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Senior Content Writer Jobs in Wisconsin (NOW HIRING)

Generac

Senior Manager Technical Publications

Waukesha, WI · On-site

$113K - $156K/yr

The senior manager directs an in-house team of technical writers, illustrators, and content specialists who author and illustrate within PTC Windchill and Arbortext; coordinates the external ...

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How much do senior content writer jobs pay per hour?

As of Sep 6, 2026, the average hourly pay for senior content writer in Wisconsin is $40.84, according to ZipRecruiter salary data. Most workers in this role earn between $23.80 and $46.83 per hour, depending on experience, location, and employer.

What does a senior content writer do?

A Senior Content Writer creates high-quality written content for various platforms such as websites, blogs, marketing materials, and social media. They are responsible for developing content strategies, researching topics, editing and proofreading, and ensuring that all content aligns with the brand’s voice and goals. Senior Content Writers often mentor junior writers, collaborate with other departments, and manage multiple projects to support a company’s communication objectives.

How does a senior content writer typically collaborate with other departments within an organization?

A Senior Content Writer often works closely with marketing, design, product, and SEO teams to ensure content aligns with broader business goals and brand messaging. Collaboration may involve brainstorming sessions, content planning meetings, and regular feedback loops to refine messaging and optimize for target audiences. This cross-functional teamwork helps ensure content is accurate, engaging, and supports campaigns or product launches effectively. Building strong relationships with colleagues in these departments is key to producing high-quality, impactful content.

What are the key skills and qualifications needed to thrive as a senior content writer, and why are they important?

To thrive as a Senior Content Writer, you need advanced writing, editing, and research skills, often supported by a degree in English, journalism, or communications. Familiarity with content management systems (CMS), SEO tools like SEMrush or Ahrefs, and analytics platforms is typically required. Creativity, adaptability, and strong collaboration skills help you produce compelling content and work effectively with cross-functional teams. These abilities are crucial for delivering high-quality, engaging content that aligns with business goals and drives audience engagement.

What is the difference between Senior Content Writer vs Content Strategist?

AspectSenior Content WriterContent Strategist
CredentialsTypically a bachelor's degree in English, Journalism, or related field; strong writing portfolioOften a bachelor's or master's in Marketing, Communications, or related; experience in content planning
Work EnvironmentCreates content, writes articles, blogs, and web copyDevelops content plans, oversees content projects, aligns content with marketing goals
Employer & Industry UsageUsed across media, marketing, and publishing companiesCommon in marketing agencies, corporate marketing teams, and digital media firms

While Senior Content Writers focus on creating high-quality content, Content Strategists plan and oversee content strategies to meet business objectives. Both roles require strong writing skills, but Content Strategists have a broader focus on content planning and alignment with marketing goals.

Are senior content writers still in demand?

Senior content writers remain in demand as companies prioritize high-quality content for marketing, SEO, and brand communication. They often require strong writing skills, SEO knowledge, and experience with content management systems, making their expertise valuable across various industries.

How to become a senior content writer?

To become a senior content writer, you typically need several years of professional writing experience, a strong portfolio demonstrating diverse content skills, and expertise in SEO, editing, and research. Developing leadership abilities and familiarity with content management systems can also help advance to senior roles.

What are the most commonly searched types of Content Writer jobs in Wisconsin?

The most popular types of Content Writer jobs in Wisconsin are:

What are popular job titles related to Senior Content Writer jobs in Wisconsin?

For Senior Content Writer jobs in Wisconsin, the most frequently searched job titles are:

What job categories do people searching Senior Content Writer jobs in Wisconsin look for?

The top searched job categories for Senior Content Writer jobs in Wisconsin are:

What cities in Wisconsin are hiring for Senior Content Writer jobs?

Cities in Wisconsin with the most Senior Content Writer job openings:

Senior Content Writer jobs near you
Infographic showing various Senior Content Writer job openings in Wisconsin as of August 2026, with employment types broken down into 1% Internship, 73% Full Time, 23% Part Time, 1% Temporary, and 2% Contract. Highlights an 70% Physical, 4% Hybrid, and 26% Remote job distribution, with an average salary of $84,938 per year, or $40.8 per hour.

