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Search Engine Rater Jobs in Pennsylvania (NOW HIRING)

MediaNews Group, Inc.

Account Executive

Scranton, PA · On-site

Analyze how the competition sells their products and services, including rates and specials ... Solid experience with SEO/SEM advertising sales and account management Who we are: The Times ...

Drexel University

Postdoctoral Researcher

Philadelphia, PA · On-site

$54K - $81K/yr

... characterization (SEM, TEM, Raman spectroscopy etc.) of MXenes. * Assist in writing research ... Please note that the offered rate for this position will vary based on the successful candidate ...

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Search Engine Rater information

What are the key skills and qualifications needed to thrive as a Search Engine Rater, and why are they important?

To thrive as a Search Engine Rater, you need strong analytical skills, attention to detail, and a good understanding of web search and internet culture, often supported by a high school diploma or higher. Familiarity with online evaluation tools, search engines, and sometimes proprietary rating guidelines is typically required. Excellent communication, time management, and the ability to follow complex instructions set top performers apart. These abilities ensure that search results are accurately evaluated, improving the quality and relevance of information presented to users.

What are some common challenges faced by Search Engine Raters, and how can they be managed?

Search Engine Raters often encounter the challenge of interpreting complex guidelines and applying them consistently across a wide range of search queries and content. Staying up-to-date with frequent updates to these guidelines requires attention to detail and adaptability. Managing productivity within strict deadlines while avoiding repetitive strain can also be difficult. To succeed, it helps to review guideline updates regularly, take scheduled breaks, and engage with available support forums or training resources to clarify uncertainties.

What are Search Engine Raters?

Search Engine Raters are individuals who evaluate and rate the quality and relevance of search engine results. They help companies like Google and Bing improve their algorithms by providing feedback on how well search results meet user intent. Raters follow detailed guidelines to assess webpages, images, videos, and other content, ensuring search results are useful and accurate. This role typically involves working from home on a flexible schedule and requires attention to detail and strong analytical skills.

What is the difference between Search Engine Rater vs Search Engine Evaluator?

AspectSearch Engine RaterSearch Engine Evaluator
CredentialsTypically no formal certifications requiredOften similar, with some roles preferring familiarity with search algorithms
Work EnvironmentRemote, flexible hoursRemote, flexible hours
Industry UsageUsed by companies like Google and Bing for quality assessmentSimilar, used for improving search results quality
Job FocusRating search results based on relevance and qualityEvaluating and improving search engine algorithms and results

While both roles involve assessing search results, Search Engine Raters primarily rate the relevance and quality of search results, whereas Search Engine Evaluators may have a broader role in testing and improving search engine algorithms. Both positions are remote and require similar skills, making them closely related but distinct in scope.

What are popular job titles related to Search Engine Rater jobs in Pennsylvania? For Search Engine Rater jobs in Pennsylvania, the most frequently searched job titles are:
What job categories do people searching Search Engine Rater jobs in Pennsylvania look for? The top searched job categories for Search Engine Rater jobs in Pennsylvania are:
Search Engine Rater jobs near you
Infographic showing various Search Engine Rater job openings in Pennsylvania as of June 2026, with employment types broken down into 64% Full Time, 31% Part Time, and 5% Contract. Highlights an 70% In-person, and 30% Remote job distribution.
Campaign Manager

Campaign Manager

Advertising Specialty Institute

Trevose, PA

$80K - $90K/yr

Other

Posted 17 days ago

Job description

ASI currently has a hybrid work model. This position requires in person attendance at our office on Tuesdays and Wednesdays.

ASI is seeking a Campaign Manager to own the growth strategy and campaign performance for a defined segment of the business, with a primary focus on new customer acquisition and expansion within existing customers. This role requires a strong balance of strategic thinking, data-driven decision-making, and cross-functional leadership to deliver measurable pipeline and revenue outcomes.

Reporting to the Executive Director, Growth Marketing this individual will serve as the strategic owner of growth for their segment, partnering closely with Paid Media, SEO/Website, Marketing Operations, Events Marketing, Sales, and Product teams to develop and execute integrated, multi-channel campaigns that drive business impact.

The salary range for this position is $80,000 - $90,000. Individual pay within the range will be based on role related experience, education, skills, and qualifications.

Responsibilities:

  • Own growth strategy for a defined business segment, with accountability for pipeline and revenue performance.
  • Develop and execute integrated, multi-channel campaign strategies focused on new customer acquisition and expansion within existing customers.
  • Define audience segmentation, messaging frameworks, offers, and channel mix aligned to business objectives.
  • Build and manage quarterly campaign roadmaps tied to pipeline and revenue targets.
  • Own measurement of campaign performance, including pipeline contribution, conversion rates, and ROI.
  • Analyze full-funnel performance to identify drop-off points and optimization opportunities.
  • Lead structured testing across messaging, targeting, creative, and channels to continuously improve results.
  • Partner with Paid Media, SEO/Website, and Marketing Operations teams to execute integrated campaigns effectively.
  • Develop clear campaign briefs outlining objectives, audience, messaging, and success metrics, and guide channel execution.
  • Act as a primary marketing partner to Sales leadership, co-owning pipeline goals and ensuring alignment on lead quality and conversion expectations.
  • Leverage HubSpot and CRM data to monitor performance, track lead flow, and provide actionable insights to improve campaign effectiveness.

Qualifications:

  • 6-8+ years of experience in B2B marketing, growth marketing, or demand generation roles.
  • Proven track record of driving measurable acquisition and pipeline growth through marketing campaigns.
  • Strong analytical skills with experience interpreting funnel and campaign performance data.
  • Experience with HubSpot or similar marketing automation platforms, including reporting, segmentation, and lifecycle marketing.
  • Demonstrated ability to develop and optimize multi-channel campaign strategies.
  • Experience working closely with Sales leadership in a revenue-driven environment.
    Proven ability to lead cross-functional initiatives and influence teams without direct authority.
  • Strong ability to translate business goals into actionable campaign strategies.

Apply