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Senior Digital Marketing Associate Jobs in Springfield, VA

HHM Hotels

Marketing Associate

Washington, DC

Oversees coordination of all internal and external communications through digital presence ... Your Growth Path Marketing Manager - Marketing Director - Senior Director of Marketing Your Focus ...

SZNS Solutions LLC

Marketing Associate

Reston, VA · On-site

Role Overview We're seeking a motivated and enthusiastic Marketing Associate to join our Marketing ... This entry-level role is ideal for someone passionate about digital marketing, brand storytelling ...

SZNS Solutions LLC

Marketing Associate

Reston, VA · On-site

Role Overview We're seeking a motivated and enthusiastic Marketing Associate to join our Marketing ... This entry-level role is ideal for someone passionate about digital marketing, brand storytelling ...

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All JobsDigital Marketing Associate JobsSenior Digital Marketing Associate JobsSenior Digital Marketing Associate Jobs in Springfield, VA

Senior Digital Marketing Associate information

See Springfield, VA salary details

$13

$45

$87

How much do senior digital marketing associate jobs pay per hour?

As of Aug 28, 2026, the average hourly pay for senior digital marketing associate in Springfield, VA is $45.79, according to ZipRecruiter salary data. Most workers in this role earn between $31.15 and $50.24 per hour, depending on experience, location, and employer.

What does a senior digital marketing associate do?

A Senior Digital Marketing Associate is responsible for developing, implementing, and optimizing digital marketing campaigns across various online channels such as social media, email, search engines, and display advertising. They analyze campaign performance, manage budgets, and collaborate with cross-functional teams to achieve marketing objectives. Additionally, they often mentor junior team members and stay current with digital marketing trends to ensure strategies are effective and competitive.

What are the key skills and qualifications needed to thrive as a senior digital marketing associate?

To thrive as a Senior Digital Marketing Associate, you need expertise in digital marketing strategies, analytics, and campaign management, often supported by a relevant degree and hands-on experience. Familiarity with tools like Google Analytics, SEO platforms, social media ad managers, and certifications such as Google Ads or HubSpot are highly valuable. Strong communication, creativity, and project management skills set top performers apart in this field. These skills and qualifications are crucial for executing effective campaigns, optimizing ROI, and driving business growth in a competitive digital landscape.

How does a senior digital marketing associate typically collaborate with other departments to achieve campaign success?

As a Senior Digital Marketing Associate, you'll frequently work cross-functionally with teams such as sales, content, design, and product to ensure campaigns are aligned with overall business objectives. This collaboration often involves sharing data-driven insights, coordinating on campaign messaging, and ensuring digital assets meet both brand and performance standards. Regular meetings and project management tools are used to keep all stakeholders informed and campaigns on track, making strong communication and teamwork skills essential for success in this role.

What is the difference between Senior Digital Marketing Associate vs Digital Marketing Specialist?

AspectSenior Digital Marketing AssociateDigital Marketing Specialist
Required CredentialsBachelor's degree, 3+ years experience, certifications like Google AdsBachelor's degree, 2+ years experience, similar certifications
Work EnvironmentCollaborates with teams, manages campaigns, reports to managersExecutes marketing strategies, analyzes data, supports campaigns
Employer & Industry UsageUsed across marketing agencies, corporate marketing teamsCommon in similar settings, often overlapping roles
Search & Comparison IntentUnderstanding role differences, career progressionClarifying responsibilities, job requirements

The Senior Digital Marketing Associate typically has more experience and responsibilities than a Digital Marketing Specialist, including team collaboration and campaign management. Both roles require similar skills and certifications, but the senior position often involves leadership and strategic planning.

What cities near Springfield, VA are hiring for Senior Digital Marketing Associate jobs?

Cities near Springfield, VA with the most Senior Digital Marketing Associate job openings:

Senior Digital Marketing Associate jobs near you

Digital Marketing Associate

Washington, DC • On-site

Defender of Wildlife
See more jobs at Defender of Wildlifeexternal

$73K - $80K/yr

Full-time

Posted 9 days ago

Job description

DEFENDERS OF WILDLIFE

POSITION DESCRIPTION


JOB TITLE:  Digital Marketing Associate

SALARY: $73,000 - $80,000

FLSA: Exempt

DEPARTMENT: Integrated Marketing

LOCATION: Washington, DC

REPORTS TO: Director of Marketing

NUMBER OF DIRECT AND INDIRECT REPORT(S): 0

LAST REVISED: August 2026









POSITION SUMMARY

The Digital Marketing Associate is charged with creating and managing content on Defenders’ digital marketing channels to ensure cohesive and engaging experiences for all audiences via Defenders’ website, all owned social media accounts and any externally presented medium that markets Defenders’ brand and/or our work. The Digital Marketing Associate will be a creative and strategic thinker who helps drive engagement and action. 


