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Seo Analyst Jobs in Springfield, MO (NOW HIRING)

O'Reilly Auto Parts

Senior Product Analyst

Springfield, MO · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

A Senior Product Analyst will own SEO strategy for OReillyAuto.com, including GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization). This role will spend part of the year ...

jmark

Digital Marketing Strategist

Springfield, MO · On-site

$55K - $90K/yr

Analytics, SEO, AEO, & GEO * Act as the "source of truth" for all marketing data, providing deep-dive analysis into every stage of the marketing funel. * Implement and refine strategies for ...

Campaignium LLC

Project Manager

Springfield, MO · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Understanding of SEO and Google Analytics, paid advertising, website development processes and content * A digital-first mindset and strong understanding of the modern consumer landscape, especially ...

Campaignium

Project Manager

Springfield, MO

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Understanding of SEO and Google Analytics, paid advertising, website development processes and content * A digital-first mindset and strong understanding of the modern consumer landscape, especially ...

Care to Learn

Marketing Specialist

Springfield, MO · On-site

Monitor digital engagement metrics and analytics to help evaluate campaign performance and audience engagement. * Support search engine optimization (SEO), digital advertising, and online engagement ...

Care to Learn

Marketing Specialist

Springfield, MO · On-site

Monitor digital engagement metrics and analytics to help evaluate campaign performance and audience engagement. * Support search engine optimization (SEO), digital advertising, and online engagement ...

Nextiny

Entry Level Digital Marketer

Springfield, MO · On-site

Conduct keyword research, optimize website content, and assist with SEO strategies. * Create and schedule engaging content for blogs, emails, and social media. * Analyze campaign performance and ...

EnthuZiastic

Growth Hacker - Remote

Springfield, MO · On-site

... SEO, social media, content marketing, email marketing, and paid advertising. Conversion Rate ... Collect and analyze data to gain insights into user behaviour, product usage, and marketing ...

PATTERNS

AEM Product Manager

Springfield, MO · On-site

Understanding of SEO, web performance, and digital analytics. * Certification in Adobe Experience Cloud or Agile frameworks is a plus. Key Competencies * Strategic thinking with strong business ...

Hibu

Outside Sales Representative

Springfield, MO · Hybrid

$80K/yr

Websites, Search Ads, Display Ads, Reviews & Reputation Management, Social Ads, and SEO * Cold calling business owners and prospecting within a designated territory to set appointments and conduct ...

Bass Pro Shops

Editorial Content Specialist

Springfield, MO · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Experience developing multimedia storytelling (via video, graphic and digital), SEO expertise and fundamental understanding of basic design principles. KNOWLEDGE, SKILLS AND ABILITY: * Writing skills:

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All JobsSeo Analyst JobsSeo Analyst Jobs in Springfield, MO

Seo Analyst information

See Springfield, MO salary details

$14

$36

$63

How much do seo analyst jobs pay per hour?

As of Aug 16, 2026, the average hourly pay for seo analyst in Springfield, MO is $36.11, according to ZipRecruiter salary data. Most workers in this role earn between $23.41 and $49.18 per hour, depending on experience, location, and employer.

Is it hard to get a job in SEO?

Securing a job as an SEO analyst can be competitive, but having relevant skills such as keyword research, analytics, and familiarity with tools like Google Analytics and SEMrush can improve your chances. Entry-level positions may require certifications or internships, while experienced roles often demand a strong portfolio and proven results.

What are the key skills and qualifications needed to thrive as an SEO analyst?

To thrive as an SEO Analyst, you need a solid understanding of search engine algorithms, keyword research, on-page and off-page optimization, and typically a degree in marketing, communications, or a related field. Proficiency with tools like Google Analytics, Google Search Console, SEMrush, and Ahrefs is essential, along with knowledge of HTML and CMS platforms. Analytical thinking, attention to detail, and strong communication skills help in interpreting data and collaborating with content and web development teams. These skills ensure effective strategies that drive organic traffic, improve search rankings, and support business growth.

What is the salary of a SEO analyst?

The salary of a SEO analyst varies based on experience, location, and industry, but typically ranges from $45,000 to $75,000 annually in many regions. Entry-level positions may start lower, while experienced analysts with certifications and skills in tools like Google Analytics and SEMrush can earn higher salaries.

What is the difference between Seo Analyst vs Content Marketing Specialist?

