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Social Media Associate Jobs in Minnesota (NOW HIRING)

Media Job Subfunction: Social Media and Influencer Marketing Apply today to join our team and make ... Role: The associate director of social strategy (AD) develops, implements, and maintains forward ...

Associate Social Director

Minneapolis, MN · On-site

$100K - $120K/yr

Media Job Subfunction: Social Media and Influencer Marketing Apply today to join our team and make ... Role: The associate director of social strategy (AD) develops, implements, and maintains forward ...

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Social Media Associate information

See Minnesota salary details

$23.5K

$56.7K

$101.4K

How much do social media associate jobs pay per year?

As of Aug 27, 2026, the average yearly pay for social media associate in Minnesota is $56,735.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,200.00 and $66,600.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a social media associate?

To thrive as a Social Media Associate, you need strong written communication, content creation, and digital marketing skills, often supported by a degree in marketing, communications, or a related field. Familiarity with platforms like Hootsuite, Canva, and analytics tools such as Google Analytics or native platform insights is typically required. Creativity, adaptability, and strong organizational skills help you stand out in managing multiple campaigns and responding to trends. These skills ensure effective brand representation, audience engagement, and measurable results in a fast-paced digital environment.

What are some common challenges a social media associate faces when managing multiple brand accounts?

Social Media Associates often juggle several brand accounts simultaneously, which can make it challenging to maintain a consistent voice and posting schedule for each. Balancing different content calendars, responding quickly to audience engagement, and adapting to each brand’s unique guidelines require strong organizational skills. Additionally, monitoring real-time analytics and adjusting strategies can be demanding, but these responsibilities offer valuable experience in multi-tasking and brand management.

What is the difference between Social Media Associate vs Content Coordinator?

AspectSocial Media AssociateContent Coordinator
Primary FocusManaging social media platforms, creating posts, engaging audiencesPlanning, editing, and publishing various types of content across channels
Skills & CertificationsSocial media tools, basic graphic design, communication skillsContent management, editing, writing, SEO knowledge
Work EnvironmentDigital marketing teams, social media agenciesMarketing departments, media companies

While both roles involve content creation, the Social Media Associate primarily focuses on managing social media platforms and engaging audiences, whereas the Content Coordinator oversees broader content planning and production across multiple channels. Both roles require strong communication skills and familiarity with digital tools, but their scope and daily tasks differ.

What does a social media associate do?

A social media associate manages and creates content for social media platforms, monitors engagement, and analyzes performance metrics to improve online presence. They often use tools like social media management software and need strong communication skills to coordinate campaigns and interact with audiences.

What are the most commonly searched types of Social Media jobs in Minnesota?

The most popular types of Social Media jobs in Minnesota are:

What cities in Minnesota are hiring for Social Media Associate jobs?

Cities in Minnesota with the most Social Media Associate job openings:

Infographic showing various Social Media Associate job openings in Minnesota as of August 2026, with employment types broken down into 1% As Needed, 71% Full Time, 22% Part Time, 1% Temporary, and 5% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $56,735 per year, or $27.3 per hour.

Associate Social Director

Minneapolis, MN • Hybrid

Omnicom
1 - 10 employees

$100K - $120K/yr

Full-time

Re-posted 21 hours ago


Job description

Agency:

Carmichael Lynch

Job Function:

Media

Job Subfunction:

Social Media and Influencer Marketing


Job Description:

Apply today to join our team and make an impact on some of the most exciting campaigns in the industry. You must be based in Minneapolis, Philadelphia, or New York or able to commute to one of these locations three days per week to be considered for this position.
Role:
The associate director of social strategy (AD) develops, implements, and maintains forward-thinking social media engagement strategies across platforms and communities to support the business goals and priorities of the agency and its clients. We are looking for someone who lives and breathes social media, has command over the full social landscape, and can clearly articulate the role social plays in the overall brand strategy. This role requires a hybrid of creative and strategic skills, including expertise in the nuances of paid social advertising. The AD will manage direct reports and support both existing clients and new-business initiatives.
Areas of Focus:
Lead the development of integrated social media strategies that align with business objectives, brand positioning, audience insights, and broader marketing initiatives.
Translate consumer, cultural, social listening, and performance data into actionable insights that inform content, campaign, community management, creator, and paid social strategies.
Develop channel-specific content and engagement frameworks, identify the right role for each platform and optimize strategies to drive awareness, consideration, engagement, and conversion.
Define measurement plans, KPIs, and reporting frameworks; analyze performance and deliver strategic recommendations that continuously improve business and social outcomes.
Serve as the primary strategic partner to our largest social media client, providing thought leadership, proactive recommendations, and clear guidance on social trends, platform evolution, content opportunities, and competitive activity.
Qualifications/Traits:
7+ years of experience dedicated to social media strategy, digital marketing, or integrated communications, preferably at an agency.
Deep expertise across major social platforms, social listening tools, creator/influencer ecosystems, emerging trends, and paid social best practices.
Strong analytical mindset with the ability to synthesize data, research, and cultural insights into clear strategic direction.
Proven experience leading large, complex client businesses and influencing cross-functional teams to deliver integrated marketing solutions.
Exceptional presentation, facilitation, and client management skills with the ability to communicate effectively at both working team and executive levels.
Experience with issues management, social listening, and crisis communications.
Working experience with social listening tools, platform ad managers, and content scheduling tools.
A bachelor's degree in journalism, advertising, strategic communications, or public relations or relevant experience. The salary range for this position is listed below. Where an employee or prospective employee is paid within this range will depend on a variety of factors, including but not limited to budget, relevant experience, qualifications, and tenure in similar roles. Consideration may also be given to internal salary data for current or former employees in the same or similar positions.
Salary Range: $100,000 - 120,000 annually

Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom's corporate group already require five days of in-office attendance.


Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we're focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us-we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.


Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice


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It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.