1

Retail Activation Manager Jobs in Arizona (NOW HIRING)

Activation Manager, Retail Location: Arizona Job Type: Full Time | Exempt About the Role: We're looking for an Activation Manager - Retail to bring our brand to life across stores in your region. In ...

New

Activation Manager, Retail Location: Arizona Job Type: Full Time | Exempt About the Role: We're looking for an Activation Manager - Retail to bring our brand to life across stores in your region. In ...

New

Retail Activation Manager

Scottsdale, AZ · On-site

$90K - $100K/yr

Activation Manager, Retail Location: Arizona Job Type: Full Time | Exempt About the Role: We're looking for an Activation Manager - Retail to bring our brand to life across stores in your region. In ...

New

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Brand Ambassador

Mesa, AZ · On-site

$25/hr

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

New

Brand Ambassador

Mesa, AZ · On-site

$25/hr

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

New

Field Marketing Lead

Tempe, AZ · On-site

$60 - $80/hr

About the Role The Field Marketing Lead serves as the primary trade marketing representative for Arizona retailers and market activations. This role partners closely with the Trade Marketing Manager ...

next page

Showing results 1-20

Retail Activation Manager information

What does a retail activation manager do?

A Retail Activation Manager is responsible for planning and executing in-store marketing campaigns and promotional activities to increase product visibility and sales. They work closely with sales teams, retailers, and brand managers to ensure that marketing strategies are effectively implemented at the point of sale. Their role often involves analyzing market trends, coordinating with vendors, training retail staff, and measuring the impact of activations. Retail Activation Managers play a key role in driving consumer engagement and ensuring that brand messaging is consistent across retail environments.

How does a retail activation manager typically collaborate with sales teams and brand marketing to ensure successful in-store campaigns?

A Retail Activation Manager works closely with sales teams to align in-store promotions with overall sales objectives, ensuring that campaigns drive measurable results. They also partner with brand marketing departments to maintain consistent messaging and branding across activations. Regular meetings, shared planning sessions, and real-time feedback loops are common practices to ensure seamless execution. This cross-functional collaboration helps maximize campaign effectiveness and allows the Retail Activation Manager to quickly address any challenges that arise during implementation.

What are the key skills and qualifications needed to thrive as a retail activation manager, and why are they important?

To thrive as a Retail Activation Manager, you need expertise in retail marketing, campaign execution, and sales strategy, often supported by a bachelor's degree in marketing or business. Familiarity with CRM systems, retail analytics tools, and planogram software is typically required. Strong project management, communication, and relationship-building skills help drive effective in-store promotions and partnerships. These skills ensure successful retail activations that maximize brand visibility and sales performance in competitive environments.

What is the difference between Retail Activation Manager vs Retail Merchandiser?

AspectRetail Activation ManagerRetail Merchandiser
Primary FocusDeveloping and executing in-store marketing campaigns and promotionsArranging and displaying products to maximize sales
ResponsibilitiesCampaign planning, brand activation, coordinating with sales teamsStocking shelves, product placement, visual displays
Work EnvironmentRetail stores, marketing events, brand activationsRetail stores, warehouses, distribution centers
Required SkillsMarketing, communication, project managementAttention to detail, organization, product knowledge

While both roles operate within retail environments, the Retail Activation Manager focuses on marketing campaigns and brand activations to drive consumer engagement, whereas the Retail Merchandiser concentrates on product placement and visual displays to enhance sales. Understanding these differences helps employers and job seekers target the right skills and responsibilities for each position.

What are popular job titles related to Retail Activation Manager jobs in Arizona?

For Retail Activation Manager jobs in Arizona, the most frequently searched job titles are:

What job categories do people searching Retail Activation Manager jobs in Arizona look for?

The top searched job categories for Retail Activation Manager jobs in Arizona are:

What cities in Arizona are hiring for Retail Activation Manager jobs?

