Posthog Jobs in Texas (NOW HIRING)

Job Summary:
Base is America’s next-generation power company focused on transforming the electricity grid through distributed batteries. The Growth Product role is responsible for owning the website and conversion funnel, ensuring effective communication and member acquisition strategies.
Responsibilities:
• Own the strategy and execution of Base's pre-sales funnel end to end — from first visit through signed agreement. Define what we optimize, why, and how we measure success.
• Define web measurement: instrumentation, events, funnels, attribution hygiene, and weekly reporting that drives action.
• Drive Base's web narrative and standards: how we talk, what we emphasize, what we claim, and how the site stays consistent as we grow.
• Run a steady experimentation cadence across messaging, layout, routing, and step order; ship wins and retire losses without turning the site into a test bed.
• Represent brand and design in implementation: translate design intent into shippable components, enforce consistency, and prevent drift.
• Implement web changes directly when needed (primarily Webflow; occasional light HTML/CSS/JS) and coordinate with front-end engineers on more complex work.
Qualifications:
Required:
• You’ve owned a website, funnel, or product with measurable outcomes.
• Analytics fluency: you define your own events, build your own funnels, and write SQL to answer questions without waiting for a data team.
• Design judgment: you can evaluate layout, hierarchy, and interaction patterns and give engineers and designers useful direction.
• Strong writing and editing for the web — you can write conversion copy and customer education content that doesn't sound like marketing fluff or AI-generated copy.
• Ability to operate in an unstructured environment and keep work moving without process holding you up.
Preferred:
• Web / front-end application experience — you've shipped production sites or applications.
• SEO fundamentals: on-page structure, technical hygiene, tooling (Semrush, Ahrefs).
• Figma fluency.
• Familiarity with PostHog or similar product analytics tools.
Company:
Base is building the future of American power. The grid is the largest, most complex machine in the world. Founded in 2023, the company is headquartered in Austin, USA, with a team of 201-500 employees. The company is currently Growth Stage.