Programmatic Manager Jobs in Atlanta, GA (NOW HIRING)

PURPOSE OF THE POSITION

Partner with and support Digital Media Managers and the collective Media Strategy & Planning team in the activation of ProgrammaticMedia for the Inspire Brands portfolio. This includes working with Managers on the critical role ofmaintainingaccuratefinancial stewardship across the brand portfolio.

RESPONSIBILITIES

ProgrammaticActivation

• Support the general day-to-day functions as led by Manager& Sr Manager to drive success forDunkin'.

• Monitor campaigns to ensureappropriate pacingrelativeto budgets and targets.Update and optimize budgets and insertion orders throughout the year based on brands' needs.

• Perform monthly billing and invoice reconciliation.

• Execute new campaign builds, accountoptimizationand tracking processes across different platforms

• Manage the tagging,reportingandfinancial managementforprogrammaticcampaigns forDunkin'.

• Partner with Managers to support the various stepsrequiredto ensure proper asset alignment (including creative & traffic fulfillment) across media buys; this will include implementation and QA of tagging as necessary across in-house Paid Media buys for measurement reporting and accuracy

• Pull and structure data for weekly, monthly, and quarterly reporting and review with necessary stakeholders toimpactoptimizations and business decisions

• Support the integrated reporting of documents - including a migration to dashboard reporting - as needed by cross functional team members for internal and external purposes

• Maintainaccuraterecord of budgets (planned v. actuals) and oversee the billing process for in-house Paid Media

• Proper management and reconciliation of all account budgetsin accordance withmediaauthorizations

• Budgeting and forecasting company revenues and internal operating expenses, as well as reconciling data from multiple financial databases

• Interface with external/internal teams in managing requests concerning processes and deliverables. This will include but not be limited to internal brand and enterprise analytics teams and 3rdparty auditors

• Report on campaign activity andleveragingresearch and industry knowledge to provide actionable, data-driven insights

• Ownership of ongoing campaign optimization and reporting processes, ensuring that campaigns deliver to target and are achieving the best possible results

• Monitor campaigns to ensureappropriate pacingrelativeto budgets and targets.Update and optimize budgets and insertion orders throughout the year based on brands' needs.

• Attend and activelyparticipatein regular status meetings (both internal and external) to help prioritize deliverables, takeaways/nextstepsand timelines with Managers

• Provide general team support as needed based on internal priorities and scope of projects

• Demonstrate a "big picture" understanding ofbrandsmarketing strategy and the role Paid Social plays.

• Assume buying responsibilitiesin the event ofaManager'sabsence

Agency and Cross-Functional Internal Teams Collaboration

• Partner with the media analytics team to measure impact of ongoing campaigns and overall plan

• Co-lead competitive tracking and reporting on a regular basis and/or as needed

• Partner with Media Strategy & Planning and Connections Planning teams to develop a learning agenda andtestingroadmap based on the brandsobjectives, insights, and key challenges

EDUCATION QUALIFICATION:

Required Minimum:Bachelor'sdegree

EXPERIENCE QUALIFICATION:

• 4-7years of relevant experience in marketing and / or media

• Hands on keyboardpaid buying experience withinGoogle Ads & Yahoo

• Demonstrated experience in problem solving and managing multiple tasks

• Account budget management through daily/weekly pacing, monthly and yearly goals

REQUIRED KNOWLEDGE,SKILLSOR ABILITIES:

• Ability to deliver results

• Excellent project management skills (proficiencyin Excel/PPT will be key)

• Ability to balance multiple priorities and meet project deadlines

• Excellent oral and written communication skills

• Ability to lead and influence others

• Personal integrity, humility, an appreciation for the power of true teamwork, and a sense of humor

• Self-starter personality who canoperatewith minimal supervision

• Strong ability to work closely with team members to solve problems, prioritize tasks, and manage time effectively

• A detail-oriented approach and a desire to achieveobjectivesaccurately

• Solid quantitative and research skills, and proven data interpretation capability

• Ability to learn new systems and workflows