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Position Overview

The Product Manager plays a crucial role in Elevate Healthcare's mission to make the world safer, healthier, and more productive by developing innovative products that empower healthcare clinicians and practitioners. As one of the largest providers of simulation products in healthcare, Elevate offers a unique opportunity for a product management professional to make a significant impact on our mission, our customers, and their personal achievement. The Product Manager is responsible for the entire product lifecycle — from ideation to launch and ongoing management — ensuring our products meet the highest standards of quality, regulatory compliance, and user-centered innovation.

Reports to: VP & GM, Lifecycle Management

Direct Reports: None, Leading by Influence

Location: Preference is Sarasota or Remote with travel to SRQ as needed

External Relationships

• Customers at all levels (executive directors, clinicians, educators, technicians)
• Distributors, Commercial Partners, Integrators
• Simulation Associations, Industry Groups
• Academic Medical Centers, Hospital Systems, Regulatory Bodies

Internal Relationships

• Sales Operations, Marketing, Product Development, Manufacturing
• Sales Team, Elevate Leadership, Chief Nursing Officer

Desired Outcomes

• Year-over-year growth and increased value for the customer, Elevate, and all Sales position’s income and career potential
• Skill development and experience growth for expanded responsibilities within the company
• Building strong customer, industry, and strategic relationships to enhance mindshare and market presence

Key Responsibilities

• Visionary, strategic, action-oriented, growth mindset to build and lead the end-to-end development of innovative task trainers and accessories that complement our existing product lines, delivering market-driven solutions on a quarterly release cadence driving consistent pipeline growth.
• Work closely with the Patient Simulator Product Managers that Manage the full product lifecycle: to ensure alignment, staying current of trends and ensure we are meeting market needs.
• Collaborate with cross-functional teams using Agile methodologies, including product backlog management and technical feasibility assessments
• Conduct market research, competitive analysis, and user research utilizing AI and business intelligence tools; organize end-user focus groups, usability studies, pilot programs for clinicians
• Ensure all products comply with healthcare industry regulations (e.g. FDA, HIPAA, CE) and manage regulatory submissions/clinical validations where required
• Monitor product performance by tracking KPIs (NPS, user adoption, ROI, outcomes) and leveraging analytics platforms (e.g., Power BI)
• Lead creation, execution, and ongoing iteration of go-to-market, pricing, and reimbursement strategies for simulation products
• Develop and maintain strategic partnerships with clinical stakeholders, academic institutions, and regulatory bodies for product trials and validation
• Align cross-functional priorities and mitigate risks; ensure commercial, sales, R&D, and compliance teams operate effectively together
• Stay current with healthcare simulation trends, technology, and international regulatory/cultural requirements for global market adaptation
• Own lifecycle risk management including legacy product retirement

Ideal Experience

Academic Credentials

• Bachelor’s degree in engineering (required)
• Relevant graduate degree or certificate (preferred)

Career Experience

• 2–5 years in product management in healthcare, med-tech, or technology sectors
• Proven track record developing, launching, and scaling successful healthcare or simulation products
• Experience managing clinical validation, regulatory submissions, and field testing
• Experience with agile product management, backlog and project management tools (e.g., Jira, Asana)

Commercial Competencies

• Demonstrated ability to teach customers new perspectives and challenge existing processes to improve outcomes
• Experienced in tailored sales messaging and guiding buying journeys
• Capable of building credibility, driving urgency for change, and addressing stakeholder pain points
• Fluency in KPIs, business analytics, and ROI analysis
• Proficient with Microsoft 365, CRM (Salesforce preferred), LinkedIn, Zoominfo, Power BI, and AI tools (ChatGPT, Claude, etc.)

Personal Attributes

• Mission-driven with a passion for safety, health, and productivity
• High learning agility, intellectual curiosity, entrepreneurial spirit, and capacity for autonomy
• Results-oriented, competitive, ethical, professional, and excellent communicator
• Comfortable teaching technology and new processes to others

Other Requirements

• Able and willing to travel domestically (typically 60–80% per quarter)
• Valid driver’s license
• Ability to lift items weighing up to 80 pounds occasionally for demos/trade show setup
• Willingness to work with international teams, adapt to global regulations and cultural nuances
• Deals effectively with ambiguity: Able to make decisions, drive progress, and maintain focus when faced with unclear situations, shifting priorities, or incomplete information.

This job description may not include or describe all specific responsibilities and requirements. The candidate should inquire about specific elements of the role as appropriate.

About the Company

Elevate Healthcare was recently added to the Madison Medical portfolio of companies in February of 2024 with the acquisition from CAE corporation. Elevate designs, manufactures, and services healthcare simulation products used to educate nurses, doctors and medical professionals on the proper techniques and procedures to have confidence and competence in the life saving moments that matter. Currently, society is facing a significant shortage of nurses and doctors needed to treat an aging world population. Medical errors represent the third largest cause of death in the United States. Elevate plays a critical part in reducing medical errors and expanding the workforce for healthcare professionals to improve patient outcomes. Elevate serves all the major nursing and medical programs at hospitals, universities, nursing schools, medical schools, medical associations and medical technology manufacturers worldwide.

