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Remote Digital Ad Trafficker Jobs in California (NOW HIRING)

Job Summary 1-2 years experience in ad operations/media trafficking/media planning ideally at an agency. The Ad Ops Analyst will be responsible for digital ad campaign management. The candidate will ...

Responsible for generating quality traffic for our website (The US-based website and need the ... SEM, SMM, Google Ad words, E-mail Marketing, Affiliate Marketing, Facebook, LinkedIn ...

... remote) What You'll Do Key Responsibilities Creative Development & Oversight * Lead the conceptualization and execution of high-impact digital ad creatives across Facebook, Instagram, and other ...

Senior Mac Engineer

Irvine, CA · On-site +1

$112K - $154K/yr

Company Description At Western Digital, our vision is to power global innovation and push the ... Integrate Apple devices into enterprise identity platforms (Azure AD / Entra ID) * Implement and ...

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Remote Digital Ad Trafficker information

What is the difference between Remote Digital Ad Trafficker vs Remote Digital Media Buyer?

AspectRemote Digital Ad TraffickerRemote Digital Media Buyer
Primary RoleManages ad campaign setup, trafficking, and optimizationPlans and purchases digital ad space to reach target audiences
Skills & CertificationsAd trafficking tools, analytics, campaign managementMedia planning, negotiation, analytics
Work EnvironmentCollaborates with creative and media teams, often in digital agenciesWorks with media vendors, marketing teams, often in advertising agencies

While both roles involve digital advertising, the Remote Digital Ad Trafficker focuses on executing and managing ad campaigns, whereas the Remote Digital Media Buyer specializes in purchasing ad space and negotiating media deals. Understanding these distinctions helps employers and candidates align expectations and skills for each position.

What are the most commonly searched types of Digital Ad Trafficker jobs in California?

The most popular types of Digital Ad Trafficker jobs in California are:

What are popular job titles related to Remote Digital Ad Trafficker jobs in California?

For Remote Digital Ad Trafficker jobs in California, the most frequently searched job titles are:

What cities in California are hiring for Remote Digital Ad Trafficker jobs?

Cities in California with the most Remote Digital Ad Trafficker job openings:

Specialist, Ad Operations

Santa Monica, CA • On-site, Remote

Full-time

Posted 9 days ago


Job description

Why You'll Never Want to Leave
Respect People. Produce Results.
For more than 35 years, we've built a reputation for both the work we do and how we do it.
Respect shows up in how we work together and with our clients. It means trusting people to do their jobs, giving them the space to do it well, and holding each other to a high standard. Because when people are respected, they do better work, work that grows businesses, shapes culture, and builds relationships that last. And just as important, they have the support to build a career and a life worth investing in.
Who You'll Be Collaborating With
Every day, you'll be teaming up with a diverse, enthusiastic, multi-disciplinary team of professionals with a smart sense of humor and a strong desire to grow and develop.
Job Summary
1-2 years experience in ad operations/media trafficking/media planning ideally at an agency. The Ad Ops Analyst will be responsible for digital ad campaign management. The candidate will collaborate with media teams, account teams and vendors to implement and oversee digital ad campaigns.
What You'll Be Working On
Trafficking
  • Obtain trafficking sheet and creative assets for campaign launches
  • Leverage CM360 to traffic creatives to placements, generate tags to send to publishers
  • Request and implement any verification/study/audience pixels from fourth party vendors (IAS, Comscore, Millward Brown, Nielsen, JD Power, Data + Math, etc.)
  • QA all assets to ensure they are to spec
  • QA your trafficking work in CM360 - Pull reporting upon launch at every creative swap/change to ensure campaign has launched and the proper ads have been trafficked
  • Maintain a strong understanding of the ad specs sheet and how it is used
  • Work with various DCO vendors: Innervate, Flashtalking, etc. to traffic dynamic assets according to campaign KPIs
  • Coordinate with vendors, publishers, creative agencies, and internal teams to ensure the timely launch of campaigns
  • Troubleshoot any campaign issues

Floodlights and media tags
  • Work with media planning team to strategize floodlight placement on the websites
  • Generate floodlight tags and work with various dev teams to implement floodlights and vendor pixels onto the appropriate websites and/or implement floodlight tags within Google Tag Manager
  • QA floodlights in staging and live environment to ensure they are firing on the sites by leveraging web debugging tools
  • Pull reports to confirm data is tracking accordingly
  • Implement and QA partner pixels
  • Troubleshoot any floodlight issues

Verification Stewardship
  • Maintain a strong understanding of current partner capabilities relating to verification (brand safety, fraud, viewability)
  • Pull reporting as part of regular campaign optimization and monitoring
  • Continuously work with verification partners (IAS), partners, and planners to help keep brand safety, fraud, and viewability numbers within benchmark throughout campaign flight
  • Update and maintain blocklists, negative keyword lists at a bi-weekly cadence and ad hoc for current events

Management and mentorship (if coordinator is assigned)
  • Manage assigned coordinator under Supervisor's purview
    • Provide training on accounts
    • Delegate and QA their work
    • Provide general mentorship
    • Clear roadblocks in their day-to-day.

Additional Responsibilities
  • Attend all relevant campaign meetings
  • Absorb complex technical concepts and communicate them to a non-technical audience
  • Juggle and prioritize tasks to manage constantly changing timelines
  • Keep open lines of communication to ensure all stakeholders are aware of where you are in your workflow
  • Speedy responses to email - confirm receipt and share a timeline for delivery if the answer is not readily available
  • Act as a consultant for various media teams regarding technology products
  • Monitor and respond to emails in a timely manner
  • Compiling and maintaining IAS blocklist/negative keyword list
  • Create and improve on workflow processes and document best practices when necessary
  • Learn about developing technologies and how they can add value to our clients
  • And other tasks and projects as assigned