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Senior Publicist Jobs in Decatur, GA (NOW HIRING)

Senior Publicist

Decatur, GA · On-site

$45K - $65K/yr

As a Senior Publicist at BPM-PR Firm, you will play a pivotal role in shaping and executing strategic PR campaigns for our clients. Reporting to the Department Director, you will be responsible for ...

Senior Publicist information

See Decatur, GA salary details

$17.6K

$68.6K

$121.6K

How much do senior publicist jobs pay per year?

As of Aug 8, 2026, the average yearly pay for senior publicist in Decatur, GA is $68,551.00, according to ZipRecruiter salary data. Most workers in this role earn between $48,800.00 and $82,000.00 per year, depending on experience, location, and employer.

What is the difference between Senior Publicist vs Publicist?

AspectSenior PublicistPublicist
CredentialsBachelor's degree in communications, PR, or related field; experience in media relationsBachelor's degree in similar fields; entry to mid-level experience
Work EnvironmentFast-paced PR agencies, entertainment, or corporate settingsSimilar environments, often with less responsibility
ResponsibilitiesDeveloping media strategies, managing client accounts, mentoring junior staffMedia outreach, press release writing, event coordination

The main difference between a Senior Publicist and a Publicist lies in experience and scope of responsibilities. Senior Publicists typically have more experience, oversee larger campaigns, and mentor junior staff, whereas Publicists focus on executing media outreach and press activities. Both roles are vital in PR and entertainment industries, but the senior position involves higher-level strategic planning and leadership.

What is a senior publicist?

Senior Publicists are experienced professionals responsible for managing and promoting an individual’s or organization’s public image. They oversee media relations, develop publicity strategies, and coordinate press events. Senior Publicists often supervise junior staff, craft press releases, and act as the main point of contact between their clients and the media. Their goal is to secure positive media coverage and handle any public relations crises that may arise.

What skills and qualifications are needed to be a senior publicist?

To thrive as a Senior Publicist, you need expertise in media relations, strategic communications, and content creation, often supported by a degree in public relations, communications, or a related field. Familiarity with media monitoring tools, press release distribution systems, and social media management platforms is typically required. Exceptional interpersonal skills, creativity, and crisis management abilities distinguish top performers in this role. These skills ensure effective brand representation, strong media coverage, and the ability to navigate high-pressure situations for clients or organizations.

How much do top senior publicists make?

Top senior publicists typically earn between $80,000 and $150,000 annually, depending on experience, industry, and location. Those working in large agencies or high-profile sectors may earn higher salaries, often supplemented with bonuses and benefits.

What does a senior publicist do?

As a Senior Publicist, you will work closely with clients to understand their goals, create tailored messaging, and develop comprehensive PR strategies. Collaboration extends internally as well, where you’ll coordinate with account executives, junior publicists, and digital teams to execute campaigns, manage media outreach, and monitor coverage. Regular communication and alignment between all stakeholders are crucial, especially when handling high-profile projects or crisis situations, to ensure consistent messaging and campaign success.
What cities near Decatur, GA are hiring for Senior Publicist jobs? Cities near Decatur, GA with the most Senior Publicist job openings:
Infographic showing various Senior Publicist job openings in Decatur, GA as of August 2026, with employment types broken down into 2% Internship, 85% Full Time, and 13% Part Time. Highlights an 90% Physical, 5% Hybrid, and 5% Remote job distribution, with an average salary of $68,551 per year, or $33 per hour.

Senior Publicist

BPM-PR Firm Is Hiring

Decatur, GA • On-site

$45K - $65K/yr

Full-time

Re-posted 19 days ago


Job description

BPM-PR Firm is a premier public relations agency committed to delivering innovative and impactful communication strategies for a diverse clientele. With a focus on creativity, a multi layered media approach, strategic thinking, and client satisfaction, we excel in building, enhancing, and safeguarding our clients' reputations in today's dynamic media landscape. We are currently seeking a talented and experienced Senior Publicist to join our team.
Position Summary:
As a Senior Publicist at BPM-PR Firm, you will play a pivotal role in shaping and executing strategic PR campaigns for our clients. Reporting to the Department Director, you will be responsible for securing media coverage, building relationships with journalists and influencers, partnerships, and driving brand awareness for our clients across various industries. The ideal candidate will have a strong track record of securing high-profile media placements, excellent communication skills, and a deep understanding of media relations and storytelling.
Day-to-day activities will include:

  • Develop and execute strategic PR campaigns to meet client objectives and goals.
  • Liaise on a daily basis with clients, in-house publicists, and the media.
  • Outreach to build new relationships and network within the media.
  • Monitor the media, including newspapers, magazines, journals, broadcasts, newswires, television, and blogs, for opportunities for clients.
  • Monitor the media for closed media placements.
  • Use system databases and systems to pull researched media lists and continuous online research for new build new media relationships. 
  • Work as part of a department account team to develop client proposals and implement PR activity strategies.
  • Create monthly PR plans and strategies to guide campaign execution and ensure alignment with client goals.
  • Create timely media angles and pitches for responsive news, leveraging current events and trends to secure media coverage.
  • Manage and track media samples, ensuring accurate inventory, timely distribution, and effective follow-up on all samples.
  • Communicate daily with the team to coordinate efforts, share updates, and effectively manage client workloads.
  • Prepare regular client reports and attend client meetings.
  • Create press releases and pitch letters, crafting compelling narratives to attract media attention and secure coverage for clients.
  • Assist in researching, writing, and distributing press releases to targeted media.
  • Promote news stories and features to the media.
  • Collate, analyze, and evaluate incoming media coverage.
  • Ensure all media coverage is correct and communicate media placements ongoing to clients
  • Assist in event creation, including press conferences and on-site events for fashion, beauty, entertainment, and general promotions.
  • Attend and promote client events to media and networks.
  • Coordinate and manage client sample mailings.
  • Undertake research for client strategy, press releases, media strategies and present to potential new clients.
  • Manage the PR & Client aspect of possible crisis situations.
  • Manage department interns.
  • Prepare regular client reports and attend client meetings.
Requirements:

  • Bachelor's degree in Public Relations, Communications, Journalism, or related field.
  • Minimum of 5 years of experience in public relations or journalism, with a focus on media relations.
  • Proven track record of securing high-profile media placements.
  • Excellent written and verbal communication skills.
  • Strong media relationships and contacts across various industries.
  • Ability to work independently and manage multiple projects simultaneously.
  • Creative thinker with a passion for storytelling and brand building.
  • Proficiency in media monitoring and measurement tools.
  • Experience with crisis communication and issues management is a plus.
  • Firm experience is required.
What We Offer:

  • Contract Position
  • Opportunities for professional development and growth.
  • Collaborative and supportive work environment.
  • Work with a diverse range of clients and industries.
BPM-PR Firm is an equal opportunity employer and values diversity in the workplace. We do not discriminate on the basis of race, color, religion, gender, sexual orientation, age, marital status, veteran status, or disability status. All qualified applicants will receive consideration for employment. BPM-PR Firm is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. No calls Please.

Flexible work from home options available.