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Search Quality Rater Jobs in Dallas, TX (NOW HIRING)

Keller Executive Search

Production Manager

Fort Worth, TX · On-site

$95K - $110K/yr

Ensure compliance with safety, quality, and regulatory standards from day one Operations and ... Haldren emphasizes ethical search processes, attentive candidate care, and leadership placements ...

Yum! Brands

Sr. Product Manager - Web

Plano, TX

$121K - $159K/yr

Experience with SEO, site performance optimization, accessibility, and conversion rate optimization ... or experience quality), not just shipping features. Strong product judgment across discovery ...

KFC Corporation

Sr. Product Manager - Web

Plano, TX · On-site

$121K - $159K/yr

Experience with SEO, site performance optimization, accessibility, and conversion rate optimization ... or experience quality), not just shipping features. Strong product judgment across discovery ...

Yum Brands

Sr. Product Manager - Web

Plano, TX · On-site

$121K - $159K/yr

Experience with SEO, site performance optimization, accessibility, and conversion rate optimization ... or experience quality), not just shipping features. Strong product judgment across discovery ...

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All JobsSearch Quality Rater JobsSearch Quality Rater Jobs in Dallas, TX

Search Quality Rater information

See Dallas, TX salary details

$12

$19

$28

How much do search quality rater jobs pay per hour?

As of Sep 3, 2026, the average hourly pay for search quality rater in Dallas, TX is $19.71, according to ZipRecruiter salary data. Most workers in this role earn between $16.88 and $21.63 per hour, depending on experience, location, and employer.

What is a Search Quality Rater?

A Search Quality Rater is a remote, part-time role where individuals evaluate search engine results to ensure they are relevant, accurate, and high-quality. Raters follow specific guidelines provided by companies like Google to assess the usefulness of webpages, videos, and other content based on various queries. Their feedback helps improve search algorithms and overall user experience. While no technical expertise is required, raters must have strong analytical skills, attention to detail, and a good understanding of the assigned language and culture.

What are the key skills and qualifications needed to thrive as a Search Quality Rater?

A Search Quality Rater needs strong analytical skills, attention to detail, and fluency in the assigned language, often requiring at least a high school diploma or equivalent. Familiarity with web browsers, online research tools, and rating guidelines or proprietary evaluation platforms is typically necessary. Self-motivation, time management, and the ability to follow complex instructions are standout soft skills in this position. These capabilities ensure that raters can accurately assess search result quality and contribute to the ongoing improvement of search engine algorithms.

What are the typical work hours and structure for a Search Quality Rater?

Search Quality Rater roles are usually remote, offering flexible and part-time hours that allow you to manage your own schedule within set deadlines. Most raters work independently and are assigned a weekly quota of evaluation tasks based on current project needs. While the job rarely involves direct teamwork or meetings, clear written communication with project managers or coordinators is often part of the process. This structure makes the role appealing for individuals seeking balance with other commitments or supplemental income.

Are search quality rater jobs legit?

Search quality rater jobs are legitimate positions where individuals evaluate search engine results for relevance and accuracy. These roles typically require attention to detail, good language skills, and sometimes specific training, and they are often offered by reputable companies like Google or other tech firms. However, job seekers should be cautious of scams and verify the employer before applying.

How much does a search quality rater make?

Search quality raters typically earn between $12 and $15 per hour, depending on the company and location. The role often involves evaluating search results and requires attention to detail and familiarity with search engine guidelines.

What does a search quality rater do?

A search quality rater evaluates the relevance and quality of search engine results based on specific guidelines. They review search results, assess their usefulness, and provide feedback to improve search algorithms, often working remotely with flexible schedules and using specialized tools. Their assessments help ensure search engines deliver accurate and relevant information to users.

What are popular job titles related to Search Quality Rater jobs in Dallas, TX?

For Search Quality Rater jobs in Dallas, TX, the most frequently searched job titles are:

What job categories do people searching Search Quality Rater jobs in Dallas, TX look for?

The top searched job categories for Search Quality Rater jobs in Dallas, TX are:

What cities near Dallas, TX are hiring for Search Quality Rater jobs?

Cities near Dallas, TX with the most Search Quality Rater job openings:

Search Quality Rater jobs near you
Infographic showing various Search Quality Rater job openings in Dallas, TX as of August 2026, with employment types broken down into 63% Full Time, and 37% Part Time. Highlights an 57% In-person, and 43% Remote job distribution, with an average salary of $41,007 per year, or $19.7 per hour.

