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Senior Digital Copywriter Jobs in Reston, VA (NOW HIRING)

FMI

Senior Manager, Event Marketing

Arlington, VA

Digital Presence, Advertising & Brand Experience * Integrate digital marketing initiatives and ... Own and manage the optimization of event websites, including copywriting, SEO, design direction ...

Moore DM Group LLC

Creative Director

Lanham, MD · On-site +1

$110K - $160K/yr

You will develop digital-forward creative campaigns that touch hearts and inspire action for great ... You must be an experienced copywriter, proven leader, effective communicator, and exceptional ...

Moore

Creative Director

Lanham, MD

You will develop digital-forward creative campaigns that touch hearts and inspire action for great ... You must be an experienced copywriter, proven leader, effective communicator, and exceptional ...

Nashville Public Radio

Senior Designer

Washington, DC · On-site

$75 - $110/hr

Contribute copywriting for newsletters, social posts, and web pages, collaborating with the team ... Digital & Web * Build and update new pages on the company's Squarespace site. * Apply working ...

New

Fmi

Senior Manager, Event Marketing

Arlington, VA · On-site

$87 - $114/hr

Digital Presence, Advertising & Brand Experience * Integrate digital marketing initiatives and ... Own and manage the optimization of event websites, including copywriting, SEO, design direction ...

Potomac

Content Brand Strategy Manager

Bethesda, MD · On-site

$80K - $115K/yr

Summary Potomac is seeking a Content Brand Strategist with Advanced Copywriting Experience to help ... Experience collaborating with senior leaders and cross-functional teams Preferred * Experience in ...

ICF

Senior Creative Director

Washington, DC · On-site

Lead and develop Associate Creative Directors, art directors, copywriters, designers, and other ... Direct creative development across television, video, social media, digital, audio, print, web, out ...

617MediaGroup

Senior Vice President

Washington, DC · On-site

$129K/yr

S., is recruiting for a skilled Senior Vice President to join our growing team. At 617MediaGroup ... web developers, digital strategists and copywriters for web and print platforms * You create ...

Persado

Senior Account Manager

Washington, DC · On-site +1

$105K - $125K/yr

Our platform enables enterprise copywriters and marketers to generate and deliver personalized ... digital marketing company serving large Enterprise clients. * A proven track record of retaining ...

Persado

Senior Account Manager

Washington, DC

$105K - $125K/yr

Our platform enables enterprise copywriters and marketers to generate and deliver personalized ... digital marketing company serving large Enterprise clients. * A proven track record of retaining ...

RP3 LLC

Creative Director (Copy)

Bethesda, MD · On-site

... social, digital experiences, and long-form storytelling. * Protect a clear brand voice and ... Mentor Associate Creative Directors, Senior Art Directors, Senior Copywriters, and emerging ...

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Showing results 21-40

All JobsDigital Copywriter JobsSenior Digital Copywriter JobsSenior Digital Copywriter Jobs in Reston, VA

Senior Digital Copywriter information

See Reston, VA salary details

$52.5K

$98.4K

$189.3K

How much do senior digital copywriter jobs pay per year?

As of Aug 19, 2026, the average yearly pay for senior digital copywriter in Reston, VA is $98,359.00, according to ZipRecruiter salary data. Most workers in this role earn between $74,900.00 and $113,400.00 per year, depending on experience, location, and employer.

What is a senior digital copywriter?

A Senior Digital Copywriter is responsible for creating, editing, and optimizing compelling digital content for various online platforms, such as websites, social media, email campaigns, and digital ads. They develop brand messaging, ensure consistency in tone and voice, and collaborate with designers, marketers, and strategists to drive engagement and conversions. This role requires strong writing skills, SEO knowledge, and the ability to adapt content for different audiences and formats. Senior-level copywriters also mentor junior writers and contribute to content strategy.

What does a senior digital copywriter do?

A Senior Digital Copywriter typically starts the day by reviewing content briefs and aligning with digital marketing or creative teams on project priorities. They spend much of their time writing, editing, and optimizing web copy, email campaigns, social media content, and digital ads to ensure messaging is consistent and effective. Collaboration with designers, SEO specialists, and project managers is common, as is participation in brainstorming sessions to develop campaign concepts. The role also involves monitoring content performance metrics and making data-driven adjustments to improve engagement. This dynamic environment offers opportunities to shape brand voice and mentor junior writers while working on a variety of digital projects.

