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Senior Rgm Director Jobs (NOW HIRING)

$121K - $160K/yr

Atlanta, GA Reports to: Sr. Director, RGM (Revenue Growth Management) Job Summary: The Senior Manager, Price & Customer Investment Capabilities at Newell Brands is responsible for leading & executing ...

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Senior Rgm Director information

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$39.5K

$142.9K

$279.5K

How much do senior rgm director jobs pay per year?

As of Jun 4, 2026, the average yearly pay for senior rgm director in the United States is $142,920.00, according to ZipRecruiter salary data. Most workers in this role earn between $101,500.00 and $161,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Senior RGM (Revenue Growth Management) Director, and why are they important?

To thrive as a Senior RGM Director, you need expertise in revenue growth strategy, data analytics, pricing, and market segmentation, often supported by a business degree and extensive commercial experience. Familiarity with advanced analytics tools, CRM systems, and financial modeling software is typically required. Strategic thinking, leadership, and strong communication skills help drive cross-functional alignment and influence decision-making at all levels. These capabilities are crucial for optimizing profitability, guiding organizational growth, and ensuring sustainable competitive advantage.

How does a Senior RGM Director typically collaborate with cross-functional teams to drive revenue growth strategies?

A Senior RGM (Revenue Growth Management) Director works closely with teams across marketing, sales, finance, and supply chain to develop and implement strategies that maximize revenue and profitability. This role often leads cross-functional workshops and strategy sessions, ensuring that insights from data analytics are integrated into pricing, promotional planning, and trade investment decisions. Successful collaboration requires strong communication skills and the ability to align diverse stakeholders around common goals, while also addressing the challenges of balancing short-term sales targets with long-term growth. Regular interaction with executive leadership is common, as the Senior RGM Director provides updates on key performance metrics and recommends adjustments to strategy based on market trends.

What does a Senior RGM Director do?

A Senior RGM (Revenue Growth Management) Director is responsible for developing and executing strategies to maximize a company's revenue and profitability. This role involves analyzing market trends, pricing, promotions, and customer data to identify growth opportunities. The Senior RGM Director collaborates closely with sales, marketing, and finance teams to set pricing strategies, optimize product portfolios, and drive sustainable business growth. Typically, they also oversee the implementation of revenue management best practices and monitor performance to ensure targets are met.

What is the difference between Senior Rgm Director vs Revenue Manager?

AspectSenior Rgm DirectorRevenue Manager
CredentialsTypically requires extensive experience in revenue management, advanced degrees or certifications (e.g., Certified Revenue Management Executive)Usually requires a bachelor's degree, with some roles preferring certifications like Certified Revenue Management Executive (CRME)
Work EnvironmentStrategic leadership, overseeing multiple teams or regions, involved in high-level decision makingOperational focus, analyzing data, adjusting pricing and inventory in daily or weekly cycles
Industry UsageCommon in hospitality, airlines, and large-scale service industriesWidely used across hospitality, travel, and retail sectors

The Senior Rgm Director typically holds a higher strategic role with broader responsibilities and requires more advanced credentials. Revenue Managers focus on day-to-day revenue optimization tasks. Both roles are essential in revenue-driven industries but differ mainly in scope and seniority.

Infographic showing various Senior Rgm Director job openings in the United States as of May 2026, with employment types broken down into 100% Full Time. Highlights an 84% In-person, 5% Hybrid, and 11% Remote job distribution, with an average salary of $142,920 per year, or $68.7 per hour.
Sr Director Food Service On Premise

Sr Director Food Service On Premise

Coca-Cola Consolidated, Inc.

Sandston, VA

$129K - $180K/yr

Full-time

Medical, Retirement

Posted 7 days ago


Coca-Cola Consolidated rating

7.2

Company rating: 7.2 out of 10

Based on 95 frontline employees who took The Breakroom Quiz

167th of 380 rated food and drinks producers


Job description

Requisition ID: 244761

Locations: Sandston; Alexandria; Richmond

Pay Range: $129,000.00 - $180,500.00 Salaried, depending on experience 

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Job Overview

The Sr. Director, Food Service On‑Premise (FSOP) leads Consolidated’s FSOP sales and execution across commercial and non‑commercial on‑premise channels (e.g., restaurants, colleges & universities, workplaces/micro‑markets, healthcare, travel & leisure) in the assigned Region. This leader owns their respective Region’s annual FSOP business plan—price/package/trade strategy, customer development, contract negotiation, execution excellence, and P&L performance—driving profitable growth, share, incidence, and revenue while elevating our “Look of Success” in‑outlet. The role partners closely with bottler operations, Customer Development, Revenue Growth Management, Commercial Marketing, Sales Operations, The Customer Connection Hub, Product Supply, and The Coca‑Cola Company’s Foodservice & On‑Premise teams.
This role requires a visionary leader with proven success in sales capability building, commercial execution, and talent development. The individual must demonstrate strong strategic thinking, a deep understanding of sales processes, and the ability to influence and inspire leaders and frontline teams alike.