Lead SEO & AI Search Strategist

Lennox International

Richardson, TX • On-site

$125K - $163K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 7 days ago

Lennox International rating

7.1

Company rating: 7.1 out of 10

Based on 55 frontline employees who took The Breakroom Quiz

344th of 496 rated machine equipment manufacturers

Job description

Who We Are
Lennox (NYSE: LII) Driven by 130 years of legacy, HVAC and refrigeration success, Lennox provides our residential and commercial customers with industry-leading climate-control solutions. At Lennox, we win as a team, aiming for excellence and delivering innovative, sustainable products and services. Our culture guides us and creates a workplace where all employees feel heard and welcomed. Lennox is a global community that values each team member's contributions and offers a supportive environment for career development. Come, stay, and grow with us.
What Drives Success
WHAT YOU'LL BE DOING
As a Lead SEO & AI Search Optimization Specialist, you will serve as the company's subject matter expert for search and AI-driven discovery. You will lead SEO, AIO, AEO, and GEO strategy across Lennox's digital ecosystem, partnering closely with marketing, UX, product, content, and engineering teams to drive measurable growth in visibility, traffic, and conversions.
This is a senior individual contributor role that combines strategic ownership, expert guidance, and hands-on execution. You will define roadmaps, guide cross-functional teams, support high-priority optimization work, and elevate the capabilities of SEO, technical, and content partners while ensuring organic and AI search best practices are embedded across digital experiences.
Key responsibilities include, but are not limited to:
  • Own and evolve Lennox's enterprise search and AI discovery strategy across traditional search engines, AI-powered experiences, answer engines, and emerging discovery platforms.
  • Serve as the company's lead subject matter expert for SEO, AIO, AEO, GEO, entity optimization, structured content, AI search visibility, large language model discovery, and emerging discovery platforms.
  • Build, manage, and communicate SEO and AI search roadmaps that align with business goals, customer needs, digital platform priorities, and measurable performance outcomes.
  • Lead Lennox's AI discovery and optimization efforts by improving visibility, citations, answer inclusion, and recommendation presence across AI-powered experiences including ChatGPT, Gemini, Copilot, Perplexity, AI Overviews, answer engines, and emerging discovery platforms.
  • Analyze AI-generated responses, competitive visibility, citation patterns, retrieval behavior, and discovery trends to identify optimization opportunities, measure performance, and design experiments that improve AI discoverability and recommendation frequency.
  • Guide technical discoverability strategy by identifying opportunities across technical SEO, structured data, content architecture, entity optimization, site architecture, and AI retrieval readiness while partnering with engineering teams to drive implementation.
  • Define, monitor, and report on discoverability KPIs including organic visibility, AI citation frequency, answer inclusion rates, recommendation visibility, share of voice, indexed content health, traffic, engagement, conversions, and other emerging search and AI discovery metrics.
  • Monitor evolving customer discovery behaviors across search engines, AI assistants, answer engines, and large language model platforms, translating insights into optimization strategies that improve visibility and customer acquisition.
  • Lead content discoverability strategy by guiding how Lennox structures, organizes, and optimizes content to improve organic visibility, entity authority, semantic relevance, AI retrievability, answer inclusion, and conversion performance.
  • Partner with product, content, and subject matter experts to strengthen Lennox's authority and discoverability across priority HVAC, indoor air quality, home comfort, energy efficiency, and dealer support topics.
  • Translate SEO data, technical findings, industry changes, and competitive insights into clear recommendations for technical teams, business partners, and leadership.
  • Influence backlog priorities by shaping SEO, AI discovery, and content optimization requirements, acceptance criteria, and implementation guidance in partnership with product owners, CMS teams, ecommerce teams, and content partners.
  • Coach and guide SEO, technical, and content team members through best practices, quality reviews, reusable guidance, and knowledge sharing.
  • Translate evolving search and AI discovery trends into practical testing strategies, content recommendations, and optimization opportunities.

WHAT DRIVES SUCCESS
Having the right qualifications is only a part of what it takes to be a successful employee. At Lennox International, we believe in following a set of behaviors and competencies to achieve your full potential. In this position, it is vital that you embody these core competencies:
  • Strategic Search Leadership: You understand that search is no longer limited to search engines. Customer discovery increasingly occurs across AI assistants, answer engines, AI-generated search experiences, and large language model platforms. You connect SEO, AIO, AEO, GEO, structured content, entity authority, customer intent, and business outcomes into a cohesive discoverability strategy.
  • Technical and Analytical Expertise: You can interpret complex SEO issues, AI discovery performance signals, platform constraints, and implementation tradeoffs, then translate findings into practical recommendations.
  • Collaboration and Influence: You build strong relationships across marketing, product, technology, and business teams. You can influence without direct authority and help partners understand why SEO and AI search considerations matter.
  • Ownership and Execution: You are comfortable operating at both strategic and tactical levels. You can define a roadmap, align stakeholders, prioritize work, guide implementation, and step into hands-on analysis or optimization when the situation requires it. You know when to lead through others and when to roll up your sleeves to move important work forward.
  • Continuous Learning: You stay current in a rapidly changing search environment. You actively monitor changes in Google, Bing, AI Overviews, ChatGPT, Perplexity, Gemini, Copilot, answer engines, and other emerging discovery platforms.