What are the key skills and qualifications needed to thrive as a senior digital copywriter?

To thrive as a Senior Digital Copywriter, you need expertise in crafting compelling digital content, a strong grasp of digital marketing concepts, and significant copywriting experience—often backed by a degree in English, marketing, or communications. Familiarity with CMS platforms, SEO tools (like SEMrush or Google Analytics), and certifications in digital marketing are highly valuable. Creativity, collaboration, and the ability to adapt writing style for diverse audiences are essential soft skills. These competencies ensure effective brand messaging, drive online engagement, and contribute to the success of digital marketing campaigns.

How much do senior digital copywriters get paid?

Senior digital copywriters typically earn between $70,000 and $120,000 annually, depending on experience, location, and industry. They often require strong writing skills, familiarity with SEO tools, and a portfolio of digital content work.

What are the most commonly searched types of Digital Copywriter jobs in Reston, VA?

The most popular types of Digital Copywriter jobs in Reston, VA are:

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For Senior Digital Copywriter jobs in Reston, VA, the most frequently searched job titles are:

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The top searched job categories for Senior Digital Copywriter jobs in Reston, VA are:

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Senior Digital Copywriter jobs near you
Infographic showing various Senior Digital Copywriter job openings in Reston, VA as of August 2026, with employment types broken down into 95% Full Time, 2% Temporary, and 3% Contract. Highlights an 79% In-person, 9% Hybrid, and 12% Remote job distribution, with an average salary of $98,359 per year, or $47.3 per hour.

Senior Manager, Event Marketing

FMI

Arlington, VA

Full-time

Posted 23 days ago

Job description

Primary Purpose:

Initiate, develop and execute high-impact, multi-channel marketing strategies for the FMI event portfolio that drive event attendee acquisition, maximize ROI, and support FMI's position as a leading voice in the food retail industry. This role leads marketing for a portfolio of industry conferences and programs and is responsible for strengthening brand awareness and market position in support of non-dues revenue, member retention and growth.

The role requires strong campaign strategy, budget and ad-spend fluency, marketing automation and martech depth, cross-functional collaboration, and rigorous, data-driven analysis of what is and isn’t working.

Key Job Responsibilities:

Plan and Lead Strategic Event Marketing, and Project Management to Meet Event Revenue Goals

  • Collaborate with the Senior Director and Vice President of Marketing to develop and execute short- and long-term strategic marketing, communications, and promotional plans aligned with organizational goals.
  • Lead and implement integrated marketing strategies and comprehensive plans that drive event revenue growth across the assigned event portfolio:
    • Annual Meat Conference (approx. $2M registration and sponsorship revenue).
    • Energy & Store Development (approx. $1.5M).
    • Supply Chain Conference (approx. $230K).
    • And additional events as needed.
  • Lead the planning and execution of multi-channel event marketing campaigns using automation tools, digital outreach, advertising, and social media.
  • Oversee end-to-end campaign development, including timeline, content, creative coordination, prospect list management, A/B testing, and asset development.
  • Determine the right mix of in-house execution, delegation to team members, and outside vendor or agency support for each initiative.
  • Partner with internal stakeholders (education, sponsorship, membership, and research teams) to develop event messaging. Manage & update key messaging with internal staff, external stakeholders (planning committees, partner organizations, etc.) to align with industry trends, audience needs and support event growth.
  • Manage and utilize Asana for project tracking.


Performance Analysis & Optimization

  • Identify and grow target audiences for each event community.
  • Analyze and track performance of all marketing campaigns; adjust tactics and messaging as needed to improve outcomes and achieve objectives.
  • Create marketing reports and performance summaries for internal stakeholders, including year-over-year comparisons, referral traffic, and ROI impact.


Digital Presence, Advertising & Brand Experience

  • Integrate digital marketing initiatives and enhance event visibility across platforms to increase conversions.
  • Own and manage the optimization of event websites, including copywriting, SEO, design direction, and content updates to ensure optimal user experience and brand consistency.
  • Manage relationships with industry publications and media outlets, identify media barter opportunities for print and digital advertising to support promotion of FMI events and programs, including dailyLead partnership via Smartbrief.


Leadership and Innovation:

  • Leverage evolving marketing trends and technologies to strengthen FMI’s event promotion strategy and visibility. Work collaboratively with the Marketing team to guide and execute key projects.

Other Job Functions:

  • Other responsibilities and duties as assigned or directed.
  • Ability to travel to conferences locally and out of town.

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