AspectSeo AnalystContent Marketing Specialist
Required CredentialsBachelor's in Marketing, Communications, or related field; SEO certificationsBachelor's in Marketing, Communications, or related field; Content marketing certifications
Work EnvironmentDigital marketing agencies, in-house marketing teams, freelanceDigital marketing agencies, in-house marketing teams, freelance
Employer & Industry UsageUsed across various industries focusing on search engine visibilityUsed across industries focusing on content creation and engagement

The main difference is that an Seo Analyst focuses on optimizing websites for search engines through keyword research, technical SEO, and analytics. In contrast, a Content Marketing Specialist creates and manages content strategies to engage audiences and support SEO efforts. Both roles often collaborate but serve distinct functions within digital marketing teams.

What does a SEO analyst do?

A SEO analyst is responsible for optimizing website content and structure to improve search engine rankings. They conduct keyword research, analyze website performance using tools like Google Analytics, and implement strategies to increase organic traffic and visibility.

What are some common challenges SEO analysts face when optimizing for both search engines and user experience?

SEO Analysts often need to balance technical optimization for search engines with delivering a seamless user experience. For example, implementing structured data or optimizing page speed may require collaboration with web developers and designers to avoid disrupting site aesthetics or functionality. Additionally, keeping up with frequent search engine algorithm updates and adapting strategies accordingly can be challenging. Successfully navigating these aspects involves strong communication skills and staying current with industry best practices.

What are popular job titles related to Seo Analyst jobs in Springfield, MO?

For Seo Analyst jobs in Springfield, MO, the most frequently searched job titles are:

What job categories do people searching Seo Analyst jobs in Springfield, MO look for?

The top searched job categories for Seo Analyst jobs in Springfield, MO are:

Seo Analyst jobs near you
Infographic showing various Seo Analyst job openings in Springfield, MO as of August 2026, with employment types broken down into 1% Internship, 79% Full Time, 14% Part Time, and 6% Contract. Highlights an 81% Physical, 9% Hybrid, and 10% Remote job distribution, with an average salary of $75,103 per year, or $36.1 per hour.

Technical SEO Specialist - Onsite

Bass Pro Shops

Springfield, MO • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 19 days ago

Bass Pro Shops rating

6.5

Company rating: 6.5 out of 10

Based on 436 frontline employees who took The Breakroom Quiz

15th of 39 rated national retailers

Job description

The Technical SEO Specialist will work within the Search Engine Optimization and OmniSearch team to support and execute advanced technical SEO initiatives across the enterprise digital ecosystem. This role is responsible for optimizing organic search visibility, AI discoverability, crawlability, indexation, structured data, and overall site health across ecommerce, content, local, and brand experiences.
This position will play a critical role in helping drive scalable SEO solutions through technical audits, automation, APIs, GitHub workflows, structured data implementation, enterprise CMS integrations, and collaboration with development teams. The ideal candidate combines strong SEO expertise with technical problem-solving skills and a passion for emerging AI search technologies including Google AI Overviews, Gemini, ChatGPT, and other LLM-driven discovery platforms.
Working closely with cross-functional partners including Digital Commerce, IT, Development, Product, Analytics, UX, Brand Marketing, Content, Merchandising, and agency partners, this role will help improve organic visibility, traffic, conversion rate, and revenue across multiple digital properties.
This is an onsite position, that requires being in-office at our headquarters in Springfield, Missouri.
ESSENTIAL FUNCTIONS:
Technical SEO Execution & Optimization
  • Execute and support enterprise Technical SEO strategies designed to improve crawlability, indexation, rankings, traffic, and conversion performance
  • Conduct comprehensive technical SEO audits across websites, mobile experiences, content hubs, and ecommerce platforms
  • Identify and resolve technical SEO issues related to:
    • Indexation
    • Crawl efficiency
    • Canonicalization
    • Internal linking
    • Redirect management
    • Structured data/schema markup
    • JavaScript rendering
    • Site speed/Core Web Vitals
    • XML sitemaps
    • Robots.txt governance
    • Duplicate content
    • Faceted navigation
    • International SEO
  • Monitor and troubleshoot SEO issues using platforms such as Google Search Console, Screaming Frog, Conductor, Ahrefs, SEMrush, Adobe Analytics, GA4, and related enterprise SEO tools
  • Support structured data and entity optimization initiatives to improve visibility within AI-powered search experiences and rich results

