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Programmatic Manager Jobs in Wayne, PA (NOW HIRING)

CMI Media Group

Analyst, Programmatic

Cherry Hill, NJ · On-site

$40K - $75K/yr

Campaign Management: Execute and optimize programmatic advertising campaigns across various platforms. Monitor campaign performance, identify trends, and make data-driven recommendations for ...

CMI Media Group

Supervisor, Programmatic

Cherry Hill, NJ · On-site

$70K - $140K/yr

... Manage junior team workflow and quality of deliverables • Identify optimization opportunities ... Programmatic experience in DSP or SSP platforms • Strong understanding of digital media and ...

CMI Media Group

Analyst, Programmatic

Philadelphia, PA

$40K - $75K/yr

Campaign Management: Execute and optimize programmatic advertising campaigns across various platforms. Monitor campaign performance, identify trends, and make data-driven recommendations for ...

CMI Media Group

Supervisor, Programmatic

Wayne, PA · On-site

Manage junior team workflow and quality of deliverables * Identify optimization opportunities using ... Programmatic experience in DSP or SSP platforms * Strong understanding of digital media and ...

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All JobsProgrammatic JobsProgrammatic Manager JobsProgrammatic Manager Jobs in Wayne, PA

Programmatic Manager information

See Wayne, PA salary details

$26.3K

$94.8K

$106.9K

How much do programmatic manager jobs pay per year?

As of Aug 14, 2026, the average yearly pay for programmatic manager in Wayne, PA is $94,763.00, according to ZipRecruiter salary data. Most workers in this role earn between $103,300.00 and $105,600.00 per year, depending on experience, location, and employer.

How does a programmatic manager typically collaborate with creative and analytics teams?

A Programmatic Manager works closely with creative teams to ensure that ad formats and messaging align with campaign strategies and platform requirements. They also partner with analytics teams to monitor campaign performance, interpret data, and optimize targeting and bidding strategies in real time. Effective communication and cross-functional collaboration are key, as programmatic managers act as a bridge between technical execution and strategic campaign goals, ensuring all stakeholders are aligned for maximum impact.

What are the key skills and qualifications needed to thrive as a programmatic manager?

To thrive as a Programmatic Manager, you need a strong grasp of digital marketing, data analysis, and campaign strategy, often supported by a degree in marketing or a related field. Familiarity with demand-side platforms (DSPs), ad servers, analytics tools like Google Analytics, and relevant certifications such as IAB Digital Media Buying & Planning are typically required. Analytical thinking, attention to detail, and strong communication skills help you optimize campaigns and collaborate with cross-functional teams. These skills are vital for maximizing ROI, ensuring effective campaign delivery, and staying ahead in the fast-evolving digital advertising landscape.

What is a programmatic manager?

A Programmatic Manager is a digital marketing professional responsible for overseeing and optimizing automated ad buying and placement processes using programmatic technology platforms. They work with data, demand-side platforms (DSPs), and ad exchanges to target specific audiences and achieve campaign goals efficiently. Their role includes managing budgets, analyzing performance metrics, and ensuring ads are delivered to the right users at the right time. Programmatic Managers collaborate closely with clients, creative teams, and data analysts to maximize ROI and drive successful digital advertising campaigns.

What cities near Wayne, PA are hiring for Programmatic Manager jobs?

Cities near Wayne, PA with the most Programmatic Manager job openings:

Programmatic Manager jobs near you
Infographic showing various Programmatic Manager job openings in Wayne, PA as of August 2026, with employment types broken down into 1% As Needed, 68% Full Time, 30% Part Time, and 1% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $94,763 per year, or $45.6 per hour.

Analyst, Programmatic

CMI Media Group

Philadelphia, PA

Full-time

Re-posted 9 days ago

Job description

CMI Media Group is a leading media planning and buying agency specializing in the healthcare industry. With a commitment to innovation, data-driven strategies, and client success, we empower healthcare brands to connect with their target audiences and achieve meaningful results. Join our dynamic team and contribute to shaping the future of healthcare marketing. We are seeking a talented and motivated individual to join our team as an Analyst, Programmatic. In this role, you will play a key part in implementing and optimizing programmatic advertising campaigns for our healthcare clients. The ideal candidate has a strong analytical mindset, a passion for digital advertising, and the ability to thrive in a fast-paced, collaborative environment. 
Key Responsibilities: 
  • Campaign Management: Execute and optimize programmatic advertising campaigns across various platforms. Monitor campaign performance, identify trends, and make data-driven recommendations for improvements. 
  • Data Analysis: Utilize analytical tools and platforms to extract insights from campaign data. Generate reports and communicate key findings to internal teams and clients. 
  • Strategy Development: Collaborate with cross-functional teams to develop and implement effective programmatic strategies aligned with client objectives. Stay informed about industry trends and advancements to contribute innovative ideas. 
  • Client Collaboration: Act as a key point of contact for clients regarding programmatic campaigns. Provide insights and recommendations to enhance campaign performance and achieve client goals. 
  • Ad Tech Knowledge: Stay up-to-date with the latest programmatic advertising technologies and industry developments. Evaluate and recommend new technologies to enhance campaign effectiveness. 
 
Qualifications: 
  • 2+ years of experience in programmatic advertising or digital media. 
  • Proficiency in programmatic platforms (DSPs, DMPs, etc.) and ad operations. 
  • Strong analytical skills with the ability to interpret data and provide actionable insights. 
  • Trade Desk experience is preferred. 
  • Excellent communication and collaboration skills. 
  • Healthcare industry experience (preferred but not required). 
 
If you are passionate about programmatic advertising, thrive in a data-driven environment, and want to make a meaningful impact in the healthcare industry, we invite you to apply.
The base salary for this position at the time of this posting may range from $40,000 to $75,000. Individual compensation varies based on job related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, please visit WPP Benefits for more details.