ZipRecruiter

Log In

1

Ppc Jobs in Springfield, VA (NOW HIRING)

Aion Management

Marketing Manager

Rockville, MD · On-site

Plan, launch, and optimize digital advertising campaigns (ILS, PPC/SEM, paid social, display, retargeting, geofencing, etc.) to drive qualified leads and tours while managing to budget and ROI.

Cato Institute

Marketing Coordinator

Washington, DC · Hybrid

$48K - $80K/yr

You will learn the full spectrum of integrated marketing, from modern channels like digital advertising, PPC (pay per click), data and analytics, and lifecycle marketing to traditional tactics like ...

Cato Institute

Marketing Coordinator

Washington, DC · On-site

$48K - $80K/yr

You will learn the full spectrum of integrated marketing, from modern channels like digital advertising, PPC (pay per click), data and analytics, and lifecycle marketing to traditional tactics like ...

Cato Institute

Marketing Coordinator

Washington, DC · On-site

$48K - $80K/yr

You will learn the full spectrum of integrated marketing, from modern channels like digital advertising, PPC (pay per click), data and analytics, and lifecycle marketing to traditional tactics like ...

STR

Embedded Systems Emulation Engineer

Arlington, VA

$110K - $151K/yr

Develop emulator tooling and virtual device models to support reverse engineering and analysis of embedded systems across diverse architectures (e.g., ARM, PPC). * Develop digital models using ...

STR

Embedded Systems Emulation Engineer

Arlington, VA

$110K - $151K/yr

Develop emulator tooling and virtual device models to support reverse engineering and analysis of embedded systems across diverse architectures (e.g., ARM, PPC). * Develop digital models using ...

STR

Embedded Systems Emulation Engineer

Arlington, VA · On-site

$110K - $151K/yr

Develop emulator tooling and virtual device models to support reverse engineering and analysis of embedded systems across diverse architectures (e.g., ARM, PPC). * Develop digital models using ...

LBC Mortgage

Mortgage Loan Officer

Washington, DC · On-site +1

Editor, copywriter, social media, targeting, SEO, PPC; * In-house Video Recording Studio - record reels, videos, podcasts to promote yourself; * Custom CRM & Custom App for Agents; * Training ...

KME Digital

Business Development Associate

Alexandria, VA · On-site

$40K - $70K/yr

Upon acceptance of this role, you'll be included in our weekly sales meetings, enrolled in internal and external training, and scheduled to shadow individuals on our fulfillment teams (SEO, PPC ...

next page

Showing results 1-20

All JobsPpc JobsPpc Jobs in Springfield, VA

Ppc information

See Springfield, VA salary details

$6

$21

$61

How much do ppc jobs pay per hour?

As of Jun 9, 2026, the average hourly pay for ppc in Springfield, VA is $21.86, according to ZipRecruiter salary data. Most workers in this role earn between $12.55 and $23.08 per hour, depending on experience, location, and employer.

What are some common challenges faced by PPC specialists when managing multiple campaigns simultaneously?

PPC specialists often juggle several campaigns across various platforms, which can make it challenging to allocate budgets effectively and optimize each campaign for the best results. Balancing competing priorities, monitoring real-time performance data, and adjusting strategies quickly requires strong organization and analytical skills. Additionally, keeping up with frequent platform updates and evolving best practices is essential to maintain campaign effectiveness. Team collaboration with designers and copywriters is also crucial to ensure ad creatives align with campaign goals.

What are PPC specialists?

PPC specialists, or Pay-Per-Click specialists, are digital marketing professionals who manage and optimize online advertising campaigns where advertisers pay a fee each time their ad is clicked. They typically work with platforms like Google Ads, Bing Ads, and social media networks to drive targeted traffic to websites and generate leads or sales. PPC specialists are responsible for keyword research, ad copywriting, bid management, performance analysis, and ongoing campaign optimization to maximize return on investment.

What are the key skills and qualifications needed to thrive as a PPC Specialist, and why are they important?

To thrive as a PPC Specialist, you need strong analytical skills, a solid understanding of digital marketing principles, and experience with pay-per-click advertising platforms, often backed by a relevant marketing degree or certification. Familiarity with tools like Google Ads, Microsoft Advertising, Google Analytics, and PPC management software is typically required. Excellent attention to detail, creativity, and effective communication are crucial soft skills for optimizing campaigns and collaborating with teams or clients. These skills ensure effective ad spend, high ROI, and successful execution of digital advertising strategies.

What is the difference between Ppc vs Seo Specialist?

AspectPpcSeo Specialist
Required CredentialsGoogle Ads Certification, digital marketing knowledgeSEO certifications, content marketing skills
Work EnvironmentPaid advertising campaigns, real-time analyticsWebsite optimization, keyword research
Employer & Industry UsageAdvertising agencies, e-commerce, digital marketing firmsMarketing agencies, corporate marketing teams
Search & Comparison IntentPaid advertising strategies, campaign managementOrganic search optimization, ranking improvement

While both Ppc and Seo Specialist roles focus on improving online visibility, Ppc specialists manage paid advertising campaigns to generate immediate traffic, whereas Seo specialists optimize website content for organic search rankings. Both roles require digital marketing expertise but differ in strategies and tools used.

