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Retail General Manager Jobs in Colorado (NOW HIRING)

Visionworks

Retail General Manager

Littleton, CO · On-site

$58K - $72K/yr

The General Manager will also manage a service driven team to ensure a simple, human and bold patient and customer journey from doctor appointment to eyewear pickup. * Maximize the store ...

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$31.5K

$67.8K

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How much do retail general manager jobs pay per year?

As of Sep 15, 2026, the average yearly pay for retail general manager in Colorado is $67,790.00, according to ZipRecruiter salary data. Most workers in this role earn between $57,300.00 and $73,600.00 per year, depending on experience, location, and employer.

What is a retail general manager?

Retail General Managers are responsible for overseeing the daily operations of retail stores or chains. Their duties include managing staff, ensuring excellent customer service, monitoring sales performance, and implementing company policies. They also handle budgeting, inventory control, and strategies to increase profitability. Retail General Managers play a key role in driving store success and maintaining a positive work environment.

What does a retail general manager do?

A Retail General Manager is responsible for both the day-to-day running of the store and the execution of long-term business strategies. Balancing these aspects often involves delegating daily tasks—such as inventory management, staff scheduling, and customer service oversight—to department managers or team leads, which frees up time for analyzing sales trends, setting performance goals, and developing marketing initiatives. Effective communication and time management are crucial, as GMs must regularly meet with their teams to ensure alignment on immediate priorities while also focusing on broader objectives like revenue growth and customer satisfaction. This dual focus is key to both smooth store operations and sustained business success.

What are the key skills and qualifications needed to thrive as a retail general manager?

To thrive as a Retail General Manager, you need strong leadership, business acumen, inventory management skills, and a background in retail operations, often supported by a bachelor's degree in business or a related field. Familiarity with point-of-sale (POS) systems, inventory tracking software, and sales analytics tools is typically required. Outstanding communication, problem-solving, and team-motivation skills help set top performers apart in this role. These skills and qualities are crucial for optimizing store performance, delivering excellent customer service, and effectively leading teams to achieve business goals.

What are popular job titles related to Retail General Manager jobs in Colorado?

For Retail General Manager jobs in Colorado, the most frequently searched job titles are:

What job categories do people searching Retail General Manager jobs in Colorado look for?

The top searched job categories for Retail General Manager jobs in Colorado are:

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Cities in Colorado with the most Retail General Manager job openings:

Retail General Manager jobs near you
Infographic showing various Retail General Manager job openings in Colorado as of August 2026, with employment types broken down into 1% As Needed, 82% Full Time, 14% Part Time, and 3% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $67,790 per year, or $32.6 per hour.

Retail General Manager

Littleton, CO • On-site

Visionworks of America
See more jobs at Visionworks of Americaexternal

$58K - $72K/yr

Other

Medical, Dental, Vision, Retirement, PTO

Posted 7 days ago

Visionworks rating

6.5

Company rating: 6.5 out of 10

Based on 216 frontline employees who took The Breakroom Quiz

Job description

About Us

Want to bring the “care” back to the vision care industry? We're looking for charismatic types who are ready to be the heart of our brand. Whether it's a friendly voice over the phone, or a welcoming smile when a patient walks into your store, we need individuals who are passionate about helping customers look great and see great.

Job Type: Full Time

Pay: $58,656 - 72,840.38 per year

The Role

A Visionworks General Manager (GM) is a leader of others and leader of the business at Visionworks. This person is a smart, business-savvy self-starter who knows their way around profitability and the driving factors of success. The General Manager will also manage a service driven team to ensure a simple, human and bold patient and customer journey from doctor appointment to eyewear pickup.

  • Maximize the store’s profitability without compromising the patient/customer experience by setting and exceeding organization’s financial and performance goals
  • Engage regularly with the Doctor to touch base on business needs, associates and patient/customer experience
  • Prep and plan business for the day by managing incoming traffic, doctor appointments, and scheduled eyewear services
  • Hire, Train, coach, develop and support store associates to perform in their respective roles with excellence to ensure a flawless patient/customer experience
  • Remove obstacles and find resolution in the patient/customer experience when needed
  • Lead, execute and improve all broad operational activities to meet the store's financial and customer experience goals
Qualifications
  • HS Diploma or GED required; Bachelor’s degree preferred
  • Three (3) or more years of related experience required
  • Optical management experience preferred
  • Licensed GMs must have a current State Opticians License
What we offer!
  • Vision Coverage)
  • Paid Parental Leave
  • Bereavement Leave
  • 401 (k) Savings Plan
  • Paid Time off
  • Milestone anniversary awards
  • Medical, Dental for Full Timers
  • And more!

Everyone has a story that makes them who they are. At Visionworks, we’re looking for charismatic people who can lead authentically and with their own unique voice. We are actively committed to fostering an environment where all are seen and heard equally as we embrace Diversity, Equity and Inclusion (DE&I).

For roles that are remote (i.e., Work From Home (WFM)) or hybrid (i.e., partial onsite at a VSP location and WFM), must demonstrate a high level of engagement in virtual environments, including maintaining camera presence during meetings to support effective communication and team alignment.

VSP Vision is an equal opportunity employer and gives consideration for employment to qualified applicants without regard to age, gender, race, color, religion, sex, national origin, disability or protected veteran status. We maintain a drug-free workplace and perform pre-employment substance abuse testing.

Compensation range for the roles is above. Applicable salary rangers may differ across markets. Actual pay will be determined based on experience and other job-related factors permitted by law. As a part of the compensation package, this role may include eligible bonuses, equity, and commissions.

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