Madison Industries Holdings LLC is one of the largest and most successful privately held companies in the world. Driven by a mission to make the world safer, healthier, and more productive, the company is uniquely designed to foster, empower, and build exceptional companies and teams that are essential to collective health and well-being.

Founded 25 years ago by Larry Gies, Madison Industries has morphed from a "buy, build, sell" model prevalent among venture capital and private equity firms, into partnerships that mutually benefit customers, employees and the business owners who join it. Madison’s goal is to build something truly remarkable that will long outlast all of us. Through Madison’s strategy, the company has grown into an international manufacturing powerhouse. It has built market leaders in the filtration, medical, safety, healthcare simulation, industrial equipment, process improvement, instruments & controls, plastics, energy, and indoor air quality industries with combined enterprise value of nearly $20 billion. Its footprint spans across Europe, Asia and the Americas operating over 300 facilities in 40+ countries, with over 18,000 engaged employees.

http://www.madison.net http://www.elevatehealth.net

Madison/Elevate Culture

Elevate is on a mission to make the world safer, healthier, and more productive by inspiring positive outcomes in healthcare. We are committed to an entrepreneurial culture built on a foundation of trust and a strong bias for action. The team at Elevate is committed to building something truly remarkable that long outlasts us while coaching others to reach their highest potential.

Elevate is part of the Madison Medical platform which has built its reputation by fostering three key attributes: Trust, Bias for Action, Entrepreneurial.

Elevate’s Values

Trust – Honesty and transparency are essential to the way we do business. We work with and build management teams we believe in and don’t add arrogancy, complacency or bureaucracy to the mix. We also believe in the power of the team and how critical trust is in that relationship. We work as hard for the person on our left and the person on our right as we do for ourselves. Consequently, our teams operate at the highest level of engagement and are inspired by our mission and their leaders.

Trust is:

• Open, honest, and transparent.
• Ethics and integrity are assumed, and anything less is not tolerated.
• We meet all our commitments.
• We are a team, and we can rely on each other.
• We are what we do, and we do what we say

Trust isn’t:

• An environment in which we have no oversight, approvals or control. Trust is a cultural attribute, not a management method.
• A set of rules and policies. Trust is earned, not legislated.

Bias for Action – Unless you continually work, evolve and innovate, you will learn a quick and painful lesson from someone who has! Consequently, we lean forward and challenge the status quo. And if there is an opportunity for us to make the world safer, healthier or more productive, we move quickly. In fact, we close our acquisitions in less than 30 days, providing minimal disruption to the companies with which we partner.

Bias for Action is:

• Bold and ambitious. We inject speed and velocity into our processes.
• We are not victims of things which we cannot control. We control outcomes through our own actions.
• We act with imperfect information; confident in our ability to adjust as necessary.
• We embrace change and see it as an opportunity to improve.

Bias for Action isn’t:

• Reckless decision making for the sake of speed.
• Ready, shoot, aim.
• An excuse for making poor decisions.

Entrepreneurial – Madison Industries is an operating company owned by the team that runs it. Madison has over 900 owner leaders in its ecosystem. The company is not publicly traded, so there are no quarterly earnings reports. It is not private equity, so no artificial 3–5-year timelines, which means you can build your company for the long term. Businesses are run locally by the entrepreneurial teams who have an 'owner's mindset' and are closest to the customer, product and the team best positioned to make decisions. Therefore, we partner and not acquire; consequently, the name stays on the door, and the management team remains in place. This incredible ecosystem of companies will remain a part of the Madison family long after we are gone, ensuring that our companies can continue their missions.

Entrepreneurial is:

• We are self-reliant. We are gritty and tenacious.
• We have passion and perseverance for our long-term goals
• We are all salespeople at heart – and in our defined roles. 100% of our team members have the responsibility to be salespeople and to focus on customers.
• We are optimistic and believe we will be successful.
• We are adaptable and not set in our ways. We learn, grow and find ways to reinvent ourselves as circumstances change.
• We are ambitious. We want to great things and have great impact on the world.
• An attitude and approach to thinking that actively seeks out change, rather than waiting to adapt to change. It’s a mindset that embraces critical questioning, innovation, service and continuous improvement.
• Creativity and unwillingness to accept that there is not a better way. Constantly questioning. Constantly striving for improvement.
• Healthy paranoia – that leads to continuous innovation, improvement, and the like.
• Anticipatory and proactive – we constantly strive to be ahead of the curve.
• Recognition that we live in an "and" world, not an "or" world – our business requires us to balance multiple priorities with ambiguity and risk. We embrace this paradox and create operating constructs that allow us to make good decisions in that reality.

Entrepreneurial isn’t:

• A sense of entitlement.
• A free pass to do whatever you want because you are acting like an "owner".
• An operating construct that has no oversight, no central authority and no hierarchy.
• A product of the kinds of businesses or sizes of companies from which we came.