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Public Relations Jobs in Minnesota (NOW HIRING)

Senior PR Specialist Full Time Minneapolis, MN, US 8 days ago Requisition ID: 1332 OVERVIEW The Senior Public Relations Specialist is responsible for a wide range of activities, including writing ...

Senior PR Specialist

Minneapolis, MN · On-site

$65K - $85K/yr

OVERVIEW The Senior Public Relations Specialist is responsible for a wide range of activities, including writing, media relations, influencer relations, event support, outcomes measurement and more.

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Public Relations information

See Minnesota salary details

$33.8K

$81.9K

$131.2K

How much do public relations jobs pay per year?

As of Sep 4, 2026, the average yearly pay for public relations in Minnesota is $81,904.00, according to ZipRecruiter salary data. Most workers in this role earn between $63,700.00 and $95,500.00 per year, depending on experience, location, and employer.

What is public relations?

Public relations (PR) is the practice of managing and shaping the public image and reputation of an individual, company, or organization. PR professionals use various communication strategies to build positive relationships with the media, customers, employees, and the general public. Their work often involves writing press releases, organizing events, handling crisis communications, and monitoring public opinion. The goal of public relations is to generate positive publicity and maintain a favorable public perception.

What is public relations?

Public relations, as the name implies, is anything having to do with a company’s or individual’s public facing image or brand. PR can relate to publicity in writing, print, social media, or other platforms. In today’s world, information moves very quickly, so most larger companies have a PR person or department to handle day to day branding and messaging, as well as special events and crisis response.

What are the key skills and qualifications needed to thrive as a public relations professional, and why are they important?

To thrive as a Public Relations professional, you need strong written and verbal communication skills, media relations expertise, and typically a degree in communications, PR, or a related field. Familiarity with media monitoring tools, press release distribution platforms, and social media management systems is usually expected. Creativity, adaptability, and relationship-building are standout soft skills in this role. These competencies are crucial for crafting effective messages, managing brand reputation, and fostering positive stakeholder engagement.

What are some common challenges faced by public relations professionals, and how can they be managed effectively?

Public Relations professionals often encounter challenges such as managing crisis communications, balancing multiple client or stakeholder expectations, and staying ahead of rapidly evolving media landscapes. To manage these effectively, strong organizational skills, adaptability, and clear communication are essential. Building solid relationships with media contacts and proactively developing crisis response plans can help PR professionals navigate high-pressure situations and maintain a positive public image for their organization or clients.

What is the difference between Public Relations vs Marketing Coordinator?

AspectPublic RelationsMarketing Coordinator
Primary FocusManaging company reputation and media relationsPromoting products/services and sales campaigns
Required SkillsMedia communication, writing, crisis managementAdvertising, market research, campaign planning
Work EnvironmentMedia outlets, PR agencies, corporate communicationsMarketing departments, advertising agencies
Common CertificationsPRSA, APR certificationDigital marketing certifications, Google Analytics

Public Relations and Marketing Coordinators often collaborate but focus on different goals. PR emphasizes reputation management and media relations, while Marketing Coordinators concentrate on promoting products and driving sales. Both roles require strong communication skills and may share some certifications, but their daily tasks and objectives differ significantly.

Do public relations people get paid well?

Public relations professionals' salaries vary based on experience, location, and industry, but generally, they earn a median annual wage that is competitive with other communication roles. Entry-level positions tend to pay less, while experienced PR specialists or managers can earn higher salaries, especially with strong media relations and strategic skills.

What does a job in public relations do?

A public relations professional manages an organization’s image and communication with the public, media, and stakeholders. They create press releases, handle media inquiries, develop communication strategies, and often use tools like media monitoring and social media platforms to promote positive public perception.

What are the most commonly searched types of Public Relations jobs in Minnesota?

The most popular types of Public Relations jobs in Minnesota are:

What are popular job titles related to Public Relations jobs in Minnesota?

For Public Relations jobs in Minnesota, the most frequently searched job titles are:

What cities in Minnesota are hiring for Public Relations jobs?

Cities in Minnesota with the most Public Relations job openings:

Infographic showing various Public Relations job openings in Minnesota as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $81,904 per year, or $39.4 per hour.

Public Relations Assistant

Alphabe Insight Inc

Minneapolis, MN • On-site

$50K - $54K/yr

Full-time

Re-posted 17 days ago


Job description

Company Description
Swift7 Consultants is a forward-thinking consulting firm committed to delivering strategic communication solutions that elevate brands and strengthen public perception. We work with diverse clients across multiple industries, helping them build trust, credibility, and long-lasting relationships through thoughtful public relations strategies. At Swift7 Consultants, we value professionalism, creativity, and continuous growth.
Job Description
We are seeking a motivated and detail-oriented Public Relations Assistant to support our communications and public relations initiatives. This role is ideal for individuals who are eager to develop their skills in professional communications, media coordination, and brand representation within a dynamic and collaborative environment.
Responsibilities
  • Assist in the development and execution of public relations strategies and campaigns
  • Support the preparation of press materials, reports, and internal communications
  • Coordinate with internal teams to ensure consistent messaging
  • Help monitor brand presence and public perception
  • Maintain organized records of communications and outreach activities
  • Provide general administrative and project support to the PR team

Qualifications
  • Strong written and verbal communication skills
  • Excellent organizational and time-management abilities
  • Ability to work effectively in a team-oriented environment
  • Attention to detail and a proactive mindset
  • Interest in public relations, communications, or corporate branding
  • Willingness to learn and grow within a professional setting

Additional Information
  • Competitive salary ($50,000 - $54,000 per year)
  • Growth opportunities within the company
  • Supportive and professional work environment
  • Ongoing skill development and training
  • Long-term career advancement potential