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Programmatic Digital Jobs in Renton, WA (NOW HIRING)

Viant Technology

Account Director - Seattle

Seattle, WA · On-site

$140K - $150K/yr

Strong understanding and enthusiasm about the latest in digital media, ad tech, data targeting, 1st party data, platform sales, programmatic, behavioral targeting and optimization strategies

Viant Technology

Principal Software Engineer

Seattle, WA · On-site

$153.60K - $206K/yr

DSP) is a leader in AI-powered programmatic advertising, dedicated to driving innovation in digital marketing. Founded in 1996, the company is headquartered in Irvine, USA, with a team of 201-500 ...

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Echodyne Corp

Chief Engineer

Kirkland, WA · Hybrid

Electrical Printed Circuit Board Assemblies, including digital, analog, mixed signal, and RF ... Experience identifying, assessing, and managing technical and programmatic risk through the ...

Audacy, Inc.

Account Executive (Pipeline)

Seattle, WA · On-site

$120K - $150K/yr

... digital solutions, including: social media, programmatic display, SEO/SEM, Amazon DSP, and video (OTT, YouTube). * Ability to Represent 5 top over-the-air brands : You'll have access to sell across ...

Audacy, Inc.

Account Executive (Pipeline)

Seattle, WA

$120K - $150K/yr

... digital solutions, including: social media, programmatic display, SEO/SEM, Amazon DSP, and video (OTT, YouTube). * Ability to Represent 5 top over-the-air brands : You'll have access to sell across ...

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All JobsProgrammatic Digital JobsProgrammatic Digital Jobs in Renton, WA

Programmatic Digital information

See Renton, WA salary details

$37.1K

$86.2K

$146.2K

How much do programmatic digital jobs pay per year?

As of Jun 1, 2026, the average yearly pay for programmatic digital in Renton, WA is $86,205.00, according to ZipRecruiter salary data. Most workers in this role earn between $51,200.00 and $146,200.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Programmatic Digital Specialist, and why are they important?

To thrive as a Programmatic Digital Specialist, you need expertise in digital advertising, data analysis, and campaign management, typically backed by a degree in marketing or a related field. Familiarity with demand-side platforms (DSPs) like The Trade Desk, Google DV360, and knowledge of ad verification tools and analytics platforms are crucial. Strong problem-solving, communication, and adaptability are standout soft skills in this role. These skills ensure effective, data-driven campaign execution and optimization in the rapidly evolving digital advertising landscape.

What are some common challenges faced by professionals working in Programmatic Digital roles, and how can I prepare for them?

Professionals in Programmatic Digital often encounter challenges such as staying updated with rapidly evolving ad technologies, managing complex campaigns across multiple platforms, and ensuring brand safety and data privacy. To prepare, it's helpful to develop strong analytical skills, cultivate adaptability, and engage in continuous learning through industry certifications and webinars. Effective collaboration with sales, creative, and analytics teams is also key to overcoming these challenges and achieving campaign objectives.

What is a Programmatic Digital Specialist?

A Programmatic Digital Specialist is a marketing professional who manages and optimizes digital advertising campaigns using automated, data-driven technology. They leverage programmatic platforms to buy and place ads in real-time, targeting specific audiences across various channels like display, video, mobile, and social media. Their work involves analyzing campaign performance, optimizing bids, and ensuring ads reach the right people at the right time for maximum effectiveness. Programmatic Digital Specialists often collaborate with media planners, data analysts, and creative teams to achieve client objectives.

What is the difference between Programmatic Digital vs Programmatic Media Buyer?

AspectProgrammatic DigitalProgrammatic Media Buyer
CredentialsTypically requires knowledge of digital marketing, data analysis, and ad tech platformsRequires experience with media buying, negotiation skills, and familiarity with ad platforms
Work EnvironmentWorks within digital marketing teams, using programmatic platforms to optimize campaignsOperates in media agencies or in-house marketing teams, focusing on buying ad space programmatically
Industry UsageCommonly used across digital advertising, marketing, and ad tech companiesPrimarily used in advertising agencies and brands' marketing departments

Programmatic Digital professionals focus on managing and optimizing digital ad campaigns using programmatic technology, often involving data analysis and platform management. Programmatic Media Buyers concentrate on purchasing ad space through programmatic channels, emphasizing negotiation and media planning. While both roles work within digital advertising, Programmatic Digital has a broader scope involving campaign management, whereas Programmatic Media Buyers specialize in media procurement.

