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Product Manager Adtech Jobs in Virginia (NOW HIRING)

The Role We're looking for a design-minded Product Manager to join our product team and report ... Startup, marketplace, adtech or creator economy experience is a plus. * Strong visual design and UX ...

Senior Full Stack Developer (Java)

Ashburn, VA · On-site

$53.75 - $69.25/hr

... and products is legal, safe, and secure. In response to this challenge, ADTECH, as a trusted ... Hands on experience with Software Source Code Management tools (e.g. Bit Bucket, Git) * Hands on ...

Forward Development Engineer

Mclean, VA · On-site

$110K - $160K/yr

Manage the technical roadmap for your product within each sales opportunity * Collaborate with ... Experience at an adtech company, DSP, SSP, publisher, ad verification platform, or measurement ...

Forward Development Engineer

Mclean, VA · On-site

$110K - $160K/yr

... Product Management • Own a specific product line as its deep SME in the field • Manage the ... AdTech Domain Experience - Required • Direct, hands-on experience in the digital advertising ...

Own the sales technology stack (CRM, sales enablement tools), ensuring data integrity, adoption ... Collaborate with Marketing and Product to ensure the sales team is equipped with the right ...

New

Contracts Counsel

Mclean, VA · On-site

$145K - $210K/yr

... Product, and executive leadership to enable business transactions while managing legal risk. This ... Stay current on relevant legal developments in adtech, data privacy, AI regulation, and digital ...

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Showing results 1-20

Product Manager Adtech information

What does a product manager in adtech do?

A Product Manager in Adtech is responsible for guiding the development and strategy of advertising technology products, such as platforms for buying, selling, and optimizing digital ads. They work closely with engineering, sales, and marketing teams to identify market needs, define product features, and ensure a seamless user experience. Their goal is to create innovative solutions that help advertisers and publishers maximize performance and revenue while navigating the complexities of digital advertising ecosystems.

What skills and qualifications are needed to thrive as a product manager in adtech?

To thrive as a Product Manager in Adtech, you need expertise in product lifecycle management, digital advertising concepts, data analysis, and a relevant degree such as in business, marketing, or computer science. Familiarity with ad serving platforms, programmatic advertising systems, analytics tools (like Google Analytics), and certifications such as IAB Digital Media Buying and Planning can be highly beneficial. Strong communication, stakeholder management, and strategic thinking are critical soft skills for success in this fast-evolving sector. These skills ensure effective product development, seamless collaboration, and the ability to drive innovation in the competitive adtech landscape.

How does a product manager in adtech typically collaborate with engineering and sales teams to launch new features?

As a Product Manager in Adtech, you will regularly work cross-functionally with both engineering and sales teams. You’ll translate market and client requirements into clear product specifications for engineers, ensuring technical feasibility and timely delivery. Collaboration with sales is also crucial, as they provide direct feedback from clients and help prioritize features that drive revenue. Frequent meetings, joint planning sessions, and clear documentation are key to keeping everyone aligned and ensuring successful product launches.

What is the difference between Product Manager Adtech vs Data Analyst?

AspectProduct Manager AdtechData Analyst
Required CredentialsBachelor's in Marketing, Business, or related field; experience in AdtechBachelor's in Statistics, Data Science, or related field; analytical skills
Work EnvironmentCross-functional teams, product development, marketingData analysis, reporting, data visualization
Employer & Industry UsageAdvertising agencies, tech companies, media firmsMarketing firms, tech companies, research organizations

Product Managers in Adtech focus on developing and managing advertising products, coordinating between teams to optimize ad campaigns. Data Analysts interpret data to inform business decisions. While both roles require analytical skills, Product Managers are more involved in product strategy and development, whereas Data Analysts focus on data interpretation and reporting.

