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Senior Competitive Intelligence Analyst Jobs in Michigan

This role is responsible for assessing market/segment sales/price distribution, competitive content ... Produce monthly market intelligence reads for the Sr. Manager and Van Hoet. * Provide diagnostic ...

This role is responsible for assessing market/segment sales/price distribution, competitive content ... Produce monthly market intelligence reads for the Sr. Manager and Van Hoet. * Provide diagnostic ...

Social, Brand & Competitive Intelligence * Oversee social listening and competitive intelligence ... Analyze market and customer conversations to identify emerging opportunities and risks. * Integrate ...

... competitive intelligence. What you can look forward to a the Senior Market Research Analyst: * Responsible for updating/managing ADAS and HPC product line pricing/volume data using a combination of ...

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Senior Competitive Intelligence Analyst information

See Michigan salary details

$74.5K

$107.2K

$129K

How much do senior competitive intelligence analyst jobs pay per year?

As of Jul 26, 2026, the average yearly pay for senior competitive intelligence analyst in Michigan is $107,219.00, according to ZipRecruiter salary data. Most workers in this role earn between $97,200.00 and $117,700.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in the Senior Competitive Intelligence Analyst position, and why are they important?

To thrive as a Senior Competitive Intelligence Analyst, you need strong analytical skills, market research expertise, and experience in strategic analysis, usually supported by a degree in business, economics, or a related field. Familiarity with competitive intelligence platforms, data visualization tools, and certifications like SCIP are often advantageous. Outstanding communication, critical thinking, and collaboration abilities distinguish top candidates in this role. These skills ensure effective gathering, synthesis, and presentation of insights that support business strategy and decision-making.

What does a Senior Competitive Intelligence Analyst do?

A Senior Competitive Intelligence Analyst gathers, analyzes, and interprets market and competitor data to help organizations make strategic decisions. They monitor industry trends, assess competitor strengths and weaknesses, and provide insights to guide business strategies. Their work involves leveraging data, research methodologies, and analytical tools to identify opportunities and risks. The goal is to enhance the company's competitive position and support decision-making across departments like marketing, product development, and strategy.

What are some common challenges faced by Senior Competitive Intelligence Analysts in their day-to-day work?

Senior Competitive Intelligence Analysts often deal with challenges such as ensuring the accuracy and timeliness of data, staying updated on rapidly changing market conditions, and synthesizing large volumes of complex information into actionable insights for stakeholders. Balancing multiple projects and managing confidential information delicately can also be demanding aspects of the role. Success typically relies on strong prioritization, effective cross-functional collaboration, and continuous learning to keep up with industry trends. By tackling these challenges, analysts play a crucial role in informing strategic business decisions and maintaining a company's competitive edge.

What are popular job titles related to Senior Competitive Intelligence Analyst jobs in Michigan? For Senior Competitive Intelligence Analyst jobs in Michigan, the most frequently searched job titles are:
What cities in Michigan are hiring for Senior Competitive Intelligence Analyst jobs? Cities in Michigan with the most Senior Competitive Intelligence Analyst job openings:
Maserati - Incentives & Competitive Intelligence Analyst

Maserati - Incentives & Competitive Intelligence Analyst

Stellantis

Auburn Hills, MI • On-site

Full-time

Posted 10 days ago


Stellantis rating

7.4

Company rating: 7.4 out of 10

Based on 129 frontline employees who took The Breakroom Quiz

18th of 44 rated automakers


Job description

This tactical role supports the execution of Maserati's incentive programs and competitive intelligence efforts. The Analyst will manage daily incentive operations, monitor competitor activity, and provide actionable insights to support product and pricing decisions.
Key Responsibilities:
  • Maintain and audit payout files, website incentives, and policy adjustments
  • Prepare bulletins, sell sheets, and field communications
  • Coordinate dealer launch decks, CRM/Web/App offer alignment, and field communications
  • Support monthly incentive deck creation, dealer launch decks, and inventory chase analysis
  • Conduct competitive research using sources like JD Power, S&P, ALG, and internal data
  • Deliver customized intelligence reports and support product pricing analysis

Basic Qualifications:
  • Bachelor's degree in Business, Economics, or related field
  • 2+ years of experience in automotive incentives, pricing, or competitive analysis
  • Strong attention to detail and ability to synthesize large data sets
  • Proficiency in Excel, PowerPoint, and CRM tools
  • Excellent communication and reporting skills

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