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Programmatic Trader Jobs in Georgia (NOW HIRING)

Keybank

Agency Sr. Underwriter - Affordable

Atlanta, GA

$94K - $112K/yr

Review third-party reports for programmatic compliance and provide timely, actionable feedback to ... and trade organization events. * Travel may be required, including overnight stays, to conduct ...

Goodway Group

... Programmatic (display, native, etc.), and have a working knowledge of the overall marketing ... Tableau, DV360, Trade Desk, AdWords, and Facebook experience preferred. * You have had roles where ...

Kingspan Group

Marketing Manager

Atlanta, GA · On-site

... trade show and event execution, runs the website and digital channels, and supports product ... programmatic media partner • Plan and publish the email and social cadence through marketing ...

Coca-Cola

Director, Connections & Media

Atlanta, GA

Digital marketing transformation including hands on experience/familiarity with digital trading UIs, audience building and the programmatic ecosystem (TTD, DV360, Amazon, Social Platforms, etc)

New

Coca-Cola

Director, Connections & Media

Atlanta, GA

Digital marketing transformation including hands on experience/familiarity with digital trading UIs, audience building and the programmatic ecosystem (TTD, DV360, Amazon, Social Platforms, etc)

New

The Woodruff Arts Center

Sales Coordinator

Atlanta, GA · On-site

$18 - $24.75/hr

Communicate programmatic information and provide superior customer service to groups of 10 or more ... Represent the ASO at selected conferences, trade shows and networking events. * Create and ...

Miqdigital

Account Executive

Atlanta, GA · Hybrid

... programmatic technical experience and a deep understanding of the digital media landscape. The person is expected to grow a book of business by working in a tight-knit team that includes trading ...

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All JobsProgrammatic Trader JobsProgrammatic Trader Jobs in Georgia

Programmatic Trader information

See Georgia salary details

$33.4K

$81.7K

$227.6K

How much do programmatic trader jobs pay per year?

As of Aug 17, 2026, the average yearly pay for programmatic trader in Georgia is $81,714.00, according to ZipRecruiter salary data. Most workers in this role earn between $47,700.00 and $89,100.00 per year, depending on experience, location, and employer.

What are some common challenges faced by programmatic traders in optimizing campaigns, and how can they be addressed?

Programmatic Traders often encounter challenges such as fluctuating inventory quality, rapidly changing bidding landscapes, and tight campaign performance targets. Staying on top of these requires a strong analytical approach, frequent campaign monitoring, and proactive communication with account managers and clients. Utilizing advanced data analytics tools and regularly testing different bidding strategies can help address these issues. Additionally, collaborating closely with creative, data, and sales teams ensures alignment on campaign objectives and helps overcome obstacles more effectively.

What are the key skills and qualifications needed to thrive as a programmatic trader, and why are they important?

To thrive as a Programmatic Trader, you need a solid understanding of digital advertising, data analysis, and campaign optimization, typically supported by a degree in marketing, business, or a related field. Experience with demand-side platforms (DSPs), ad servers, and analytics tools such as Google DV360, The Trade Desk, or Adobe Analytics is highly valuable. Strong analytical thinking, attention to detail, and effective communication help professionals excel in managing campaigns and collaborating with clients and internal teams. These skills and tools are crucial for driving efficient, data-driven ad performance and achieving clients' marketing objectives in a competitive digital landscape.

What does a programmatic trader do?

As a programmatic trader, your job is to help optimize a marketing campaign by conducting an analysis of ad performance across various platforms. In this role, you perform analysis to decide when and where to display online ads. You may also help manage an advertising budget and interact directly with people at various levels of the company. Aside from managing ad purchases, a programmatic trader may help develop realistic expectations about ad performance while looking for ways to improve the overall effectiveness of ad buys. A programmatic trader often helps select target audiences for each campaign.

What is the difference between Programmatic Trader vs Digital Media Buyer?

AspectProgrammatic TraderDigital Media Buyer
CredentialsRelevant marketing, advertising, or data analysis experience; certifications like IAB or Google AdsSimilar credentials; often holds certifications in digital advertising platforms
Work EnvironmentData-driven, real-time bidding platforms, programmatic ad exchangesAd campaign planning, negotiations, direct media placements
Industry UsagePrimarily in digital advertising agencies, media firms, and tech companiesUsed across advertising agencies, brands, and media outlets

Programmatic Traders focus on automated, data-driven ad buying through technology platforms, while Digital Media Buyers often handle manual negotiations and direct placements. Both roles require digital advertising knowledge, but Programmatic Traders specialize in real-time bidding and automation, making their skills more tech-centric.

