PR Coordinator
Seeking.com | Full-Time, Exempt, Remote (US) | Reports to: PR Manager
About the Role
Seeking.com is the world's largest premium dating platform, and we are in the middle of the most important chapter of our brand transformation.
From week one you will be drafting pitches, tracking media coverage, supporting the casting of Seeking members for press interviews, building media lists, and pitching journalists.
This is the right role for an ambitious coordinator who wants to be promoted to PR specialist in two to three years, and who knows that the way to get there is by doing the work.
Core Responsibilities
PR Operations & Media Support
โข Support drafting press releases, media alerts, pitch emails, Q&As, fact sheets, executive bios, and briefing documents for review by the Senior PR Manager and PR Specialist โข Support incoming media requests by gathering information and routing approvals internally โข Maintain media lists, pitch calendars, and journalist contact databases
โข Maintain personal media-readiness: keep talking points current and be comfortable on camera and in audio
โข Monitor and organize daily media coverage; prepare summaries and internal reports โข Research journalists, influencers, podcasts, and media opportunities relevant to the brand โข Support outreach efforts to media contacts and influencers under the Senior PR Manager's and PR Specialist's direction
โข Help create media kits, fact sheets, executive bios, Q&As, and briefing documents โข Track competitor PR activity and flag interesting items to the team
โข Help coordinate award submissions and speaking opportunities
โข Identify PR opportunities through Qwoted, HARO, and similar platforms daily โข Surface trending topics and cultural conversations the team should consider hijacking โข Flag potential reputation or media risks to the Senior PR Manager when identified
Member Casting & Storyteller Book Support
โข Own the day-to-day operations of the Seeking member casting book under management's review
โข Prepare member briefing packets ahead of press interviews (outlet, journalist, angle, talking points)
โข Help match members to journalist interview requests and coordinate availability โข Manage NDAs, consent forms, and post-interview follow-ups for member interviewees
Agency & Cross-Functional Coordination
โข Support day-to-day communication with our outside agency partners in the UK and US โข Schedule meetings and maintain calendars for PR initiatives
โข Track deadlines, deliverables, approvals, and follow-up items across projects โข Surface agency performance issues to the manager early and with specifics
Marketing Operations & Administrative Support
โข Create and update Jira tickets and maintain organized project workflows
โข Gather materials and agenda items for team meetings
โข Maintain calendars, trackers, and shared planning documents
โข Update SOPs and process documentation for recurring workflows
โข Support integrated campaign coordination across PR, creative, social, and digital teams โข Maintain PR asset libraries: approved imagery, messaging documents, and executive materials โข Proofread communications for grammar, formatting, tone, and brand consistency
Media Monitoring & Reporting
โข Monitor daily media coverage across digital, print, broadcast, and social channels โข Compile media coverage reports and basic PR performance metrics
โข Track media outreach activity and coverage opportunities in internal systems โข Support coordination of interviews, press opportunities, and media activations โข Help prepare weekly and monthly reporting summaries for leadership
Required Qualifications
โข 1 to 2 years of experience in PR, communications, marketing, journalism, media, or related roles (internships count)
โข Bachelor's degree in Public Relations, Communications, Marketing, Journalism, or related field, or equivalent track record
โข Published clips from a school paper, magazine, blog, or newsletter
โข Strong written and verbal communication skills
โข Ability to manage multiple priorities and deadlines simultaneously
โข Familiarity with PR and project management tools preferred (Google Alerts, Muck Rack, Cision; Jira, Asana, or Monday; Google Workspace and Microsoft Office)
โข Understanding of AP style and professional communications standards
โข Collaborative mindset with strong interpersonal skills
Preferred Qualifications
โข Internship or junior agency experience in PR, communications, or media
โข AI fluency. You already use ChatGPT, Claude, Perplexity, or similar tools in your daily workflow and can describe what you use them for
โข Experience supporting media outreach or influencer coordination
โข Familiarity with premium, lifestyle, consumer tech, or dating brands
Compensation & Benefits
โข Base salary: $60,000 to $75,000, commensurate with experience
โข Full-time, exempt, fully remote within the US
โข Health, dental, vision, 401(k), and standard benefits package