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Personalization Jobs in Michigan (NOW HIRING)

Domino's Pizza

VP, Head of Insights

Ann Arbor, MI · On-site

Personalization & Customer Modeling * Drive personalization initiatives leveraging AI-enabled models (e.g., lifetime value, churn prediction, next best action). * Partner with Integrated Customer ...

Conclusive Marketing

Manager, CRM Strategy

Detroit, MI · On-site

This role owns CRM strategy from lifecycle design and personalization roadmaps through orchestration, measurement, and optimization, bringing AI-powered thinking to every layer. The Impact You'll ...

Optomi

Technical Lead

Dearborn, MI · On-site

This organization is investing heavily in personalization, digital experience modernization, cloud transformation, and AI-enabled member services. They are building out internal engineering teams ...

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How much do personalization jobs pay per hour?

As of May 30, 2026, the average hourly pay for personalization in Michigan is $33.72, according to ZipRecruiter salary data. Most workers in this role earn between $19.09 and $40.00 per hour, depending on experience, location, and employer.

What is a Personalization job?

A Personalization job focuses on tailoring user experiences, content, or product recommendations based on data-driven insights. Professionals in this field analyze user behavior, preferences, and interactions to create customized experiences that enhance engagement and satisfaction. Roles may involve working with machine learning models, customer segmentation, and A/B testing to optimize personalization strategies. These jobs are common in industries like e-commerce, streaming services, and digital marketing, where delivering relevant content is essential.

What are the key skills and qualifications needed to thrive in the Personalization position, and why are they important?

To thrive in a Personalization role, you need a strong background in data analysis, marketing, and customer segmentation, often supported by a degree in marketing, data science, or a related field. Familiarity with personalization platforms, customer relationship management (CRM) tools, and A/B testing frameworks is common, along with experience using analytics software like Google Analytics or Adobe Target. Creativity, strategic thinking, and strong communication skills set outstanding candidates apart by enabling them to translate insights into actionable, customer-focused initiatives. These capabilities are essential for designing tailored user experiences that drive engagement, satisfaction, and business outcomes.

What are some common challenges faced in a Personalization role and how can they be overcome?

Professionals in Personalization often face challenges such as integrating data from multiple sources, balancing privacy concerns, and keeping up with rapidly evolving technology. Overcoming these obstacles involves staying updated on industry best practices, leveraging collaborative relationships with IT and data teams, and maintaining a customer-centric mindset. Regularly testing and iterating on personalization strategies also helps refine approaches and ensure relevance to target audiences. By proactively addressing these challenges, professionals can deliver highly effective and compliant personalization campaigns that enhance both customer experience and business performance.
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Personalization jobs near you
Infographic showing various Personalization job openings in Michigan as of May 2026, with employment types broken down into 74% Full Time, 21% Part Time, 1% Temporary, and 4% Contract. Highlights an 82% Physical, 4% Hybrid, and 14% Remote job distribution, with an average salary of $70,145 per year, or $33.7 per hour.
VP, Head of Insights

VP, Head of Insights

Domino's Pizza

Ann Arbor, MI • On-site

Full-time

Posted 19 days ago

Domino's rating

4.9

Company rating: 4.9 out of 10

Based on 1,873 frontline employees who took The Breakroom Quiz

18th of 22 rated food delivery companies

Job description

Company Description

Domino's Pizza, which began in 1960 as a single store location in Ypsilanti, MI, has had a lot to celebrate lately: we're a reshaped, reenergized brand of honesty, transparency and accountability - not to mention, the most craveable food! In the rise to becoming a true technology leader, the brand is now consistently one of the top five companies in online transactions and 85% of our sales in the U.S. are taken through digital channels. The brand continues to 'deliver the dream' to local business owners, 90% of which started as delivery drivers and pizza makers in our stores. That's just the tip of the iceberg...or as we might say, one "slice" of the pie! If this sounds like a brand you'd like to be a part of, consider joining our team!

Job Description

Reports to: EVP, Chief Marketing Officer 
Location: Ann Arbor, Michigan (Onsite)

The VP, Head of Insights will lead the vision and execution of consumer insights, personalization strategies, advanced analytics, and GenAI-driven innovation to enable data-informed decisions across marketing, product, and customer experience. This role is pivotal in shaping Domino's next era of customer-centric growth. 

Key Responsibilities 

Consumer Research & Market Intelligence 

  • Design and oversee consumer research programs (qualitative and quantitative) to uncover behaviors, motivations, and unmet needs. 
  • Translate complex data into actionable insights that inform brand strategy, product innovation, and media planning. 
  • Champion the voice of the consumer in all strategic decisions. 

Personalization & Customer Modeling 

  • Drive personalization initiatives leveraging AI-enabled models (e.g., lifetime value, churn prediction, next best action). 
  • Partner with Integrated Customer Marketing (ICM) to embed personalization across owned media, e-commerce, and loyalty programs. 
  • Ensure KPIs and measurement frameworks are in place to track personalization impact. 

Analytics & Decision Science 

  • Lead advanced analytics teams to integrate 0P, 1P, and 3P data for predictive modeling and performance optimization. 
  • Foster a culture of data fluency and insight-driven leadership across the organization. 

Generative AI Strategy 

  • Identify and scale GenAI use cases (e.g., synthetic market research, AI-powered creative optimization, conversational analytics). 
  • Collaborate with tech and marketing teams to deploy GenAI tools for efficiency and innovation. 
  • Ensure ethical and responsible AI practices aligned with brand values. 

Leadership & Collaboration 

  • Build and mentor a high-performing team of researchers, data scientists, and AI specialists. 
  • Facilitate cross-functional collaboration with Marketing, Technology, Operations, and Finance. 
  • Represent Insights in executive forums and influence enterprise strategy. 
Qualifications
  • Master's degree in Data Science, or related field; PhD preferred. 
  • 12+ years in consumer insights, analytics, or decision science leadership roles. 
  • Proven experience in personalization strategy and AI/GenAI applications. 
  • Strong command of research methodologies and advanced analytics tools. 
  • Exceptional communication and storytelling skills to influence senior stakeholders
Additional Information

All your information will be kept confidential according to EEO guidelines.

What Domino's employees say

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About Domino's

Sourced by ZipRecruiter

Since 1960, we've grown from just one store to become the #1 pizza company in the world. To get there and continue to go above and beyond, it takes persistent passion, incredible vision, and bold thinking. It takes every one of our employees feeling like they have pizza sauce running through their veins. What's life like at Domino's Whatever your role at Domino’s, you’ll find life here is exciting, enormously fun, and always asks you to think on your feet. If you bring your passion, drive, and a purpose to perform, there are real growth opportunities across the brand. Many people find that what starts as a day job becomes a fulfilling career, surrounded by amazing people who make sure each new day tops the last. That’s what we mean by the power of possible. We are made better together In a Domino’s corporate job, our leaders work hard to create a level playing field where corporate team members can succeed, innovate, and above all, feel like they belong. See how different backgrounds make us better, and how your unique talents could power what’s possible in a Domino’s corporate career.

Industry

Food and beverage stores, real estate and food services and drinking places

Company size

10,000+ Employees

Headquarters location

Ann Arbor, MI, US

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