What are popular job titles related to Product Manager Adtech jobs in Virginia? For Product Manager Adtech jobs in Virginia, the most frequently searched job titles are:
What cities in Virginia are hiring for Product Manager Adtech jobs? Cities in Virginia with the most Product Manager Adtech job openings:

Senior Manager, Product Manager - Bank Marketing Adtech

Capital One

Mclean, VA

$122K - $160K/yr

Full-time

Posted 4 days ago


Capital One rating

7.7

Company rating: 7.7 out of 10

Based on 146 frontline employees who took The Breakroom Quiz

93rd of 170 rated banks


Job description

Senior Manager, Product Manager - Bank Marketing Adtech

Product Management at Capital One is a booming, vibrant craft that requires reimagining the status quo, finding value creation opportunities, and driving innovative and sustainable customer experiences through technology. We believe our portfolio of businesses and investments in growth and transformation will result in a company with the scale, brand, capabilities, talent, and values to succeed as the digital revolution transforms our society and our industry.

About the Team
The Bank Marketing Technology team empowers marketers to reach their audiences in more meaningful, efficient and relevant ways than ever, with personalized, intelligent experiences across channels. We blend the art of innovative storytelling with the collective science of technology, data, digital experience, machine learning, measurement, experimentation, automation and marketing workflow management. This role is responsible for vision-setting, building, monitoring and enhancing our advertising technology (adtech) stack in order to fuel our digital marketing growth and efficiency goals across products. You will be supporting Capital One's Bank Marketing team in delivering amazing marketing experiences, and leading a team of marketing strategists, product managers, and engineers to scale Bank marketing across digital channels

Capital One Product Framework

In this role, you'll be expected to demonstrate proficiency in five key areas which we consider to be the foundation for successful Product management:

  • Human Centered - Obsesses about internal and external customer needs to reimagine and innovate product solutions
  • Business Focused - Delivers game-changing outcomes by focusing on leverage and execution excellence
  • Technology Driven - Leverages technology to deliver innovative and resilient solutions that enable both near term and long term value
  • Integrated Problem Solving - Identifies and resolves complex problems to deliver outcomes while mitigating product risks
  • Transformational Leadership - Leads cross functional teams to solve customer problems and drive organizational alignment

Basic Qualifications:

  • Currently has, or is in the process of obtaining one of the following with an expectation that the required degree will be obtained on or before the scheduled start date:
    • A Bachelor's or Master's Degree in a quantitative field (Statistics, Economics, Operations Research, Analytics, Mathematics, Computer Science, Computer Engineering, Software Engineering, Mechanical Engineering, Information Systems or a related quantitative field), Business or Marketing

OR

  • Bachelor's degree in any field and at least 4 years of Product Management experience

Preferred Qualifications:

  • Experience translating business strategy and analysis into consumer facing digital products

At this time, Capital One will not sponsor a new applicant for employment authorization for this position.

The minimum and maximum full-time annual salaries for this role are listed below, by location. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Capital One is willing to pay at the time of this posting. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked.

McLean, VA: $200,700 - $229,100 for Sr. Mgr, Product Management; $164,800 - $188,100 for Manager, Product Management


New York, NY: $219,000 - $249,900 for Sr. Mgr, Product Management; $179,700 - $205,100 for Manager, Product Management


Wilmington, DE: $182,500 - $208,300 for Sr. Mgr, Product Management; $149,800 - $171,000 for Manager, Product Management









Candidates hired to work in other locations will be subject to the pay range associated with that location, and the actual annualized salary amount offered to any candidate at the time of hire will be reflected solely in the candidate's offer letter.

This role is also eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). Incentives could be discretionary or non discretionary depending on the plan.

Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at theCapital One Careers website. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

This role is expected to accept applications for a minimum of 5 business days.No agencies please. Capital One is an equal opportunity employer (EOE, including disability/vet) committed to non-discrimination in compliance with applicable federal, state, and local laws. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City's Fair Chance Act; Philadelphia's Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at RecruitingAccommodation@capitalone.com. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

For technical support or questions about Capital One's recruiting process, please send an email to Careers@capitalone.com

Capital One does not provide, endorse nor guarantee and is not liable for third-party products, services, educational tools or other information available through this site.

Capital One Financial is made up of several different entities. Please note that any position posted in Canada is for Capital One Canada, any position posted in the United Kingdom is for Capital One Europe and any position posted in the Philippines is for Capital One Philippines Service Corp. (COPSSC).


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