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Remote Marketing Manager Jobs in Baton Rouge, LA

Senior Manager, Product Marketing

Baton Rouge, LA · Remote

$123K - $162K/yr

Summary The Senior Manager, Product Marketing is responsible for how b1BANK commercializes its products--turning product strategy into compelling positioning, effective go‑to‑market execution ...

... a remote position. User Acquisition: * Develop and execute strategies to acquire new users ... marketing and technology and adapt strategies accordingly. Project Management: * Strong project ...

At CMGT, we believe professional community management should never come at the expense of personal ... Flexible scheduling and remote work opportunities * Medical, dental, and vision insurance options

Account Management : Oversee client accounts to ensure high satisfaction and address needs promptly ... Leverage provided marketing resources to generate leads. * Training Provided : Comprehensive ...

Account Management : Oversee client accounts to ensure high satisfaction and address needs promptly ... Leverage provided marketing resources to generate leads. * Training Provided : Comprehensive ...

Account Management : Oversee client accounts to ensure high satisfaction and address needs promptly ... Leverage provided marketing resources to generate leads. * Training Provided : Comprehensive ...

Account Management : Oversee client accounts to ensure high satisfaction and address needs promptly ... Leverage provided marketing resources to generate leads. * Training Provided : Comprehensive ...

Jr. Account Manager

Prairieville, LA · Remote

$37K - $50K/yr

This is a remote role and candidates can be located anywhere in the US. There will be travel US ... Minimum of 2 years of experience (Sales, Marketing, Business Development, Engineering, Product ...

Remote Start Date: Mid-August Duration: Contract, 3 months (September - November), potential ... Run and manage active digital marketing campaigns across paid social and search platforms from ...

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Remote Marketing Manager information

See Baton Rouge, LA salary details

$25.9K

$65.5K

$114.2K

How much do remote marketing manager jobs pay per year?

As of Aug 8, 2026, the average yearly pay for remote marketing manager in Baton Rouge, LA is $65,500.00, according to ZipRecruiter salary data. Most workers in this role earn between $47,100.00 and $76,900.00 per year, depending on experience, location, and employer.

What does a remote marketing manager do?

A Remote Marketing Manager oversees and implements marketing strategies for a company while working from a location outside the traditional office. Their responsibilities include managing digital campaigns, coordinating with team members virtually, analyzing market trends, and ensuring brand consistency across all channels. They utilize various online tools to communicate with their teams, track project progress, and measure the effectiveness of marketing initiatives. The role requires strong organizational, communication, and analytical skills to succeed in a remote environment.

How much does a remote marketing manager make?

A remote marketing manager's salary typically ranges from $60,000 to $120,000 annually, depending on experience, industry, and company size. Senior roles or those with specialized skills in digital marketing or data analysis may earn higher compensation, often supplemented with bonuses or benefits.

Can a remote marketing manager work from home?

A remote marketing manager can work from home if the employer allows remote work arrangements. This role typically involves using digital tools like marketing automation platforms, communication software, and project management tools to perform tasks independently outside of a traditional office setting.

What does a remote marketing manager do?

As a remote marketing manager, you work from home to manage the planning and implementation of marketing strategies and programs for a company. Your responsibilities are to develop campaigns, telecommute with the marketing team, produce competitive material, research the current market, create themes and content, collaborate with writers, work on branding, and make changes to reach company goals. Your duties involve responding to emails, identifying customer insight, reviewing the budget, monitoring social media, assisting with public relations, and communicating with stakeholder and investor accounts.

How does a remote marketing manager effectively collaborate with team members across different time zones?

As a Remote Marketing Manager, you'll often work with team members and stakeholders located in various regions. Effective collaboration typically involves leveraging digital communication tools such as Slack, Zoom, and project management platforms like Asana or Trello to keep everyone aligned. Regularly scheduled virtual meetings, clear documentation, and setting overlapping work hours or core hours help ensure timely feedback and project progress. Adapting your communication style and being mindful of cultural and time differences are also key to building strong working relationships.

What is the difference between Remote Marketing Manager vs Remote Content Marketing Specialist?

AspectRemote Marketing ManagerRemote Content Marketing Specialist
Required CredentialsBachelor's in Marketing or related field; often prefers experience in managementBachelor's in Marketing, Communications, or related; focus on content creation skills
Work EnvironmentOversees marketing teams, manages campaigns, collaborates with sales and product teamsDevelops and executes content strategies, creates content, analyzes engagement metrics
Employer & Industry UsageUsed across industries for marketing leadership rolesCommon in digital marketing, media, and advertising sectors
Search & Comparison IntentPeople compare roles involving marketing leadership and team managementIndividuals interested in content creation and digital marketing strategies

The Remote Marketing Manager focuses on overseeing marketing strategies, managing teams, and executing campaigns, while the Remote Content Marketing Specialist concentrates on creating and optimizing content to engage audiences. Both roles require marketing knowledge but differ in scope and responsibilities.

What are the key skills and qualifications needed to thrive as a remote marketing manager, and why are they important?

