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Resort Management Jobs in Michigan (NOW HIRING)

$19 - $21/hr

Resort Maintenance Worker The Resort Maintenance position at Drummond Island Resort is responsible ... Excellent organizational and time management skills. Physical Requirements: Prolonged periods of ...

About Treetops Resort: Nestled in the heart of northern Michigan, Treetops Resort offers a ... Process payments and manage financial transactions accurately. * Adhere to all food safety and ...

Accounting Clerk

Gaylord, MI · On-site

$20 - $22/hr

Treetops Resort is a four-season destination resort in Northern Michigan offering golf, skiing ... By joining us as an Accounting Clerk, you'll play a crucial role in managing our payables ...

Odawa Casino Resort Position Title:Shuttle/Chauffeur Driver Report To:Facilities Manager Department:Property Operations Minimum Pay Rate:$15.00 per hour + tips Job Code:SHTLDR Pay Grade:PROP1 Date ...

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Resort Management information

See Michigan salary details

$24.4K

$71.1K

$203.5K

How much do resort management jobs pay per year?

As of Sep 5, 2026, the average yearly pay for resort management in Michigan is $71,078.00, according to ZipRecruiter salary data. Most workers in this role earn between $34,900.00 and $78,000.00 per year, depending on experience, location, and employer.

What is resort management?

Resort management is the administration and oversight of all aspects of a resort's operations, including guest services, accommodations, food and beverage, recreation, and facility maintenance. Resort managers ensure that guests have a positive experience by managing staff, budgets, marketing, and daily activities. They are responsible for maintaining high standards of service, safety, and hospitality while maximizing profitability. Resort management requires skills in leadership, communication, problem-solving, and customer service. Successful resort managers often have backgrounds in hospitality, business management, or related fields.

What are the key skills and qualifications needed to thrive in resort management, and why are they important?

To thrive in Resort Management, you need a strong background in hospitality operations, customer service, and business administration, often supported by a degree in hospitality management or a related field. Familiarity with property management systems (PMS), booking software, and financial management tools is typically required. Leadership, problem-solving, and effective communication are essential soft skills for managing staff and ensuring guest satisfaction. These qualifications and skills are crucial for delivering exceptional guest experiences, optimizing resort operations, and driving profitability in a competitive industry.

What are some common challenges faced by resort managers and how can they be successfully addressed?

Resort managers often face challenges such as balancing guest satisfaction with operational efficiency, managing a diverse team across various departments, and adapting to seasonal fluctuations in occupancy. Successful managers address these by implementing clear communication channels, investing in staff training, and utilizing data-driven strategies to forecast and manage guest demand. Additionally, fostering a collaborative team environment and regularly gathering guest feedback can help maintain high service standards and quickly resolve issues as they arise.

What is the difference between Resort Management vs Hotel Management?

AspectResort ManagementHotel Management
CredentialsHospitality degrees, certifications in resort operationsHospitality degrees, hotel management certifications
Work EnvironmentResorts, vacation destinations, outdoor amenitiesHotels, urban or suburban settings, conference facilities
Employer & IndustryResort chains, hospitality industry focused on leisureHotels, hospitality industry with diverse service offerings

Resort Management and Hotel Management share many skills and credentials, such as hospitality degrees and certifications. However, Resort Management focuses on overseeing resort-specific operations, outdoor amenities, and leisure services, while Hotel Management typically involves managing hotel services, guest accommodations, and conference facilities. Both roles require strong leadership and customer service skills, but their work environments and industry focus differ.

Infographic showing various Resort Management job openings in Michigan as of August 2026, with employment types broken down into 1% As Needed, 77% Full Time, 20% Part Time, and 2% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $71,078 per year, or $34.2 per hour.

Social Media & Content Marketer

Treetops Resort

Gaylord, MI • On-site

Full-time

Re-posted 23 days ago


Key responsibilities

  • Create, capture, edit, and publish engaging content across social media, email marketing, websites, blogs, and other digital platforms.

