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Pr Associate Jobs in Florida (NOW HIRING)

Zapwater Communications

Senior Publicist

Coral Gables, FL · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • PTO

About Zapwater Zapwater Communications seeks a Senior Publicist to join its collaborative, creative and innovative PR team. Zapwater Communications is an award-winning integrated communications ...

Elevance Health

Government Relations Director Senior

Tampa, FL · On-site

$190K - $298K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

This field-based role enables associates to primarilyoperatein the field, traveling to client sites ... Requires a BA/BS in a related field; 10 years of legislative, regulatory, political, public affairs ...

Elevance Health

Government Relations Director Senior

Miami, FL · On-site

$190K - $298K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

This field-based role enables associates to primarilyoperatein the field, traveling to client sites ... Requires a BA/BS in a related field; 10 years of legislative, regulatory, political, public affairs ...

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All JobsPr Associate JobsPr Associate Jobs in Florida

Pr Associate information

See Florida salary details

$9

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$54

How much do pr associate jobs pay per hour?

As of Aug 16, 2026, the average hourly pay for pr associate in Florida is $20.69, according to ZipRecruiter salary data. Most workers in this role earn between $12.21 and $22.98 per hour, depending on experience, location, and employer.

What is a PR associate?

PR Associates, or Public Relations Associates, are professionals who support the creation and distribution of positive information about an organization to the public and media. They assist in drafting press releases, organizing events, managing media lists, and monitoring public perception. Their work helps maintain a favorable image of the company and ensures effective communication with stakeholders. PR Associates often collaborate with senior PR staff and other departments to implement communication strategies.

What are the key skills and qualifications needed to thrive as a PR associate, and why are they important?

To thrive as a PR Associate, you need strong written and verbal communication skills, media relations experience, and typically a bachelor's degree in public relations, communications, or a related field. Familiarity with PR management tools like Cision, Meltwater, and social media platforms is often required. Creativity, adaptability, and relationship-building are crucial soft skills for engaging diverse audiences and managing multiple projects. These skills and qualities are vital for effectively conveying brand messages, building positive public images, and navigating the fast-paced communications landscape.

How does a PR associate typically collaborate with other departments within an organization?

As a PR Associate, you'll work closely with teams such as marketing, social media, and product management to ensure consistent messaging and effective communication strategies. Collaboration often involves coordinating press releases, supporting event planning, and sharing feedback from media coverage. This cross-functional work helps align public relations goals with broader company objectives and ensures that campaigns are cohesive across all channels. Strong interpersonal and communication skills are essential to manage these collaborations successfully.

What is the difference between Pr Associate vs Public Relations Specialist?

AspectPr AssociatePublic Relations Specialist
Required CredentialsBachelor's degree in communications, marketing, or related field; internships often preferredBachelor's degree in communications, journalism, or related field; certifications like APR can be advantageous
Work EnvironmentAgency or corporate PR teams; fast-paced, deadline-drivenMedia outlets, corporate PR departments, or agencies; involves media interactions and content creation
Employer & Industry UsageCommon in PR agencies, corporations, nonprofitsUsed across similar sectors, often with more client-facing responsibilities

The main difference between a Pr Associate and a Public Relations Specialist lies in experience level and scope. Pr Associates are typically entry-level roles supporting PR campaigns, while Public Relations Specialists often have more experience and handle media relations, content development, and strategic communication. Both roles require similar educational backgrounds and work environments, but the Specialist role usually involves greater responsibility and client interaction.

What are the most commonly searched types of Pr jobs in Florida?

The most popular types of Pr jobs in Florida are:

What cities in Florida are hiring for Pr Associate jobs?

Cities in Florida with the most Pr Associate job openings:

Pr Associate jobs near you
Infographic showing various Pr Associate job openings in Florida as of August 2026, with employment types broken down into 1% As Needed, 72% Full Time, 25% Part Time, 1% Temporary, and 1% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $43,031 per year, or $20.7 per hour.

Senior Publicist

Zapwater Communications

Coral Gables, FL • On-site

Full-time

Medical, Dental, Vision, Life, PTO

Re-posted 27 days ago

Job description

About Zapwater
Zapwater Communications seeks a Senior Publicist to join its collaborative, creative and innovative PR team.
Zapwater Communications is an award-winning integrated communications agency with offices in Chicago, Los Angeles and Miami. The brands we serve center around the lifestyle categories of travel and hospitality, design and real estate, and consumer and beauty. Our teams are specialists in their fields - they know the platforms, the media, the influencers and the delivery needed to achieve heightened awareness and connect with customers.
Our employees love working at Zapwater because of the people and our flexible office environment. Here are just a few of the benefits we offer:
  • Annual Merit Increase - Based on prior year performance and an annual review provided by the first quarter of the subsequent year.
  • Annual Performance Bonus - Potential bonus to be awarded based on the company's overall performance and the achievement of personal goals.
  • New Client Commission - Commission of the client's monthly retainer for a maximum of one (1) year.
  • Insurance - Zapwater offers health, dental, vision, life and short-term disability insurance. The benefit offerings and employee contribution to the above referenced plans are evaluated annually.
  • Expenses - Cell phone paid for by Zapwater Communications.
  • Schedule - Flexible.
  • Competitive Vacation/Personal Time. In addition, the office is closed the week between Christmas and New Year's Day.
  • WFH - We offer all our employees 40 WFH days a year.
  • Sick Time - Unlimited.
  • Volunteer Program - Upon completion of one-year employment, you will be entitled to an additional week of vacation to be used volunteering for an organization of your choice.
  • Professional Development - Zapwater encourages professional development and supports staff by covering the cost of membership to Professional Associations and continuing education.

Senior Publicist (three plus years of experience)
A Senior Publicist at Zapwater Communications will be expected to have competency and understanding of basic public relations skills including written and verbal communication, computer competency and research ability. They will be expected to write accurately, factually and concisely complying with the AP style. They should have the ability to effectively present information and respond to questions from managers, media and clients. In addition, they should have the ability to cultivate relationships with media and apply experience and initiative in developing traditional and digital media relations strategies.
Responsibilities include:
  • Begin to serve as the daily client contact on behalf of the account team
  • Serve as point person for the scheduling of interviews and management of media relationships
  • Begin to lead client meetings, events, photo shoots, desk side appointments and on-air television appearances
  • Initiate and begin to oversee junior team members on public relations materials including news releases, media alerts, fact sheets, client meeting summaries, status reports and other materials
  • Pitch stories to media
  • Distribute news releases and other client materials
  • Attend and arrange media and client events
  • Develop relationships with media contacts
  • Attend and begin to lead client meetings, training presentations and brainstorming sessions
  • Provide regular feedback to account leads regarding campaigns, coverage and events
  • Provide regular feedback to junior team members
  • Assist in the development of account strategy
  • Be aware of new business opportunities as well as support the business development and sales promotional work in an effort to secure new clients
  • Join industry associations and attend industry networking events including PCC and PRSA
  • Ad hoc administrative account support

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