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Remote Crm Analytics Jobs in Baton Rouge, LA (NOW HIRING)

b1BANK

Senior Manager, Product Marketing

Baton Rouge, LA · Remote

$123K - $162K/yr

Use insights from CRM, analytics, and market research to refine targeting, channel mix, and investment recommendations. * Provide structured feedback loops to Product Management based on client ...

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$116.1K

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How much do remote crm analytics jobs pay per year?

As of Aug 1, 2026, the average yearly pay for remote crm analytics in Baton Rouge, LA is $116,097.00, according to ZipRecruiter salary data. Most workers in this role earn between $104,200.00 and $127,700.00 per year, depending on experience, location, and employer.

What is a Remote CRM Analytics job?

A Remote CRM Analytics job involves analyzing customer relationship management (CRM) data to help businesses understand customer behavior, improve sales strategies, and enhance customer experiences, all while working from a remote location. Professionals in this role use data analytics tools and CRM platforms, such as Salesforce or HubSpot, to generate reports, identify trends, and provide actionable insights to marketing, sales, and customer service teams. They collaborate with stakeholders virtually, making use of communication and project management tools to ensure effective workflow. The remote aspect allows flexibility in work location, often requiring strong self-motivation and digital communication skills.

What are the key skills and qualifications needed to thrive as a Remote CRM Analytics professional, and why are they important?

To thrive as a Remote CRM Analytics professional, you need strong analytical skills, experience in data interpretation, and a background in marketing or business, often supported by a relevant degree. Proficiency with CRM platforms (like Salesforce), data visualization tools (such as Tableau or Power BI), and SQL is typically essential, and certifications in these systems can be advantageous. Attention to detail, problem-solving abilities, and effective communication are important soft skills for translating data insights into actionable business strategies. These skills are crucial for driving customer engagement and business growth through data-driven decision-making in a remote environment.

How does a Remote CRM Analytics professional typically collaborate with sales and marketing teams?

As a Remote CRM Analytics professional, you’ll frequently collaborate with sales and marketing teams by analyzing customer data to identify trends, opportunities, and areas for improvement. You may participate in virtual meetings, share dashboards, and provide actionable insights that inform campaign strategies and sales approaches. Clear communication skills and the ability to translate complex analytics into practical recommendations are essential, as your findings will directly impact decision-making and performance tracking. Remote collaboration tools and regular check-ins help ensure alignment and foster a collaborative work environment despite the physical distance.
What are popular job titles related to Remote Crm Analytics jobs in Baton Rouge, LA? For Remote Crm Analytics jobs in Baton Rouge, LA, the most frequently searched job titles are:
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What cities near Baton Rouge, LA are hiring for Remote Crm Analytics jobs? Cities near Baton Rouge, LA with the most Remote Crm Analytics job openings:
Remote Crm Analytics jobs near you
Infographic showing various Remote Crm Analytics job openings in Baton Rouge, LA as of June 2026, with employment types broken down into 100% Full Time. Highlights an 100% Remote job distribution, with an average salary of $116,097 per year, or $55.8 per hour.

Senior Manager, Product Marketing

b1BANK

Baton Rouge, LA • Remote

$123K - $162K/yr

Full-time

Posted yesterday

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b1BANK rating

5.6

Company rating: 5.6 out of 10

Based on 5 frontline employees who took The Breakroom Quiz

163rd of 170 rated banks

Job description

Summary

The Senior Manager, Product Marketing is responsible for how b1BANK commercializes its products—turning product strategy into compelling positioning, effective go‑to‑market execution, and measurable marketing performance. This role ensures that clients clearly understand the value of our products and that marketing programs drive awareness, adoption, cross‑sell, and engagement. This role is the primary marketing partner to Product Management across the product lifecycle. Product Management owns what we build, the roadmap, and product performance. Product Marketing owns how we bring products to market: positioning, launch execution, campaign performance, and agency delivery.


Specific Job Functions

  • Go‑to‑Market (GTM) Planning & Execution
    • Own end-to-end GTM strategy and execution for new product launches, enhancements, pricing and rate changes, and market-specific initiatives across consumer and commercial banking.
    • Define launch objectives, audience segmentation, channel strategy, messaging frameworks, and success metrics in partnership with Product Management, line-of-business leaders, and Marketing leadership.
    • Maintain a coordinated product marketing calendar aligned with enterprise planning cycles.
    • Ensure all GTM plans meet regulatory, legal, and compliance requirements.
    • Own GTM performance and reporting, including campaign results, adoption trends, and post-launch analysis that connects marketing activity to business outcomes such as acquisition, cross-sell, and retention.
  • Positioning, Messaging & Client Communication
    • Translate product strategy and technical features into clear, compelling client‑facing narratives aligned with brand standards.
    • Develop and maintain value propositions, competitive positioning, and messaging frameworks for consumer and commercial products.
    • Partner with Product Management to ensure messaging accurately reflects product capabilities and client needs.
    • Conduct and synthesize market research, competitive intelligence, and voice-of-customer insights to continuously refine positioning and inform how we compete in our markets.
  • Insights, Segmentation & Performance Measurement
    • Define the metrics that matter for launches and ongoing programs (awareness, funnel conversion, adoption, cross-sell, retention, ROI) and translate results into recommendations that inform marketing, product, and executive decision-making.
    • Own reporting and performance analysis for product marketing initiatives, ensuring insights are actionable and connect marketing activity to business outcomes.
    • Partner with the Marketing Data & CRM Manager, BI, and agency teams to ensure attribution, segmentation, and reporting infrastructure supports decision making.
    • Use insights from CRM, analytics, and market research to refine targeting, channel mix, and investment recommendations.
    • Provide structured feedback loops to Product Management based on client behavior and campaign performance
  • Agency & Vendor Management
    • Own day‑to‑day management and performance of product‑focused agency partners, including creative development, media execution, deliverables, and SOW alignment.
    • Ensure agency output meets quality standards, timelines, and performance expectations.
    • Manage budgets related to product marketing initiatives and agency scopes.
  • Cross‑Functional Collaboration
    • Serve as the embedded strategic marketing partner to Product Management, bringing client, market, and competitive perspective into product planning and supporting commercialization throughout the product lifecycle.
    • Collaborate with Retail, Commercial, Digital, Compliance, Legal, and Operations to ensure alignment and execution readiness.
    • Act as a connector between Product, Marketing, and client facing teams to ensure consistent messaging and coordinated execution.


Minimum Job Requirements

  • Bachelor’s degree in marketing, business or related field is required.
  • 10 years of marketing discipline to include product marketing, digital marketing, or other related marketing experience is required.
    • Experience within financial service is preferred.
  • Demonstrated track record owning GTM strategy and execution for product launches, with measurable outcomes tied to acquisition, adoption, cross-sell, or revenue.
  • Strong ability to translate complex or technical products into clear, client friendly messaging.
  • Working fluency with marketing analytics and CRM platforms (HubSpot, Salesforce, or comparable); comfortable using data to shape strategy and inform executive decisions.
  • Familiarity with marketing compliance requirements in a regulated environment.
  • Experience owning the client-side agency relationship, including briefing, creative direction, SOW and budget management, and holding agency partners accountable to performance.
  • Strong communication, collaboration, and project management skills; comfortable operating across Product, Retail, Commercial, Compliance, and executive audiences.
  • This position requires residency on our banking footprint.

Equal Opportunity Employer/Veterans/Disabled

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