The ideal candidate will think in ecosystems and audience journeys, understanding how content can travel. They will be familiar with digital marketing creative best practices and stay up to date with industry advancements and best practices. Reporting to the Director of Marketing, the Digital Marketing Associate is an integral team player who will work with all departments within Defenders.


ESSENTIAL DUTIES AND RESPONSIBILITIES

  • Create social media content including, but not limited to, short-form videos (including TikToks, Meta Reels, YouTube shorts), digital graphics and Gifs, infographics, digital ad support, etc. 
  • Create digital content in support of organizational needs and to drive and improve SEO and support Defenders’ awareness, advocacy, education and fundraising goals. 
  • Participate in and contribute to ideating sessions to help translate complex scientific and technical topics into clear, compelling social media content for diverse audiences and platforms.
  • Leverage platform insights and digital analytics (including but not limited to Google Analytics) to make data informed recommendations aligned with organizational, department and channel strategies; collaborate across teams and platforms to review, assess and report back on performance against goals.
  • Develop collateral materials to increase online engagement including creating digital brand and advocacy tool kits, event resources and other editorial content planning and engagement.
  • Coordinate across departments to improve storytelling and raise brand awareness including presentation of our work to disparate audiences in support of Defenders’ priorities. Adapt messages for different audiences, platforms, campaign goals and content formats.
  • Help oversee and maintain Defenders’ website ensuring up-to-date representation of our people, publications and organizational priorities. Administer Defenders’ website Help Desk and coordinate with internal and external partners to execute on approved requests. 
  • Support the implementation of Defenders’ paid and earned social media marketing campaigns across platforms, ensuring accurate setup, deployment and ongoing campaign analysis and management. 
  • Post social media content natively and through our social media scheduling platform. 
  • Coordinate with the Director of Marketing to track performance of Defenders’ digital marketing activity; provide regular updates on analytics and trends in support of content strategy.
  • Regularly review digital marketing products of other organizations (nonprofit and commercial) to identify emerging trends and best practices, use this intel to help strategize new content for Defenders, plan layout and execute formatting.
  • Manage timelines and competing priorities while working cross-departmentally on scheduling and promotion to support organizational goals.
  • Perform all other work-related duties as assigned.
  •  Occasional travel is required for this position.

 

QUALIFICATIONS

 

Education: Bachelor’s (B.A./B.S.) degree or equivalent 

Experience: 4 years of relevant experience. 

An equivalent combination of education and experience may be accepted as a satisfactory substitute for the specific education and experience listed above.

 

Knowledge, Skills, Abilities for All Defenders

https://defenders.org/knowledge-skills-and-abilities

Knowledge, Skills, Abilities for Digital Marketing Associate

The ideal candidate will have a basic understanding of website operating platforms (i.e., Drupal), experience developing a wide variety of content types including social media posts, website graphics, video, advertisements and more; familiarity with analytics platforms such as GA4; and experience using creative software to develop content such as Adobe Creative Suite, Canva, After Effects, etc. In addition, they will have:

  1. A knack for translating complex, dense or otherwise challenging issues into clear, concise, messages for varied audiences;
  2. An aptitude for working with a wide variety of staff to help shape and revise communications products as needed;
  3. The ability to manage competing project deadlines and deliverables on tight timelines;
  4. A healthy appetite for news and information, especially related to environmental and wildlife trends, issues, politics, and policy;
  5. The desire to work with a cross-functional, integrated team to deliver excellent products;
  6. A commitment to uphold and defend the highest levels of ethical conduct;
  7. An affinity to new technologies and a desire to work in a fun, fluid and fast-paced organization;
  8. Respect for a culturally diverse team.

 

PHYSICAL ACTIVITIES, ENVIRONMENTAL CONDITIONS, PHYSICAL DEMANDS

Physical Activities

Check all that apply

Frequency

(N)Never, (O)Occasionally or (C)Constantly

Ascending or descending ladders, stairs, scaffolding, ramps, poles and the like.

N

Moving self in different positions to accomplish tasks in various environments including tight and confined spaces.

N

Remaining in a stationary position, often standing or sitting for prolonged periods.

C

Moving about to accomplish tasks or moving from one worksite to another.

N

Adjusting or moving objects up to 10 pounds in all directions.

O

Communicating with others to exchange information.

C

Repeating motions that may include the wrists, hands and/or fingers.

C

Operating machinery and/or power tools.

N

Operating motor vehicles or heavy equipment.

N

Assessing the accuracy, neatness and thoroughness of the work assigned.

C


Environmental Conditions

Check all that apply

Frequency

(N)Never, (O)Occasionally or (C)Constantly

Low temperatures.


High temperatures.


Outdoor elements such as precipitation and wind.


Noisy environments.


Hazardous conditions.


Apply