Development & Automation
  • Work directly with development teams to ensure SEO best practices are integrated into website releases and sprint planning
  • Utilize GitHub and related version control workflows to review, document, validate, and manage SEO-related code deployments and technical requirements
  • Collaborate with developers on implementation of:
    • SSR (Server-Side Rendering)
    • React/JavaScript SEO best practices
    • API integrations
    • Structured data frameworks
    • Headless CMS environments
    • Performance optimization
  • Build or assist in developing internal SEO tools, automation workflows, scripts, dashboards, and reporting solutions to improve operational efficiency
  • Leverage APIs and automation platforms to streamline SEO audits, metadata management, content validation, reporting, and monitoring
  • Assist in QA testing for SEO-related releases and technical implementations

SEO Strategy & Cross-Functional Collaboration
  • Partner with SEO Manager, Product teams, Merchandising, UX, Engineering, Analytics, and Content teams to support enterprise SEO initiatives
  • Represent SEO requirements within agile development processes, sprint planning, and release management
  • Assist in the development and execution of:
    • Content optimization strategies
    • Category optimization initiatives
    • Product Detail Page (PDP) optimization
    • AI discoverability strategies
    • Local SEO initiatives
    • Internal linking strategies
  • Work closely with agency partners and vendors to ensure SEO deliverables align with enterprise standards and KPIs

Reporting & Analytics
  • Build and communicate recurring SEO performance reports and KPI dashboards
  • Analyze technical SEO performance and identify opportunities for improvement
  • Monitor organic search trends, indexing behavior, ranking changes, traffic patterns, and AI search visibility
  • Support forecasting, testing, benchmarking, and reporting efforts related to SEO performance and business impact

EXPERIENCE/QUALIFICATIONS:
  • Bachelor's Degree in Web Development, Marketing, Computer Science, Information Systems, or related field preferred
  • Minimum of 3-5 years of SEO experience with a strong focus on Technical SEO
  • Strong understanding of enterprise ecommerce SEO best practices
  • Experience working with large-scale websites and complex site architectures
  • Strong understanding of:
    • HTML
    • CSS
    • JavaScript
    • Technical SEO fundamentals
    • Structured data/schema markup
    • XML sitemaps
    • Robots.txt
    • Canonicalization
    • Rendering/indexation concepts
  • Experience using GitHub or other version control systems in collaboration with development teams
  • Experience utilizing APIs, automation tools, or scripting to streamline SEO workflows
  • Experience working with enterprise CMS platforms, ecommerce platforms, or headless architectures
  • Proficiency with SEO tools such as:
    • Google Search Console
    • Screaming Frog
    • SEMrush
    • Yext/RIOSEO or other Local Management Service
    • Conductor
    • GA4
    • Adobe Analytics
  • Strong analytical, problem-solving, and communication skills
  • Ability to prioritize multiple projects in a fast-paced environment
  • Ability to work independently with minimal supervision

TRAVEL REQUIREMENTS:
  • N/A

PHYSICAL REQUIREMENTS:
  • Regularly performs computer work and sits.
  • Occasionally walks and stands.
  • Seldom/never lifts up to 50lbs.

INDEPENDENT JUDGEMENT:
  • Develops objectives and general policies and procedures for a specific program or functional area of responsibility within general scope of established operational goals and plans. Day-to-day work and decisions do not require direction or review by immediate supervisor. End results are reviewed by supervisor.

Full Time Benefits Summary:
Enjoy discounts on retail merchandise, our restaurants, world-class resorts and conservation attractions!
  • Medical
  • Dental
  • Vision
  • Health Savings Account
  • Flexible Spending Account
  • Voluntary benefits
  • 401k Retirement Savings
  • Paid holidays
  • Paid vacation
  • Paid sick time
  • Bass Pro Cares Fund
  • And more!

Bass Pro Shops is an equal opportunity employer. Hiring decisions are administered without regard to race, color, creed, religion, sex, pregnancy, sexual orientation, gender identity, age, national origin, ancestry, citizenship status, disability, veteran status, genetic information, or any other basis protected by applicable federal, state or local law.
Reasonable Accommodations
Qualified individuals with known disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and certain state or local laws.
If you need a reasonable accommodation for any part of the application process, please visit your nearest location or contact us at hrcompliance@basspro.com.
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