What job categories do people searching Programmatic Digital jobs in Renton, WA look for? The top searched job categories for Programmatic Digital jobs in Renton, WA are:
What cities near Renton, WA are hiring for Programmatic Digital jobs? Cities near Renton, WA with the most Programmatic Digital job openings:
Programmatic Digital jobs near you
Senior Manager / Associate Director, HCP NPP Omnichannel Marketing

Senior Manager / Associate Director, HCP NPP Omnichannel Marketing

Immunome, Inc.

Bothell, WA

Other

Posted 8 hours ago

Job description

Position Overview

The HCP Non-Personal & Omnichannel Marketing Lead will lead the development of an integrated non-personal promotion, media, and omnichannel plan in support of the U.S. launch of Varegacestat. This role will play a critical part in building and optimizing a seamless, data-driven HCP experience across digital and non-personal channels to drive disease awareness, education, and brand adoption. In addition, this role will champion innovation by identifying and implementing emerging digital capabilities, including the responsible use of AI, to enhance HCP engagement, personalization, content development, and marketing effectiveness. The role requires a strategic thinker with strong digital marketing expertise, launch experience, and a deep understanding of HCP engagement in the oncology marketplace.

Responsibilities

Digital Marketing & Non-Personal Promotion

  • Develop and execute data-driven HCP digital campaigns, content, and modular journeys based on time to diagnosis, specialty, prescribing behavior, and real-time engagement signals to drive disease education and product adoption
  • Manage marketing automation platforms and digital engagement tools to enable personalized HCP communication
  • Monitor and analyze campaign performance and engagement metrics to continuously refine targeting, creative assets, and channel mix
  • Partner with media agencies to develop and optimize channel strategy, media planning and activation, ensuring precise audience targeting and efficient budget allocation

Omnichannel Strategy & Execution

  • Lead the development and execution of the HCP non-personal promotion and omnichannel engagement strategy
  • Design customer journeys that coordinate field promotion, digital engagement, and non-personal channels to deliver a cohesive HCP experience
  • Design and implement an integrated digital ecosystem (e.g., websites, search, social, CRM, programmatic media, and paid search) that supports education, activation, and sustained engagement

Innovation & AI Enablement

  • Champion the adoption of AI-driven marketing capabilities, including predictive analytics, machine learning models, and automated decisioning engines to enhance targeting, personalization, and campaign performance
  • Leverage AI and advanced analytics to enable next-best-action/next-best-message frameworks, dynamic content personalization, and real-time optimization of HCP engagement
  • Partner with analytics and technology teams to pilot and scale new AI-enabled marketing solutions while ensuring compliance with regulatory and data governance standards

Qualifications

  • Bachelor's degree required; Advanced degree (e.g., PharmD, MBA) preferred
  • 5+ years of experience in pharmaceutical, biotech, or healthcare marketing, with a strong focus on digital, NPP, and omnichannel strategy
  • Oncology launch experience required
  • Proven success in digital HCP marketing (web, social, SEO/SEM, CRM, and paid media strategy) and in media planning and execution
  • Strong understanding of MLR/PRC processes, claims substantiation, and OPDP regulations.
  • Demonstrated ability to thrive in a fast-paced biotech environment
  • Ability to travel 20%, including occasional weekends

Knowledge and Skills

  • HCP digital and NPP expertise: Deep understanding of HCP digital engagement tactics and how to integrate channels into cohesive omnichannel journeys
  • Strong analytical and problem-solving skills, with the ability to leverage market research and performance data to inform decisions and optimize impact
  • Strong project management and operational execution skills; able to manage multiple workstreams and launch-critical deadlines in a fast-paced environment
  • Excellent communication, storytelling, and presentation skills-able to simplify complex clinical information for varied audiences
  • Experience managing agencies/vendors, budgets, and complex project plans with strong operational rigor and attention to detail

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