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Proof Media Mix Jobs (NOW HIRING)

Director, Social Media

New York, NY · On-site

$165 - $175K/hr

Identify emerging platforms, formats, and cultural moments to future-proof the brand's social ... channel mix * Own KPI development, reporting, and performance benchmarks, ensuring clear ...

Identify emerging platforms, formats, and cultural moments to future-proof the brand's social ... channel mix * Own KPI development, reporting, and performance benchmarks, ensuring clear ...

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Proof Media Mix information

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$53

How much do proof media mix jobs pay per hour?

As of Jun 11, 2026, the average hourly pay for proof media mix in the United States is $49.52, according to ZipRecruiter salary data. Most workers in this role earn between $47.36 and $51.68 per hour, depending on experience, location, and employer.

What is the difference between Proof Media Mix vs Media Planner?

AspectProof Media MixMedia Planner
CredentialsMarketing or advertising certifications, familiarity with media channelsMarketing or advertising degrees, media planning certifications
Work EnvironmentAdvertising agencies, marketing departments, media companiesAdvertising agencies, media buying firms, marketing teams
Industry UsageUsed to develop media strategies and allocate budgetsFocuses on selecting media channels and scheduling campaigns

Proof Media Mix involves analyzing and balancing various media channels to optimize marketing campaigns, while a Media Planner focuses on selecting specific media outlets and scheduling advertisements. Both roles require marketing knowledge and often overlap, but Proof Media Mix emphasizes strategic budget allocation across channels, whereas Media Planners concentrate on tactical media placement.

What is a Proof Media Mix?

A Proof Media Mix refers to the combination of different marketing and advertising channels (such as print, digital, social media, and broadcast) that are tested and analyzed to determine which mix is most effective for achieving a brand's objectives. The goal is to 'prove' which media channels drive the best results, often using data-driven approaches and attribution models. This helps businesses allocate their marketing budgets more efficiently and optimize their campaigns for maximum impact.

How does a Proof Media Mix specialist typically collaborate with marketing and analytics teams to optimize campaign performance?

A Proof Media Mix specialist works closely with both marketing and analytics teams to analyze data from multiple channels and ensure campaigns are effectively reaching their target audiences. This often involves regular meetings to review campaign results, sharing insights on media performance, and recommending adjustments to the mix of platforms or messaging. By leveraging analytical tools and cross-functional communication, the specialist helps maximize ROI and ensures that strategies are data-driven. This collaborative environment provides opportunities to learn from peers in different disciplines and to develop expertise in both marketing strategy and data analysis.

What are the key skills and qualifications needed to thrive as a Media Mix Analyst, and why are they important?

To thrive as a Media Mix Analyst, you need strong analytical skills, a solid foundation in statistics, and experience with marketing or business analytics, often supported by a relevant degree. Familiarity with media mix modeling tools, data visualization software like Tableau, and analytics platforms such as Google Analytics is typically required. Excellent communication, problem-solving, and project management skills help analysts translate complex data into actionable insights for stakeholders. These skills are essential to optimize marketing investments and drive data-driven decision-making for business growth.
Infographic showing various Proof Media Mix job openings in the United States as of June 2026, with employment types broken down into 92% Full Time, and 8% Part Time. Highlights an 80% In-person, 2% Hybrid, and 18% Remote job distribution, with an average salary of $102,999 per year, or $49.5 per hour.
Account Manager, Roundel - Health & Beauty

Account Manager, Roundel - Health & Beauty

Target Brands, Inc.

Minneapolis, MN • On-site

$73K - $132K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

This job post has expired 1 day ago. Applications are no longer accepted.