Cities in Arizona with the most Retail Activation Manager job openings:

Retail Activation Manager

Curaleaf

Scottsdale, AZ • On-site

Full-time

Posted 3 days ago

New


Curaleaf rating

6.6

Company rating: 6.6 out of 10

Based on 71 frontline employees who took The Breakroom Quiz

17th of 33 rated cannabis dispensaries


Job description

Title: Activation Manager, Retail

Location: Arizona

Job Type: Full Time | Exempt

About the Role:  We're looking for an Activation Manager - Retail to bring our brand to life across stores in your region. In this remote role, you'll drive localized marketing efforts, tailoring national programs to fit individual states, markets, and retail outlets. You'll partner closely with our Shopper Programming Associates and Retail Sales teams to execute impactful in-store activations, product launches, and consumer engagement programs that create memorable shopper experiences.

If you're a creative, organized marketer who thrives on collaboration and loves connecting consumers to brands in dynamic retail environments-this role is for you.

What You'll Do: 

Retail & Event Activation

    • Lead in-store merchandising, POS, and promotional execution to ensure consistent brand presentation-across both company-owned and third-party CPG brands.
    • Plan and manage local in-store and off-site events that drive engagement and awareness.
    • Elevate the shopper experience through compelling, compliant activations and storytelling.

Cross-Functional Collaboration

    • Partner with Sales, Marketing, and Compliance teams to achieve regional retail goals.
    • Serve as a brand ambassador and uphold brand standards in all activations.
    • Coordinate pop-ups, demos, and manage activation calendars across markets.
    • Oversee third-party brand promotions and ensure seamless field execution.
    • Adapt national and regional marketing plans to meet local regulations.
    • Distribute promotional materials and handle incoming retail or field requests.

Promotions & Product Launches

    • Support regional product launches through creative promotional planning and flawless execution.
    • Equip sales and retail teams with tools, materials, and insights for successful rollouts.

Customer Engagement & Brand Advocacy

    • Drive brand excitement and engagement among shoppers and retail staff.
    • Collaborate with brand education teams to ensure budtenders are informed and inspired.

What You'll Bring:

  • Bachelor's degree in Marketing, Business Administration, or related field (MBA or advanced degree preferred).
  • 4-6 years of experience in field marketing, retail activation, or shopper marketing.
  • Proven track record of successful in-store execution and event activation.
  • Experience in (or passion for) highly regulated industries such as cannabis, alcohol, tobacco, or pharma.
  • Experience partnering with creative, event, or shopper activation agencies.
  • Strong organizational, communication, and calendar management skills.
  • Creative, innovative mindset with the ability to thrive in a fast-paced, ever-changing environment.
  • Willingness to travel up to 25% within assigned regions.

What Curaleaf employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom


Curaleaf logo

About Curaleaf

Sourced by ZipRecruiter

Curaleaf Holdings, Inc. ("Curaleaf") is a leading international provider of consumer products in cannabis, with a mission to improve lives by providing clarity around cannabis and confidence around consumption. As a high-growth cannabis company known for quality, expertise, and reliability, the company and its brands, including Curaleaf and Select provide industry-leading service, product selection, and accessibility across the medical and adult-use markets. Today, we operate in 19 states with 144 dispensaries, service nearly 2,200 wholesale partner accounts, we have 29 cultivation sites and over 5,500 team members in the United States. Curaleaf International is the leading vertically integrated cannabis company in Europe with a unique supply and distribution network throughout the European market, bringing together pioneering science and research with cutting-edge cultivation, extraction, and production. Our corporate social responsibility is Rooted in Good. We believe in taking corporate and social responsibility very seriously, from our educational outreach to national partnerships, state-wide initiatives and local causes. Giving back to the communities where we operate is important to us and helps to change old attitudes by showing the positive impact of cannabis in creating jobs, changing lives, and helping local communities.

Industry

Medical equipment and supplies manufacturing

Company size

1,001 - 5,000 Employees

Headquarters location

Wakefield, MA, US

Year founded

2010