What We Are Looking For
  • 8 - 10+ years of experience in SEO, AI search optimization, digital discoverability, content strategy, search analytics, or related search and acquisition disciplines.
  • Bachelor's degree in marketing, communications, business, information systems, digital technology, or a related field, or equivalent practical experience.
  • Working knowledge of how SEO is evolving across AI-powered discovery experiences, including AI Optimization (AIO), Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), AI Overviews, answer engines, and large language model-driven search experiences.
  • Experience evaluating brand visibility across ChatGPT, Gemini, Copilot, Perplexity, AI Overviews, and similar AI-powered discovery platforms.
  • Experience monitoring AI citations, answer visibility, recommendation frequency, and competitive presence across AI-powered discovery platforms.
  • Understanding of entity-based search, structured content architecture, knowledge graphs, semantic search, and large language model retrieval patterns.
  • Experience designing and testing AIO, AEO, GEO, or related AI search optimization initiatives.
  • Strong understanding of modern SEO best practices, including technical SEO, on-page optimization, content strategy, internal linking, site architecture, structured data, Core Web Vitals, and search performance measurement.
  • Experience creating and communicating SEO strategies, roadmaps, business cases, prioritization recommendations, content frameworks, technical guidance, and executive-level updates.
  • Ability to interpret technical SEO audits, analytics, platform constraints, and content performance data, then translate findings into prioritized recommendations for product, engineering, and content teams.
  • Experience using SEO and analytics tools such as Google Search Console, Google Analytics, BrightEdge, Semrush, Ahrefs, Screaming Frog, Google Looker Studio, or similar platforms.
  • Familiarity with AI visibility and monitoring platforms such as Profound, Peec AI, Goodie AI, or similar tools.
  • Ability to analyze organic search performance and connect SEO activity to business outcomes such as traffic, engagement, lead generation, ecommerce activity, support deflection, or conversion.
  • Experience influencing Agile, product, or backlog-driven environments, including shaping requirements, acceptance criteria, prioritization, and implementation guidance through product owners and delivery teams.
  • Strong communication skills with the ability to present recommendations, risks, tradeoffs, and results to technical teams, business partners, and leadership.
  • Experience coaching or guiding SEO, technical, or content team members.
  • HVAC, manufacturing, B2B, dealer/distributor, or ecommerce experience is a plus.

What We Offer
Compensation: This is a salaried exempt role. The starting salary range for this role and market is between $124,800 - $163,800 annually. Factors that may affect starting salary include geography/market and the skills, education, experience, and other qualifications of the successful candidate. Employees in this role are also eligible for an annual bonus in accordance with the terms of the Company's applicable plan. Employees in this role are not eligible for overtime.
Benefits: Subject to applicable eligibility requirements, the following benefits are offered for this role: tuition reimbursement; medical, dental, and vision insurance; prescription drug coverage; 401(k) retirement plan; short-term disability insurance; 8 weeks paid birthing leave; 2 weeks paid bonding leave; life and long-term disability insurance.
Depending on date of hire, and subject to applicable eligibility requirements, new employees in this role also receive up to: 12 days paid time off, 2 paid well-being days, 1 paid volunteer day, 12 paid holidays, and 3 floating holidays per year.
Our Culture: At Lennox, our Core Values of Integrity, Respect & Excellence are ingrained in the fabric of the organization. They define our culture - which is about how we do business and how we treat others. Lennox is not just a workplace; we are a global community that values each team member's contributions. As an equal opportunity employer, we are committed to recruit, develop, and retain talented individuals from a wide range of backgrounds, ensuring that everyone has the opportunity to succeed and contribute to our continued growth and success. At Lennox, you'll take pride in our brands, knowing you are part of something special. Come, stay, and grow with us!
Disclaimers: The compensation and benefits information is accurate as of the date of this posting. Lennox reserves the right to modify this information at any time, with or without notice, subject to applicable law.
We may use automated tools, including artificial intelligence, to support parts of our hiring process, such as application review and interview scheduling. These tools assist our teams but do not replace human decision-making. If you need an accommodation or have questions, please contact CandidateAccommodations@Lennox.com.
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