To thrive as a Remote Marketing Manager, you need expertise in digital marketing strategies, data analysis, campaign management, and usually a degree in marketing, communications, or a related field. Familiarity with tools like Google Analytics, CRM systems, social media platforms, and project management software is typically required. Exceptional communication, self-motivation, and time management skills set remote professionals apart in this role. These skills are crucial for driving successful marketing initiatives, effectively collaborating with distributed teams, and delivering measurable results in a virtual environment.
What are the most commonly searched types of Remote Marketing jobs in Baton Rouge, LA? The most popular types of Remote Marketing jobs in Baton Rouge, LA are:
What are popular job titles related to Remote Marketing Manager jobs in Baton Rouge, LA? For Remote Marketing Manager jobs in Baton Rouge, LA, the most frequently searched job titles are:
What job categories do people searching Remote Marketing Manager jobs in Baton Rouge, LA look for? The top searched job categories for Remote Marketing Manager jobs in Baton Rouge, LA are:
What cities near Baton Rouge, LA are hiring for Remote Marketing Manager jobs? Cities near Baton Rouge, LA with the most Remote Marketing Manager job openings:
Infographic showing various Remote Marketing Manager job openings in Baton Rouge, LA as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $65,500 per year, or $31.5 per hour.

Senior Manager, Product Marketing

b1BANK

Baton Rouge, LA • Remote

$123K - $162K/yr

Full-time

Posted 8 days ago


b1BANK rating

5.6

Company rating: 5.6 out of 10

Based on 5 frontline employees who took The Breakroom Quiz

161st of 170 rated banks


Job description

Summary

The Senior Manager, Product Marketing is responsible for how b1BANK commercializes its products—turning product strategy into compelling positioning, effective go‑to‑market execution, and measurable marketing performance. This role ensures that clients clearly understand the value of our products and that marketing programs drive awareness, adoption, cross‑sell, and engagement. This role is the primary marketing partner to Product Management across the product lifecycle. Product Management owns what we build, the roadmap, and product performance. Product Marketing owns how we bring products to market: positioning, launch execution, campaign performance, and agency delivery.


Specific Job Functions

  • Go‑to‑Market (GTM) Planning & Execution
    • Own end-to-end GTM strategy and execution for new product launches, enhancements, pricing and rate changes, and market-specific initiatives across consumer and commercial banking.
    • Define launch objectives, audience segmentation, channel strategy, messaging frameworks, and success metrics in partnership with Product Management, line-of-business leaders, and Marketing leadership.
    • Maintain a coordinated product marketing calendar aligned with enterprise planning cycles.
    • Ensure all GTM plans meet regulatory, legal, and compliance requirements.
    • Own GTM performance and reporting, including campaign results, adoption trends, and post-launch analysis that connects marketing activity to business outcomes such as acquisition, cross-sell, and retention.
  • Positioning, Messaging & Client Communication
    • Translate product strategy and technical features into clear, compelling client‑facing narratives aligned with brand standards.
    • Develop and maintain value propositions, competitive positioning, and messaging frameworks for consumer and commercial products.
    • Partner with Product Management to ensure messaging accurately reflects product capabilities and client needs.
    • Conduct and synthesize market research, competitive intelligence, and voice-of-customer insights to continuously refine positioning and inform how we compete in our markets.
  • Insights, Segmentation & Performance Measurement
    • Define the metrics that matter for launches and ongoing programs (awareness, funnel conversion, adoption, cross-sell, retention, ROI) and translate results into recommendations that inform marketing, product, and executive decision-making.
    • Own reporting and performance analysis for product marketing initiatives, ensuring insights are actionable and connect marketing activity to business outcomes.
    • Partner with the Marketing Data & CRM Manager, BI, and agency teams to ensure attribution, segmentation, and reporting infrastructure supports decision making.
    • Use insights from CRM, analytics, and market research to refine targeting, channel mix, and investment recommendations.
    • Provide structured feedback loops to Product Management based on client behavior and campaign performance
  • Agency & Vendor Management
    • Own day‑to‑day management and performance of product‑focused agency partners, including creative development, media execution, deliverables, and SOW alignment.
    • Ensure agency output meets quality standards, timelines, and performance expectations.
    • Manage budgets related to product marketing initiatives and agency scopes.
  • Cross‑Functional Collaboration
    • Serve as the embedded strategic marketing partner to Product Management, bringing client, market, and competitive perspective into product planning and supporting commercialization throughout the product lifecycle.
    • Collaborate with Retail, Commercial, Digital, Compliance, Legal, and Operations to ensure alignment and execution readiness.
    • Act as a connector between Product, Marketing, and client facing teams to ensure consistent messaging and coordinated execution.


Minimum Job Requirements

  • Bachelor’s degree in marketing, business or related field is required.
  • 10 years of marketing discipline to include product marketing, digital marketing, or other related marketing experience is required.
    • Experience within financial service is preferred.
  • Demonstrated track record owning GTM strategy and execution for product launches, with measurable outcomes tied to acquisition, adoption, cross-sell, or revenue.
  • Strong ability to translate complex or technical products into clear, client friendly messaging.
  • Working fluency with marketing analytics and CRM platforms (HubSpot, Salesforce, or comparable); comfortable using data to shape strategy and inform executive decisions.
  • Familiarity with marketing compliance requirements in a regulated environment.
  • Experience owning the client-side agency relationship, including briefing, creative direction, SOW and budget management, and holding agency partners accountable to performance.
  • Strong communication, collaboration, and project management skills; comfortable operating across Product, Retail, Commercial, Compliance, and executive audiences.
  • This position requires residency on our banking footprint.

Equal Opportunity Employer/Veterans/Disabled


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