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Public Relations In Sports Jobs in Florida (NOW HIRING)

Celsius

Sr. Director, Brand PR

Boca Raton, FL · On-site

SoCal in your soul, attitude in your stride. If gravity doesn't stop you and "impossible" sounds ... Lead, coach, and develop a Brand PR specialist team spanning key practice areas (e.g., Sports ...

Celsius

Sr. Director, Brand PR

Boca Raton, FL · On-site

SoCal in your soul, attitude in your stride. If gravity doesn't stop you and "impossible" sounds ... Lead, coach, and develop a Brand PR specialist team spanning key practice areas (e.g., Sports ...

Celsius

Sr. Director, Brand PR

Boca Raton, FL

SoCal in your soul, attitude in your stride. If gravity doesn't stop you and "impossible" sounds ... Lead, coach, and develop a Brand PR specialist team spanning key practice areas (e.g., Sports ...

FIS

Senior Director, Public Relations

Jacksonville, FL · On-site

$224K - $382K/yr

You will lead corporate public relations in North America, with accountability for reputation, narrative, and earned media impact. This role shapes how FIS shows up across platforms and executive ...

Microsoft C

Public Relations Assistant

Miami Beach, FL · On-site

$46K - $56K/yr

Taking part in brainstorming sessions and suggesting innovative ideas. * Assisting with the development and distribution of PR materials, including brochures, pamphlets, newsletters, and videos.

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Public Relations In Sports information

What is public relations in sports?

Public relations in sports refers to the strategic management of communication between sports organizations, teams, athletes, and the public. PR professionals in this field work to shape the public image of their clients, handle media relations, manage crisis situations, and promote positive stories. Their goal is to foster goodwill, increase fan engagement, and build strong relationships with media outlets, sponsors, and the community. This includes writing press releases, organizing events, and leveraging social media to maintain a positive reputation for their organization or client.

What are the key skills and qualifications needed to thrive as a public relations professional in sports?

To thrive as a Public Relations professional in sports, you need a background in communications, journalism, or public relations, often supported by a relevant bachelor's degree and experience in sports media. Familiarity with media monitoring tools, press release distribution platforms, and social media management systems is typically required. Strong interpersonal skills, crisis management abilities, and creativity help professionals build relationships and maintain a positive public image. These skills are crucial for effectively promoting athletes or teams, managing public perception, and navigating high-pressure situations in the dynamic sports industry.

What are some common challenges faced by public relations professionals working in the sports industry?

Public Relations professionals in the sports industry often face challenges like managing high-pressure situations during unexpected crises, such as athlete controversies or sudden changes in team performance. Balancing the interests of athletes, coaches, sponsors, and media while maintaining a consistent public image requires strong communication and negotiation skills. Additionally, the fast-paced nature of sports events means PR professionals must be prepared to respond quickly to breaking news and coordinate with multiple departments to ensure accurate, timely messaging.

What is the difference between Public Relations In Sports vs Sports Marketing Coordinator?

AspectPublic Relations In SportsSports Marketing Coordinator
Primary FocusManaging media relations, press releases, and reputationPromoting teams, events, and products to increase sales and fan engagement
Skills NeededCommunication, media relations, crisis managementMarketing strategies, branding, event planning
Work EnvironmentMedia outlets, sports organizations, PR agenciesSports teams, marketing firms, event venues
Common CertificationsPublic Relations certifications, communications degreesMarketing certifications, sports management degrees

While both roles operate within the sports industry and require strong communication skills, Public Relations In Sports primarily focuses on managing media relations and reputation, whereas Sports Marketing Coordinators concentrate on promoting teams and events to boost fan engagement and sales.

How to get a job in sports public relations?

To pursue a career in sports public relations, candidates typically need a bachelor's degree in communications, marketing, or a related field. Gaining experience through internships, developing strong communication and media relations skills, and building a network within the sports industry are essential steps. Familiarity with media monitoring tools and social media platforms also enhances job prospects.