What is a programmatic trader?

Programmatic traders are professionals who use automated technology and algorithms to buy and sell digital advertising space in real time. They analyze data and set up campaigns across various platforms, optimizing bids and targeting to reach specific audiences efficiently. Their role involves monitoring ad performance, adjusting strategies, and ensuring that campaigns meet the desired goals within budget constraints. Programmatic traders often work closely with digital marketing teams and use demand-side platforms (DSPs) to manage large-scale advertising efforts.
More about Programmatic Trader jobs

What are the most commonly searched types of Programmatic Trader jobs in Georgia?

The most popular types of Programmatic Trader jobs in Georgia are:

What are popular job titles related to Programmatic Trader jobs in Georgia?

For Programmatic Trader jobs in Georgia, the most frequently searched job titles are:

What job categories do people searching Programmatic Trader jobs in Georgia look for?

The top searched job categories for Programmatic Trader jobs in Georgia are:

Programmatic Trader jobs near you
Infographic showing various Programmatic Trader job openings in Georgia as of August 2026, with employment types broken down into 100% Full Time. Highlights an 60% In-person, and 40% Remote job distribution, with an average salary of $81,714 per year, or $39.3 per hour.

Associate Director - Client Experience (B2B)

Goodway Group

Atlanta, GA • Remote

Full-time

Re-posted 5 days ago

Job description

The Associate Director, B2B, is a sales-focused service partner, working side by side with our Business Development Managers. From the time of engagement, they own (and want ownership) of the client partnership! Working with B2B Clients on a strategic level and having Account-based Marketing (ABM) experience is a huge plus here.

They build relationships, identify opportunities to expand opportunities and client impact, and manage the day-to-day success of their campaigns. They know their clients inside and out, engage in ongoing results-based dialogue, overcome obstacles, and in a nutshell, create a fantastic client experience.
What You Will Do
  • Manage overall B2b client relationships, being the day-to-day lead on accounts where you’ll drive satisfaction, growth, and product adoption
  • Partner with Business Development and/or Sr Director of CX to identify expansion opportunities and offerings that drive revenue working in tandem to achieve revenue targets.
  • Be continually aware of the client environment, products/services, strategy/vision, needs, competitive landscape, and challenges, and communicate those effectively to internal partners, leading the internal team to ensure recommendations and performance are aligned to and can exceed client expectations.
  • Work with clients to define measurable digital KPIs that tie to their overall business objective and lead the comprehensive team to ensure recommendations, strategy, and performance are aligned to and can exceed client expectations.
  • Actively participating/leading internal and external calls, including Kick-off, Account Team, Sales team, educational meetings, and client calls.
  • Managing and solving conflicts both internally and externally with clients and internal teams


Who You Are
  • You have serious experience years of working in paid digital media, either within account management or media, inclusive of Paid Search, Paid Social, and Programmatic (display, native, etc.), and have a working knowledge of the overall marketing landscape with the ability to lead and guide CMO level client discussions.
  • Experience in holistic marketing and media experience and strong knowledge of the digital media and programmatic ecosystem.
  • Understanding of B2B Client goals and KPIs with a heavy focus on strategy and working directly with senior stakeholders.
  • You have strong analytical and problem-solving abilities (creative analytics) with the ability to stay on top of client and industry trends to understand market demand and competitive trends.
  • You have a strong understanding of direct response/performance marketing metrics such as visitor-to-lead and lead-to-sale ratios, sales revenue by channel, cost per lead, landing page conversion rate (CVR%), customer lifetime value (CLV or LTV), LTV: CAC ratios, customer retention rate (CRR), customer acquisition cost (CAC)
  • You have strong analytical and problem-solving abilities (creative analytics) with the ability to stay on top of client and industry trends to understand market demand and competitive trends
  • Ability to work within multiple technical systems and platforms necessary for managing client campaigns, dashboard reporting, ad tags, and sales funnel. Tableau, DV360, Trade Desk, AdWords, and Facebook experience preferred.
  • You have had roles where you have had to manage change well, are a motivated self-starter with a team-player mentality, and can travel up to 20% (including two required all company trips per year)
  • Bachelor’s degree or equivalent training in a technical discipline. Advanced degree, professional certification, or equivalent training preferred.

Things You Should Know

  • Our workdays can sometimes be long and unpredictable. You should be comfortable and capable of sitting and/or standing at a desk for at least 8 hours
  • Twice per year, we gather together to work and play for a week. Both retreats are “can’t miss” events. There may also be other opportunities to travel depending on your specific role and business needs

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