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Search Engine Jobs in Missouri (NOW HIRING)

In this role, you will focus on executing and optimizing outreach-driven SEO strategies to support high-quality link acquisition campaigns. You will be responsible for identifying relevant prospects ...

Paid Advertising Expert: SEO & PPC Pro Local In-Office Position-St. Louis, MO Blayzer Digital, one of St. Louis' top-rated marketing agencies, is looking for a Digital Advertising Expert specializing ...

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Search Engine information

See Missouri salary details

$18.3K

$56.6K

$104.5K

How much do search engine jobs pay per year?

As of Jul 5, 2026, the average yearly pay for search engine in Missouri is $56,646.00, according to ZipRecruiter salary data. Most workers in this role earn between $38,754.00 and $67,057.00 per year, depending on experience, location, and employer.

What is the difference between Search Engine vs Search Engine Optimization Specialist?

AspectSearch EngineSearch Engine Optimization Specialist
Primary RolePlatform that indexes and ranks web pages for user queriesProfessional who improves website visibility on search engines
Required SkillsTechnical infrastructure, indexing algorithmsKeyword research, content strategy, SEO techniques
Work EnvironmentSearch engine company offices or cloud infrastructureDigital marketing agencies, in-house marketing teams
Industry UsageDeveloped and operated by companies like Google, BingUsed by businesses aiming to enhance online presence

The main difference is that a Search Engine is a platform that provides search results, while a Search Engine Optimization Specialist is a professional who optimizes websites to rank higher on search engines. The search engine is the tool, and the specialist is the user who improves website visibility within that tool.

What are some common challenges faced by search engine marketing specialists when optimizing campaigns?

Search engine marketing specialists often encounter challenges such as staying updated with frequent changes to search engine algorithms, managing campaign budgets effectively, and ensuring ad relevance for target audiences. Balancing keyword bids, improving quality scores, and analyzing large volumes of performance data can also be demanding. Successful specialists regularly collaborate with content teams, use analytics tools to refine strategies, and must adapt quickly to evolving best practices to achieve optimal results.

What are search engines?

Search engines are online tools that help users find information on the internet by indexing and organizing web content. When a user enters a query, the search engine scans its database and returns relevant results, such as websites, images, videos, or news articles. Popular search engines like Google, Bing, and Yahoo use complex algorithms to rank and display the most useful information. They play a crucial role in navigating the vast amount of data available online, making it easier for people to access what they need quickly and efficiently.

What are the key skills and qualifications needed to thrive as a Search Engine Specialist, and why are they important?

To thrive as a Search Engine Specialist, you need expertise in search engine optimization (SEO), keyword research, and web analytics, often supported by a background in marketing or computer science. Familiarity with tools like Google Analytics, SEMrush, Moz, and Google Search Console, as well as certifications such as Google Ads or HubSpot SEO, is highly beneficial. Strong analytical thinking, adaptability, and effective communication help you interpret data trends and collaborate with content and technical teams. These skills and qualities are crucial for driving website visibility, increasing organic traffic, and achieving business goals in a competitive digital landscape.
What are popular job titles related to Search Engine jobs in Missouri? For Search Engine jobs in Missouri, the most frequently searched job titles are:
What job categories do people searching Search Engine jobs in Missouri look for? The top searched job categories for Search Engine jobs in Missouri are:
What cities in Missouri are hiring for Search Engine jobs? Cities in Missouri with the most Search Engine job openings:
Infographic showing various Search Engine job openings in Missouri as of June 2026, with employment types broken down into 1% Locum Tenens, 89% Full Time, 5% Part Time, and 5% Contract. Highlights an 94% Physical, 1% Hybrid, and 5% Remote job distribution, with an average salary of $56,646 per year, or $27.2 per hour.
Paid Media Strategist (PPC/SEM)

Paid Media Strategist (PPC/SEM)

North American Montessori

MO โ€ข On-site, Remote

Full-time

Retirement, PTO

Posted 20 days ago


Job description

Clix is composed of expert digital marketing strategists, creatives, problem solvers, and doers who lead and manage successful digital marketing campaigns across a wide variety of industries, companies, and contexts. Be part of an amazing culture built on and driven by collaboration, ongoing professional growth, and performance.


We are seeking a talented Paid Media Strategist to join our team and play a pivotal role in developing and executing highly effective Google Ads campaigns for our clients. You will manage all aspects of PPC/SEM campaigns, including strategy development, keyword research, ad creation, campaign optimization, and performance analysis. Your expertise in Google Ads and industry best practices will drive the success of our clients' digital marketing campaigns.


Clix fosters an environment where there is a continual opportunity to learn and grow in your career. The option to work remotely allows each team member to be more productive while working where they are most comfortable. Our integration with top digital collaboration tools allows the team to feel connected and work seamlessly, even in a remote environment. On top of that, a competitive salary, a full range of benefits, matching 401(k), paid time off (PTO), and an all-around exciting working environment round out the package offered by Clix.


Role Responsibilities:


  • Develop comprehensive paid strategies tailored to the client's goals, target audience, and budget.
  • Conduct thorough keyword research and analysis to identify high-performing keywords and optimize campaign performance.
  • Create compelling and persuasive ad copy that aligns with clients' brand voice and objectives.
  • Set up and optimize Google Ads campaigns, including ad groups, keyword targeting, bidding strategies, and ad extensions.
  • Continuously monitor campaign performance, identify areas for improvement, and implement optimization strategies to maximize return on ad spend (ROAS).
  • Conduct A/B testing and implement data-driven decisions to improve campaign performance.
  • Provide clients/teammates with regular reports and analysis of key metrics, highlighting campaign performance, trends, and actionable insights.
  • Stay up-to-date with industry trends, best practices, and algorithm updates to ensure our strategies align with the latest developments in paid media.


Ideal Education and Experience:


  • Bachelor's degree in marketing, advertising, or a related field (preferred).
  • Proven experience as a PPC/SEM Strategist (3-5 years of experience), managing Google Ads campaigns for diverse clients.
  • Deep understanding of the Google Ads platform, including campaign setup, optimization techniques, and reporting.
  • Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
  • Proficient in using analytics and tracking tools, such as Google Analytics and Google Tag Manager.
  • Excellent knowledge of keyword research tools, competitor analysis, and industry trends.
  • Solid understanding of search engine marketing principles and best practices.
  • Exceptional attention to detail and ability to manage multiple projects simultaneously.
  • Strong communication skills, both written and verbal, with the ability to effectively present complex information to clients and team members.
  • Google Ads certification is a plus.


St. Louis, MO or Little Rock, AR candidates only.