  • Capture photography and video highlighting various resort experiences and attend events to produce live content.

  • Plan and maintain the resort's content calendar, monitor social media engagement, and track campaign performance using analytics.


Treetops Resort rating

7.0

Company rating: 7.0 out of 10

Based on 6 frontline employees who took The Breakroom Quiz

12th of 29 rated golf clubs


Job description

Social Media & Content Marketing Specialist

Create the Fun. Tell the Story. Inspire the Adventure.

At Treetops Resort, every day is an opportunity to create unforgettable experiences. From championship golf and legendary skiing to award-winning dining, spa escapes, family adventures, and spectacular Northern Michigan scenery, our team delivers moments guests remember for a lifetime.

We're looking for a creative, energetic, and self-motivated Social Media & Content Marketing Specialist to help share those stories with the world. If you're passionate about visual storytelling, thrive in a fast-paced environment, and love creating engaging content that inspires people to travel, this may be the perfect opportunity for you.

This full-time, salaried position reports to the Marketing Manager and works closely with every department across the resort to showcase the Treetops experience.

What You'll Do

You'll serve as the voice behind much of Treetops' digital presence by creating authentic, engaging content that captures the excitement, beauty, and hospitality of the resort.

Responsibilities include:

  • Develop, capture, edit, and publish engaging content across social media, email marketing, websites, blogs, and other digital platforms.

  • Capture photography and video highlighting golf, skiing, lodging, dining, spa experiences, special events, weddings, conferences, outdoor recreation, and employee culture.

  • Produce short-form video content including Instagram Reels, TikToks, Facebook videos, YouTube Shorts, and promotional videos.

  • Plan and maintain the resort's content calendar, balancing seasonal campaigns, promotions, guest experiences, and real-time storytelling.

  • Design digital marketing assets including social graphics, email graphics, website imagery, promotional flyers, signage, event materials, and branded collateral.

  • Assist in developing and executing paid social media campaigns that support occupancy, golf, ski, dining, events, and resort initiatives.

  • Collaborate with department leaders to identify stories, promotions, guest experiences, and behind-the-scenes moments worth sharing.

  • Attend resort events, tournaments, festivals, weddings, and activities to capture live content.

  • Monitor social media engagement, respond appropriately when assigned, and identify emerging trends and opportunities.

  • Track campaign performance and provide recommendations using analytics and engagement data.

  • Organize and maintain the resort's digital library of photography, video, graphics, and creative assets.

  • Ensure all marketing materials reflect Treetops Resort's brand standards and commitment to exceptional guest experiences.

  • Assist with additional marketing and creative projects as assigned.

What We're Looking For

The ideal candidate is equal parts storyteller, creator, marketer, and brand ambassador.

Qualifications include:

  • Bachelor's degree inMarketing, Communications, Digital Media, Graphic Design, Journalism, Public Relations, or a related field preferred.

  • One to three years of experience in social mediamarketing,contentcreation, digitalmarketing, hospitalitymarketing, or a related creative field.

  • Strong photography and videography skills.

  • Experience producing and editing engaging short-form video.

  • Graphic design experience using Adobe Creative Suite, Canva, or similar platforms.

  • Working knowledge of Meta Business Suite, Instagram, Facebook, TikTok, LinkedIn, YouTube, Pinterest, and emerging social platforms.

  • Experience with social media scheduling and analytics tools.

  • Familiarity with emailmarketingplatforms and websitecontentmanagement systems is preferred.

  • Excellent writing, editing, and proofreading skills.

  • Strong project management and organizational abilities.

  • Ability to work independently while collaborating across multiple departments.

  • Flexibility to work occasional evenings, weekends, and holidays for events andcontentcapture.

  • Comfortable working outdoors year-round in a variety of weather conditions.


What Treetops Resort employees say

Pay

Hours and flexibility

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