. Excellent communication, teamwork, and a passion for sports help associates connect with customers and provide tailored recommendations. These skills are essential for driving sales, ensuring customer satisfaction, and maintaining an organized retail environment.

What is the difference between Sporting Goods Sales Associate vs Retail Sales Associate?

AspectSporting Goods Sales AssociateRetail Sales Associate
Required CredentialsHigh school diploma; knowledge of sporting goodsHigh school diploma; general retail knowledge
Work EnvironmentSporting goods stores, outdoor or sports retailVarious retail stores, malls, department stores
Employer & IndustrySporting goods retailers, specialty storesGeneral retail industry, multiple sectors
Search & Comparison IntentCustomer service, product knowledge, sales skills in sporting goodsCustomer service, sales, product familiarity across retail sectors

While both roles involve assisting customers and sales, Sporting Goods Sales Associates specialize in sporting equipment and apparel, requiring specific product knowledge. Retail Sales Associates work across various retail environments, handling a broader range of products. The key differences lie in industry focus and product expertise, though both roles share core customer service and sales skills.

What does a Sporting Goods Sales Associate do?

A Sporting Goods Sales Associate assists customers in selecting and purchasing sports equipment, apparel, and accessories. They provide product knowledge, answer questions, and demonstrate the use of various sporting goods. Their responsibilities also include stocking shelves, maintaining store displays, and processing transactions at the register. Additionally, they may help with inventory management and ensure that the store environment is clean and organized. Excellent communication and customer service skills are important for success in this role.

How does a Sporting Goods Sales Associate typically collaborate with other team members to meet sales goals?

Sporting Goods Sales Associates regularly work alongside other associates, department managers, and inventory staff to ensure customers have a seamless shopping experience. They often coordinate on restocking tasks, share product knowledge, and refer customers to specialists for specific sports or equipment needs. Teamwork is essential, especially during peak seasons or promotional events, as associates must communicate effectively to manage customer flow and maintain well-organized displays. Collaborative efforts help the team meet or exceed sales targets and improve overall store performance.
What cities are hiring for Sporting Goods Sales Associate jobs? Cities with the most Sporting Goods Sales Associate job openings:
What are the most commonly searched types of Sporting Goods Sales jobs? The most popular types of Sporting Goods Sales jobs are:
Who are the top companies hiring for Sporting Goods Sales Associate jobs? The top employers for Sporting Goods Sales Associate jobs are:
What states have the most Sporting Goods Sales Associate jobs? States with the most job openings for Sporting Goods Sales Associate jobs include:
Sporting Goods Sales Manager

Sporting Goods Sales Manager

Scheels

Bismarck, ND • On-site

Full-time

This job post has expired 1 day ago. Applications are no longer accepted.


Scheels rating

7.3

Company rating: 7.3 out of 10

Based on 278 frontline employees who took The Breakroom Quiz

99th of 713 rated retailers


Job description

Do you love sports, fitness, fashion or the outdoors? SCHEELS can turn your passion into a rewarding career through our extensive business and product training.
SCHEELS is a leader in the sporting goods industry - driven to create the best experience in the USA for our customers. SCHEELS boasts the largest selection of sports brands in America-offering world-class brands, special attractions, and unmatched customer service.
SCHEELS empowers our associates to become experts in exceeding the needs and expectations of our customers. SCHEELS associates talk-the-talk, and walk-the-walk, with the best product and expert training in the sporting goods industry. Mentorship and professional development training are a focus throughout your entire career.
Responsibilities:
  • Meet or exceed personal sales goals while giving Scheels customers a great experience
  • Be knowledgeable to answer questions concerning location, price and use of merchandise
  • Follow instructions for specific requests from customers, while maintaining safety requirements
  • Analyze reports and make decisions about purchasing of inventory, arrangement of merchandise, and sales trends to meet or exceed Scheels standards
  • Stock shelves, tables, and counters with merchandise while merchandising to Scheels standards. Set up advertising, signs, and merchandise to promote sales
  • Communicate professionally with vendors and/or outside sales representatives
  • Train associates on the proper use and basic knowledge of merchandise
  • Prepare for and facilitate required product knowledge and sales meetings as directed
  • Attend weekly required sales and product knowledge training meetings
  • Be professional in appearance and attitude, contribute to a positive team atmosphere and treat others with respect and consideration while following Scheels' policies and procedures
  • Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals. Ability to write routine reports and correspondence
  • Ability to perform basic math; perform operations using units of currency, measurements and understanding percentages
  • Ability to effectively present information in one-on-one or small groups to customers, clients and other employees
  • Ability to work assigned schedule; may include varied hours, evenings, weekends and holidays
  • Promote the Scheels Visa Rewards card and be able to clearly explain all benefits

Requirements:
Customer Service
  • Genuinely and consistently treat co-workers, customers and business partners like they are the most important person including eye contact, a smile and a genuine "Thank you"

Culture
  • Approach daily tasks, projects and follow-up communication with energy and sense of urgency
  • Cultivate a deep desire to become a knowledge expert in their role with the ability to apply their knowledge and experience with great impact. -OR - Ability to engage others while demonstrating knowledge and capacity.
  • Show respect and appreciation for others and Scheels
  • Arrive to work and meetings 10 minutes early

Team Mentality
  • Genuine interest and action in helping others before yourself, regardless of recognition or reward

Teach-ability
  • Consistent eagerness to listen, learn, apply knowledge and accept critical feedback
  • Ability to adapt to a changing work environment
  • Ability to apply concepts of basic math, grammar, punctuation and spelling

Dress Code
  • Meets Scheels dress and grooming expectations in support of professional, clean and welcoming environment for customers, co-workers and business partners

Efficiency
  • Demonstrate pride and ownership of their work while meeting expected deadlines

Education & Experience:
The ideal candidate will have a high school diploma, or general education degree (GED), 1-3 months related experience or training; or equivalent combination of education and experience.
Physical Requirements/Lifting Requirements:
Must be able to sit, stand, bend at the waist, climb, stoop, kneel, crouch, reach, walk, push/pull, lift, talk, and hear with or without reasonable accommodation.
Heavy work - Exerting up to 100 pounds of force occasionally, and/or up to 50 pounds of force frequently, and/or up to 20 pounds of force constantly to move objects.
Scheels cares about the health and safety of our Associates. Associates are expected to follow all safety procedures and perform their job duties in a fashion that minimizes the risk of injury.
Schedule:
  • Must be flexible to work an assigned shift scheduled between 9a.m. and 9p.m., Monday through Friday, 9a.m. and 7p.m Saturday, and 10:30a.m.-6p.m., Sunday.
  • Schedule may include varied hours, evenings, weekends, and holidays.
  • Must be available minimum of two weekends per month. Average hours per week is 40-42 hours.

Benefits:
To see a full list of benefit offerings from Scheels visit scheels.com/careers
EQUAL EMPLOYMENT OPPORTUNITY
Scheels is an equal employment opportunity employer providing equal employment opportunities to individuals regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Scheels will provide reasonable accommodations for qualified individuals when appropriate.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.
For further information, please review the Know Your Rights notice from the Department of Labor.

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