Is public relations in sports a high paying career?

Public relations in sports can offer competitive salaries, especially for experienced professionals working with major teams, leagues, or high-profile athletes. Entry-level roles tend to have lower pay, but salaries increase with experience, networking skills, and industry reputation.

What are popular job titles related to Public Relations In Sports jobs in Florida?

For Public Relations In Sports jobs in Florida, the most frequently searched job titles are:

What job categories do people searching Public Relations In Sports jobs in Florida look for?

The top searched job categories for Public Relations In Sports jobs in Florida are:

What cities in Florida are hiring for Public Relations In Sports jobs?

Cities in Florida with the most Public Relations In Sports job openings:

Public Relations In Sports jobs near you
Infographic showing various Public Relations In Sports job openings in Florida as of August 2026, with employment types broken down into 1% As Needed, 80% Full Time, 15% Part Time, 1% Temporary, and 3% Contract. Highlights an 92% Physical, 3% Hybrid, and 5% Remote job distribution.

Manager, Global Public Relations - Monster Jam

Feld Entertainment

Ellenton, FL • On-site

Full-time

Posted 23 days ago

Feld Entertainment rating

8.8

Company rating: 8.8 out of 10

Based on 7 frontline employees who took The Breakroom Quiz

Job description

The Public Relations Manager for Monster Jam will assist in in providing strategic public relations guidance and communication for Monster Jam in all markets. This individual must be highly organized, a self-starter and have experience in sports public relations and media. Overall duties include managing public relations campaigns, media relations, and creating public relations assets. Organization and attention to detail are essential.
Essential Job Functions
  • Assist in coordinating the overall Public Relations efforts for Monster Jam.
  • Assist with the development and maintenance of publicity materials, including press releases, infographics, and media recaps.
  • Assist in managing the day-to-day needs of the touring units with the Event Marketing & Sales team and Corporate Partners.
  • Assist in identifying media trends and developing tactics to maximize opportunities for Monster Jam.
  • Draft and distribute targeted pitch letters, press releases, and media advisories to national media and influencers.
  • Cultivate and leverage strong, ongoing relationships with key industry journalists and influencers.
  • Liaise with media, Monster Jam athletes, and operations teams to promote events and streamline resources.
  • Assist with media training sessions for drivers and staff as it pertains to assigned tours.
  • Manage ticket requests for national press, VIPs, influencers, and charity partners.
  • Manage the daily tracking of the Monster Jam PR budget.
  • Support the Monster Jam Public Relations team in execution of special PR projects, celebrity, content creator, influencer, and charity events.

Job Qualifications
  • College degree required (degree or related expertise in public relations, journalism, communications, or marketing preferred).
  • 3-5 years' PR experience, preferably in the sports and/or entertainment industry.
  • Demonstrated experience leading PR campaigns and media strategy.
  • Strong knowledge of media relations, influencer engagement, and PR tools.
  • Highly organized with strong project management and multitasking abilities.
  • Experience managing influencer or creator engagement programs preferred.
  • Exceptional written and verbal communication skills.
  • Experience developing reporting dashboards and communications infrastructure preferred.
  • Strong organizational, project, and time management skills with the ability to manage multiple campaigns simultaneously in a fast-paced environment, while being fiscally responsible.
  • Strong interpersonal and communication skills, including the ability to build professional relationships and work well with all personality types. Ability to interface with multiple levels of management within and outside the organization.
  • Strong written and oral communication skills.
  • Team-oriented; highly flexible and resourceful.
  • Ability to travel (approximately 30% of the time).
  • Demonstrated proficiency in using Smartsheet, media monitoring software programs, and Microsoft Office software programs - PowerPoint, Excel, Word, etc.
  • Demonstrated proficiency in pitching media stories and story placement.
  • Demonstrated proficiency in creating PowerPoint presentations and being able to present clearly to various levels of leadership.

What Feld Entertainment employees say

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