Duties & Responsibilities

Strategy and Business Planning

  • Shared ownership and collaboration with the RGM/Commercial teams of the FSOP annual commercial plan: define channel strategies, set volume/revenue/DNGP targets, and align price/package/trade, brand mix, and equipment placement to customer needs. 
  • Lead portfolio, price/package, and trade investment decisions to maximize incidence, value share, and outlet execution; steward monthly/quarterly performance and re plan as needed. 
  • Translate on premise consumer and operator insights (e.g., micro markets, convenience, healthful offerings) into differentiated solutions and programs. 

Customer Development & Execution

  • Oversee acquisition, retention, and expansion of FSOP key accounts, regional chains and prestige independents); set negotiation strategy and approve contracts and renewals. 
  • Ensure “Look of Success” standards, right brand/package mix, merchandising, and equipment deployment to drive transactions and beverage incidence across outlets. 
  • Partner with field sales leaders to deliver promotional calendars, display commitments, and post‑promotion analysis that improve ROI and program quality.

Commercial Enablement

  • Commercial Enablement
    Collaborate with The Customer Connection HUB, Marketing, Category, and Revenue Growth Management to ensure sales teams have the right insights, tools, and messaging to win in the marketplace.
  • Drive sales force adoption of digital capabilities, CRM tools, and analytics platforms to improve efficiency and effectiveness.
  • Ensure best-in-class sales execution standards in merchandising, retail activation, and customer engagement.

Leadership & Influence

  • Serve as a trusted advisor to senior commercial leadership, influencing strategy and resource allocation to build long-term commercial strength.
  • Lead and develop a high-performing team focused on capability design, enablement, and execution support.
  • Inspire change, build alignment, and create accountability for capability initiatives across the sales organization.

Value Creation

  • Identify and implement initiatives that drive customer value and business growth.
  • Develop strategies to enhance customer engagement and satisfaction.
  • Measure and track the impact of value creation initiatives on sales performance.
  • Collaborate with cross-functional teams to align value creation efforts with overall business objectives.

Data Analytics

  • Leverage data analytics to drive insights and inform sales strategies.
  • Develop and implement data-driven decision-making processes to enhance sales performance.
  • Utilize advanced analytics tools to identify trends, opportunities, and areas for improvement.
  • Collaborate with IT and data teams to ensure the integrity and accuracy of sales data.

Fiscal Management & OPEX Management

  • Manage expenditure and investments for the function according to the plan.
Knowledge, Skills, & Abilities

Strategic Channel Management: Collaborates with RGM, Commercial, and Corporate Customer team to build multi‑year FSOP growth strategies by segment (QSR, FSR, workplace/micro‑markets, healthcare, C&U, travel & leisure), aligning portfolio, price/package, and trade. 
Customer & Contract Leadership: Secures competitive wins and renewals; balances value creation with sustainable economics; masters post‑promotion ROI.
Execution Excellence: Raises outlet standards—brand/package mix, equipment placement, merchandising, and activation—to increase transactions and beverage incidence. 
Financial Acumen: Manages FSOP P&L, pricing architecture, and trade ROI with rigor; drives predictable plan delivery. 
Insight & Innovation Orientation: Converts consumer and operator insights (convenience, micro‑markets, healthier offerings) into programs that win in changing on‑premise landscapes. 
Cross‑Functional Influence: Orchestrates stakeholders across the Coca‑Cola System and bottler functions to unlock speed, service, and efficiency. 
People Leadership: Coaches and develops diverse teams; fosters engagement, accountability, and growth

Minimum Qualifications
  • High School Diploma or GED
  • Knowledge acquired through 3 to up to 5 years of work experience
Preferred Qualifications

Associate's or Bachelor's degree preferred

Work Environment

#LI-MP1

Equal Opportunity Employer - All qualified applicants will be considered for employment without regard to disability, protected veteran status, or any other characteristic protected by applicable law.


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About Coca-Cola Consolidated

Sourced by ZipRecruiter

Coca-Cola Consolidated, based in Charlotte, NC, US, is a preeminent company in the beverage industry. The company is the largest independent bottler for The Coca-Cola Company in the United States. The company’s product portfolio includes prominent beverages such as Coca-Cola, Diet Coke, Sprite, and a variety of other beverages produced by The Coca-Cola Company. Founded in in 1980 after multiple expansions and mergers, the company has since gained a steadfast reputation in the industry as a leading bottler and distributor. Coca-Cola Consolidated's core values are committed to excellence, committed to service, committed to a higher calling, and committed to each other. Their mission is to share in the refreshment, fun, and fellowship of happiness found in The Coca-Cola Company’s beverages. Their notable achievements include not only market expansion but also their history of giving back to the communities where they operate, signifying their dedication to corporate social responsibility.

Industry

Food and drink manufacturing

Company size

10,000+ Employees

Headquarters location

Charlotte, NC, US