Senior Writer / Editor

Wisconsin Foundation and Alumni Association (WFAA)

Madison, WI • On-site, Remote

Full-time

Retirement

Re-posted 10 days ago

Job description

Overview

Are you a seasoned storyteller and editorial professional who thrives on creating meaningful storytelling with broad reach? The Wisconsin Foundation and Alumni Association (WFAA), the private fundraising and alumni relations organization for UW-Madison, is seeking a Senior Writer / Editor to help shape some of our signature publications. This position, contributing to our WFAA communications team, will serve as coeditor of On Wisconsin, the university's award-winning quarterly alumni magazine that, though its print and digital forms, reaches more than 500,000 alumni worldwide.

The position also serves as editor of WFAA's awards publication, among other storytelling work. In this role, you'll collaborate with colleagues and freelancers to produce compelling stories that celebrate the people, ideas, and impact of UW-Madison. This hybrid position is based in Madison, Wisconsin, with at least two days per week in the office.

Essential Functions

On Wisconsin

  • Collaborate with staff at WFAA and the Office of Strategic Communications (OSC) to produce On Wisconsin, UW-Madison's quarterly alumni magazine.
    • Partner closely with the OSC coeditor and design team to plan and execute each issue.
    • Hire and manage freelance writers and secure photography and other visuals.
  • Lead strategy for On Wisconsin's digital channels.
    • Consider storytelling from concept to completion as a multimedia effort, working with social media and video storytellers to create compelling, break-out content
    • Collaborate on and develop digital content distribution strategies with broader WFAA communications and OSC
    • Use SEO and GEO principles to maximize On Wisconsin's readership online.
  • Serve as key point of contact with magazine printer to ensure high-quality production and timely mailing.
    • Ensure the magazine is produced on time and within budget.
  • Share story ideas and success metrics with leadership at WFAA and OSC.

WFAA Awards Publication

  • Work closely with the alumni awards team to develop stories about award recipients.
  • Coordinate with freelance writers and photographers.
  • Lead production of a publication highlighting award recipients.
  • Support marketing efforts related to the awards program, as needed.

Additional Responsibilities

  • Write for On Wisconsin and other WFAA publications.
  • Maintain 4WARD records for people featured in On Wisconsin and constituents who write to the magazine.
  • Perform other duties as assigned.
Qualifications

Required Qualifications:

  • Bachelor's degree in journalism, English, communications arts, or of a similar field.  
  • 7 + years of experience in journalism, writing, publishing, communications, or a similar field
  • Knowledge of magazine publishing
  • Knowledge and experience in multimedia and digital publishing and social media content development
  • Experience working with writers and designers
  • Expertise with Word, Teams, Zoom, or similar conferencing software
  • Familiarity with InDesign and Adobe Creative Suite, WordPress, Salesforce Marketing Cloud
  • Familiarity with MS Office software and Mac operating systems.

Other Qualifications:

  • Experience working in Higher education.
  • Experience with hiring and managing freelancers.
  • Strong interviewing skills, strong sense of initiative.
  • Understanding of marketing and journalistic concepts, experience creating content about diverse constituencies, and a passion for UW-Madison.

At WFAA, we are dedicated to creating an inspiring, creative, and respectful work environment for our employees. We offer competitive pay and an outstanding benefits program, including a generous 10% 401k contribution after just one year of service! Join us and be part of a team that values your growth and well-being. Click here to learn more about our employee benefits! 

The Wisconsin Foundation and Alumni Association is an Equal Opportunity Employer *The Wisconsin Foundation and Alumni Association is the "doing business as" name of the merged organization comprising the University of Wisconsin Foundation (supportuw.org) and the Wisconsin Alumni Association (uwalumni.com). Its legal corporate name is registered as the University of Wisconsin Foundation.

Employment Type: FULL_TIME

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