What are the most commonly searched types of Ppc jobs in Springfield, VA? The most popular types of Ppc jobs in Springfield, VA are:
What are popular job titles related to Ppc jobs in Springfield, VA? For Ppc jobs in Springfield, VA, the most frequently searched job titles are:
What cities near Springfield, VA are hiring for Ppc jobs? Cities near Springfield, VA with the most Ppc job openings:
Ppc jobs near you
Infographic showing various Ppc job openings in Springfield, VA as of June 2026, with employment types broken down into 97% Full Time, 2% Part Time, and 1% Contract. Highlights an 78% Physical, 3% Hybrid, and 19% Remote job distribution, with an average salary of $45,478 per year, or $21.9 per hour.
Marketing Manager

Marketing Manager

Aion Management

Rockville, MD • On-site

Full-time

Posted 25 days ago

Job description

The Marketing Manager - Multifamily is responsible for developing and executing portfolio-level marketing strategies that drive qualified traffic, lead conversion, occupancy, and revenue across a portfolio of multifamily communities (including stabilized, lease-up, and renovation assets). The role balances strategic planning with hands-on execution, partnering closely with operations and onsite teams to ensure marketing efforts support overall asset and company goals.
Key Responsibilities
Portfolio & Strategy
  • Develop and execute comprehensive marketing plans for a portfolio of multifamily communities, aligned with company and ownership objectives.
  • Partner with Regional/Property Managers and onsite teams to identify asset needs and tailor marketing strategies by property, submarket, and lifecycle stage.
  • Conduct ongoing market and competitive analysis (rents, concessions, absorption, positioning, amenities, and marketing tactics) to inform pricing and promotional strategies.
  • Support new development, acquisitions, and renovations with branding, positioning, go-to-market plans, and launch campaigns.

Digital Marketing & Demand Generation
  • Plan, launch, and optimize digital advertising campaigns (ILS, PPC/SEM, paid social, display, retargeting, geofencing, etc.) to drive qualified leads and tours while managing to budget and ROI.
  • Oversee and optimize property websites and landing pages, ensuring accurate content, real-time pricing/availability, strong SEO performance, and an effective user experience for lead capture.
  • Collaborate with internal teams and external partners to manage SEO, reputation management, social media, and lead tracking platforms.
  • Develop and execute email and nurture campaigns to support prospect follow-up, lease-ups, renewals, and resident engagement initiatives.

Brand, Content & Creative
  • Maintain and elevate brand standards across all digital and print assets, ensuring consistent messaging and visual identity for the company and individual communities.
  • Create and oversee marketing collateral including brochures, flyers, signage, floorplan sheets, virtual tours, video, photography, and social content.
  • Support lease-up and renovation marketing with tailored campaigns, events, and outreach efforts to highlight new features, amenities, and value propositions.

Analytics, Reporting & Optimization
  • Monitor key performance indicators (website traffic, source performance, lead volume, conversion rates, occupancy, and marketing spend efficiency).
  • Analyze campaign and channel performance data to make data-driven recommendations, reallocate budgets, and continuously improve results.
  • Provide regular reporting and insights to leadership and operations teams on marketing effectiveness, risks, and opportunities by community.

Stakeholder & Vendor Management
  • Serve as the primary marketing point of contact for assigned regions/properties, building strong relationships with Regional Managers, Property Managers, and corporate stakeholders.
  • Manage marketing vendors and agency partners (ILS, PPC/SEO, social, creative, reputation management, etc.), including scope definition, implementation, and performance review.
  • Support business development and client retention efforts through marketing presentations, proposals, and showcasing marketing capabilities and results when applicable.

Training, Support & Leadership
  • Train and coach onsite leasing and property teams on marketing best practices, lead handling, outreach, social media usage, and review generation.
  • Develop and maintain marketing playbooks, templates, and toolkits to drive consistency and efficiency across the portfolio.
  • Participate in regional and company meetings, sharing performance insights, best practices, and action plans for underperforming assets.

Qualifications
Experience
  • 5+ years of progressive marketing experience, with at least 3+ years in multifamily, residential real estate, or property management marketing.
  • Demonstrated success driving traffic, occupancy, and revenue for a portfolio of communities (regional, centralized, or corporate marketing role).
  • Experience managing digital marketing programs and vendors, including ILS, PPC/SEM, SEO, social media, and reputation management platforms.

Skills
  • Strong understanding of multifamily fundamentals (leasing funnel, occupancy and renewal drivers, pricing and concessions, resident lifecycle, and Fair Housing awareness as it relates to marketing and advertising).
  • Proficiency with marketing and analytics tools, such as Google Analytics, Google Ads, social ad platforms, CRM/lead management systems, and marketing automation tools.
  • Excellent project management skills and the ability to manage multiple communities, priorities, and deadlines in a fast-paced environment.
  • Strong copywriting, editing, and communication skills with a focus on customer-centric, brand-aligned messaging.
  • Demonstrated analytical mindset, comfortable using data, dashboards, and operational metrics to make informed decisions.

Education & Other Requirements
  • Bachelor's degree, Communications, Business, or a related field preferred; equivalent experience considered.
  • Knowledge of Fair Housing laws and advertising best practices as they relate to multifamily marketing (in partnership with operations/compliance).
  • Ability to travel periodically to communities for site visits, photoshoots, events, and strategy sessions.

Key Competencies
  • Strategic and tactical thinker who can both design and execute effective marketing plans.
  • Collaborative partner with strong relationship-building skills across marketing, operations, and external vendors.
  • Results-driven, with a focus on measurable outcomes and clear linkage between marketing activity and leasing performance.
  • Customer-centric, with a strong understanding of prospect and resident needs and expectations.
  • Highly organized, detail-oriented, and able to manage multiple concurrent projects.
  • Innovative and curious, staying current on trends, tools, and best practices in multifamily marketing.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

Apply