Target rating

6.6

Company rating: 6.6 out of 10

Based on 6,822 frontline employees who took The Breakroom Quiz

14th of 39 rated national retailers


Job description

The pay range is $73,000.00 - $132,000.00
Pay is based on several factors which vary based on position. These include labor markets and in some instances may include education, work experience and certifications. In addition to your pay, Target cares about and invests in you as a team member, so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves. Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation. Find competitive benefits from financial and education to well-being and beyond at https://corporate.target.com/careers/benefits.
About us:
Working at Target means helping all families discover the joy of everyday life. We bring that vision to life through our values and culture. Learn more about Target here.
Roundel is Target's entry into the media business; an advertising sell-side business built on the principles of first party (people based) data, brand safe content environments and proof that our marketing programs drive business results for our clients. We operate with the ethos of trust and transparency and that media works best when it works in everyone's best interest. At the very root of that, Roundel is here to drive business growth for our clients, and redefine "value" in the industry by solving core industry challenges vs. copy current industry methods of operation. We are here to drive a key growth initiative for Target and to lead the industry to a better way of operating within the media marketplace.
As Manager Account Management, Partner Solutions, Roundel you will work to develop a multi-channel, integrated marketing approach across digital channels and platforms for Roundel clients. You are a client-centric individual that maintains highly productive and professional relationships with both internal and external partners. You will use your strong communication and customer-oriented skills and media experience to tell the story of Roundel's key differentiators in the marketplace. You have the ability to see the big picture as well as tactically problem solve to remove roadblocks from moving business forward and are proactive in providing resolution. You are someone who is passionate and habitually curious about the digital space and is always looking for creative ways to extend campaign messaging and objectives through various media channels.
Primary responsibilities include:
  • You are the key client contact for high-level annual planning to program level strategies, delivering highly-integrated and effective media plans for Roundel's top accounts;
  • You will own authorship and inputs for client campaign proposals including building audience strategies, media mix allocations, and creative and media strategies that are aligned to clients' priorities and rooted in insights and historical media performance;
  • You will consult with internal partners to understand category trends and marketing needs;
  • You will attend client meetings and present strategic recommendations based on your client's key objectives including compelling and effective guidance on specific media tactics;
  • You will stay up to date on industry trends both in the retail and digital advertising landscape, looking for opportunities and tests to bring to your client to further elevate the level of service;
  • You will partner closely with various cross-functional teams, including but not limited to Reporting & Insights, Analytics, Sales, Trading & Ad Ops, and Channel Development, to deliver and execute effective results.

Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.
About you:
  • Bachelor's degree;
  • 3+ years of proven digital media planning, marketing, or equivalent experience;
  • Strong understanding and experience within Digital Marketing and Media; knowledge of ad serving, ad networks, and overall landscape is required;
  • Hands on experience with media planning systems and tools such as Operative One, DCM, DFP or a similar ad serving platform;
  • Outstanding attention to detail, organizational, and analytical skills; ability to multi-task and drive results within a rapidly changing and ambiguous environment;
  • Superior time management and multitasking to handle multiple concurrent projects and campaigns;
  • Ability to articulate and defend creative & media direction to internal and external stakeholders;
  • Exceptional understanding of the full media planning process-from strategy and plan development to execution;
  • Passion for uncovering new media opportunities to drive incremental business;
  • Demonstrated ability to build partnerships and maximize relationships with both internally and externally.

Primary clients for this position are located across several markets, including Chicago, New York City, Atlanta, Los Angeles, and Minneapolis. Preference for candidates to be based in one of these locations as role requires frequent travel to support local clients. There will be no relocation offered for this position.
This position may be considered for a Remote or Hybrid (known internally at Target as "Flex for Your Day") work arrangement based on Target's needs. A Remote work arrangement means the team member works full-time from home or an alternate location that's not a Target location, does not have a desk at a Target location and may travel to HQ up to 4 times a year. A Hybrid/Flex for Your Day work arrangement means the team member's core role may be performed either remote or onsite at a Target location depending upon what your role, team and tasks require for that day. Work duties cannot be performed outside of the country of the primary work location, unless otherwise prescribed by Target.
Benefits Eligibility
Please paste this url into your preferred browser to learn about benefits eligibility for this role: https://tgt.biz/BenefitsForYou_D
Americans with Disabilities Act (ADA)
In compliance with state and federal laws, Target will make reasonable accommodations for applicants with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, please reach out to candidate.accommodations@HRHelp.Target.com. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed through this channel.
Application deadline is : 06/10/2026

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About Target

Sourced by ZipRecruiter

We're here to help all families discover the joy of everyday life. Target is a general merchandise retailer with stores in all 50 U.S. states and the District of Columbia. 75% of the U.S. population lives within 10 miles of a Target store. We employ 400,000+ Our tagline is "Expect More. Pay Less." We've been using it since 1994! The Target Corporation also owns Shipt and Roundel. More to love! Target is headquartered in Minneapolis, Minnesota, its hometown since the first Target store opened in 1962 under The Dayton Company.

Industry

Retail and scientific research and development services

Company size

10,000+ Employees

Headquarters location

Minneapolis, MN, US