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Smm Jobs in Florida (NOW HIRING)

EssilorLuxottica

LensCrafters - Sr Regional Manager

Miami, FL · On-site

$74K - $100K/yr

Provides on-the-job training and guidance to SMM's. * Creates an inspiring and inclusive work environment reflective of the brand. * Ensures all Company approved safety programs are implemented and ...

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Smm information

See Florida salary details

$20.6K

$42.7K

$59K

How much do smm jobs pay per year?

As of Aug 25, 2026, the average yearly pay for smm in Florida is $42,735.00, according to ZipRecruiter salary data. Most workers in this role earn between $23,900.00 and $53,800.00 per year, depending on experience, location, and employer.

What does an SMM do?

A Social Media Manager (SMM) is responsible for creating, curating, and managing content across various social media platforms to enhance a brand's online presence. They develop marketing strategies, engage with audiences, analyze performance metrics, and optimize campaigns to drive traffic and conversions. The role often requires skills in content creation, social media advertising, and community management.

What are the key skills and qualifications needed to thrive in the SMM position?

To thrive as a Social Media Manager (SMM), you need expertise in digital marketing, content creation, analytics, and a strong understanding of various social media platforms, typically supported by a degree in marketing, communications, or a related field. Familiarity with tools like Hootsuite, Sprout Social, Canva, and Facebook Business Manager, as well as relevant certifications (e.g., Google Analytics or HubSpot Social Media Certification), is often expected. Creativity, excellent communication, adaptability, and a knack for trendspotting help SMMs create engaging content and respond effectively to online audiences. These skills are crucial for building brand presence, driving engagement, and adapting to the fast-evolving social media landscape.

Is social media management a stressful job?

Social media management can be stressful due to the need to meet tight deadlines, handle multiple platforms, and respond quickly to audience interactions. It requires strong organizational skills and the ability to adapt to rapidly changing trends and feedback, which can contribute to job pressure.

What is an social media marketing manager job title?

A social media marketing manager is responsible for developing and implementing social media strategies to promote a brand, increase engagement, and drive traffic. They often use tools like social media platforms, analytics, and content creation skills, and may hold certifications in digital marketing. The role typically requires staying updated on social media trends and managing campaigns across multiple channels.

What is the work of social media marketing?

Social media marketing (SMM) involves creating, managing, and optimizing content on social media platforms to promote products, services, or brands. It includes tasks such as developing strategies, engaging with audiences, analyzing performance metrics, and using tools like social media management software to increase brand awareness and drive customer engagement.

What are popular job titles related to Smm jobs in Florida?

For Smm jobs in Florida, the most frequently searched job titles are:

What job categories do people searching Smm jobs in Florida look for?

The top searched job categories for Smm jobs in Florida are:

Smm jobs near you
Infographic showing various Smm job openings in Florida as of August 2026, with employment types broken down into 82% Full Time, 17% Part Time, and 1% Nights. Highlights an 94% Physical, 1% Hybrid, and 5% Remote job distribution, with an average salary of $42,735 per year, or $20.5 per hour.

SMM/Marketing Manager - La Terrazza Nicabanos

Miami Beach, FL • On-site

Nicabanos
See more jobs at Nicabanosexternal

Full-time

Re-posted 10 days ago

Job description

We are building world-class luxury brands in cigars, fine dining, and entertainment, and we’re seeking an experienced, style‑savvy Social Media Manager to lead the digital presence of our upscale Asian fusion restaurant and premium cigar lounge. This is a rare opportunity to shape one of Miami’s most ambitious premium lifestyle brands — spanning Michelin‑level cuisine, bespoke cocktails, elite cigars, and curated experiences — across digital, and live events.


What You’ll Do:

          Brand Strategy & Positioning
  • Maintain and execute the overall marketing strategy for the restaurant group and its individual brands.
  • Ensure all brand guidelines and visual standards are consistently upheld.
  • Conduct market research to understand customer demographics, trends, and competitors.
  • Identify new opportunities for brand growth and improved market positioning on both local and regional levels.


Campaign Development & Execution

  • Plan and execute seasonal, holiday, and promotional marketing campaigns.
  • Manage photoshoots, food photography, video production, and other content creation activities.
  • Oversee marketing calendars to align with menu launches, events, and key holidays.
  • Coordinate influencer partnerships, PR outreach, and media collaborations.


Digital Marketing & Online Presence

  • Lead social media strategy, content planning, posting, and community engagement.
  • Manage paid social campaigns, Google Ads, and additional digital advertising efforts.
  • Oversee website content updates, SEO optimization, and online menu maintenance.
  • Monitor and optimize restaurant listings on Google, Yelp, OpenTable, and other platforms.


Customer Engagement & Loyalty

  • Oversee loyalty programs, CRM initiatives, and email marketing campaigns.
  • Develop strategies to enhance guest retention and overall customer satisfaction.
  • Analyze guest feedback and online reviews to improve brand reputation and customer experience


Analytics & Reporting

  • Track key marketing performance metrics (traffic, engagement, conversions, ROI, etc.).
  • Prepare detailed monthly and quarterly marketing reports for leadership.
  • Use data insights to refine marketing strategies and guide future campaigns.


Ideal Candidate:

  • 3+ years’ experience managing social media for luxury, hospitality, or lifestyle brands
  • Strong visual and stylistic sensibility; portfolio demonstrating premium, on‑brand content
  • Skilled in Reels, Stories, Canva, Adobe Suite, and social scheduling tools (Later, Planoly, etc.)
  • Deep understanding of luxury dining and cigar lounge clientele
  • Exceptional copywriting and storytelling ability tailored to an upscale audience
  • Miami‑based with a finger on the pulse of the city’s luxury and nightlife scene
  • Highly organized, self‑motivated, and adaptable in a fast‑paced, creative environment
  • Proactive problem solver with strong communication and collaboration skills
  • Passionate about building high‑end lifestyle brands and staying ahead of digital trends

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