To thrive as a PSSR (Product Support Sales Representative), you need a strong background in sales, customer service, and technical understanding of equipment or machinery, often supported by a relevant degree or industry experience. Familiarity with CRM systems, sales tracking software, and knowledge of OEM parts and service solutions are typically required. Excellent relationship-building, negotiation, and problem-solving skills set top performers apart in this role. These skills are vital because PSSRs must understand client needs, provide tailored support, and maintain long-term customer relationships for business growth.