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Performance Creative Jobs in Virginia (NOW HIRING)

Performance Marketing Manager Capital One's Small Business Bank ("SBB") is entering an exciting ... Review creative assets to ensure messaging is being applied consistently across channels * Partner ...

Creative Director / Art Director

Alexandria, VA · Hybrid

$129K - $135K/yr

RiVidium is seeking a Creative Director / Art Director to support our planned MODES III team ... measurable performance reporting aligned to task objectives. This position is contingent upon ...

Performance Marketing Manager Capital One's Small Business Bank ("SBB") is entering an exciting ... Review creative assets to ensure messaging is being applied consistently across channels * Partner ...

Customer Marketing Manager

Arlington, VA · On-site

$90K - $100K/yr

Data-driven mindset with comfort measuring pipeline influence and program performance * Creative, story-telling approach with a passion for highlight customers' key wins * Communication skills:

Creative Director / Art Director

Alexandria, VA · On-site

$129K - $135K/yr

Full-Time/Part-Time Full-Time Description RiVidium is seeking a Creative Director / Art Director to ... Familiarity with audience analytics, user-centered design, accessibility, and content performance ...

Build and run a structured testing roadmap across creative, landing pages, audiences, and bidding ... Own weekly performance reporting that the broader team uses to make decisions on budget, channel ...

Data-driven mindset with comfort measuring pipeline influence and program performance * Creative, story-telling approach with a passion for highlight customers' key wins * Communication skills:

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Showing results 1-20

Performance Creative information

What is a Performance Creative?

A Performance Creative is a professional who designs and produces digital advertising content focused on driving measurable results, such as clicks, conversions, or sales. They combine creative skills with data-driven strategies to optimize ads for specific performance metrics. Performance Creatives often work closely with marketing and analytics teams to test, analyze, and refine ad creatives for maximum effectiveness. Their goal is to create visually compelling and persuasive content that achieves business objectives efficiently.

What are the key skills and qualifications needed to thrive as a Performance Creative, and why are they important?

To thrive as a Performance Creative, you need expertise in digital marketing, creative design, and data-driven campaign development, often backed by experience in advertising or marketing roles. Familiarity with tools like Adobe Creative Suite, social media ad platforms (such as Meta Ads Manager), and analytics software is typically required. Strong storytelling ability, adaptability, and collaboration skills help set top performers apart. These skills ensure campaigns are visually compelling, strategically aligned, and optimized for measurable business outcomes.

What is the difference between Performance Creative vs Performance Marketer?

AspectPerformance CreativePerformance Marketer
Primary FocusDesigning and developing creative assets for campaignsPlanning, executing, and optimizing marketing campaigns
SkillsGraphic design, copywriting, visual storytellingData analysis, campaign strategy, media buying
Work EnvironmentCreative teams, marketing agencies, in-house marketingMarketing departments, digital agencies, media platforms
CredentialsDesign or marketing background, portfolioMarketing degree, analytics certifications

Performance Creative focuses on creating compelling visual and ad assets to attract audiences, while Performance Marketer manages the overall campaign strategy and optimization. Both roles collaborate closely but differ mainly in their core responsibilities and skill sets.

How does a Performance Creative typically collaborate with marketing and analytics teams to optimize campaign results?

As a Performance Creative, you’ll work closely with marketing strategists and data analysts to design, iterate, and refine ad creative based on real-time performance metrics. This role requires frequent communication to quickly adapt visuals and messaging according to what’s resonating with target audiences, as reported by analytics teams. You’ll often participate in brainstorming sessions, campaign reviews, and A/B testing discussions to ensure creative assets are both visually appealing and conversion-focused. Collaboration is key—you’ll rely on feedback loops to turn data insights into actionable creative improvements and maximize ROI.
Manager, Creative Director, Retail Bank

Manager, Creative Director, Retail Bank

Capital One

Richmond, VA

Full-time

Posted 22 days ago


Capital One rating

7.7

Company rating: 7.7 out of 10

Based on 134 frontline employees who took The Breakroom Quiz

72nd of 141 rated banks


Job description

Manager, Creative Director, Retail Bank

Capital One is looking for an innovative creative leader with a history of results and a modern, elevated portfolio. This role will support brand building and performance marketing for our Retail Bank and Cafe teams. Based on your experience, you will either lead our site team or integrated campaigns across a range of channels including email, web, direct mail, paid digital, video, and out of home. You'll use your digital or omni-channel creative skills and exceptional taste to support a broad set of marketing and creative needs. If you're a champion of strategic ideas with outstanding leadership chops and a customer-focused marketing background, we'd love to hear from you.

What you'll do:

  • Lead and inspire the team to develop strategically-grounded, insight-driven creative.

  • Manage creative talent (Art Directors, Graphic Designers and Copywriters) including a mix of full-time associates, contractors, and agencies.

  • Empower and inspire full-time associates through coaching, and help them develop in their careers.

  • Collaborate with marketing strategists and internal business clients to understand customer needs, positively influencing marketing strategy and the customer experience.

  • Demonstrate expert knowledge of advertising and marketing trends and translate business intent into creative strategies and executions that market products effectively.

  • Demonstrate an understanding of the intended audience; interprets market research and tests results, and uses findings to focus targeted marketing messages.

  • Build and maintain relationships with a network of partner groups (digital, operations, legal, etc.) to anticipate and proactively address obstacles and establish Brand Creative as a strategic thought partner.

  • Present and influence with a convincing and inspiring style to increase buy-in and open the door for new opportunities-both for your team and department.

Who you are:

You want to be an EVIDENCE-BASED MARKETER who...

As an INDIVIDUAL:

  • Your curiosity is endless. There's always something else to learn.

  • You're flexible and not afraid of change-in fact you welcome the challenge.

  • You share your point of view, but seek out what might be missing and listen.

  • You have big ideas and know the best ones are driven by proof, persistence and patience.

  • You're a storyteller. You simplify the complex and compel your audience to act.

  • You know how to enjoy yourself. While fun isn't mandatory, it certainly seems to follow you.

  • You care-about the work, your team and the customers you serve.

As a LEADER:

  • You value authenticity over perfection. You lead with empathy, vulnerability and honesty.

  • You deeply invest in understanding the humans around you.

  • You say what needs to be said and work hard to find the right words.

  • You're an expert. You also know when you're not and need to find one.

  • You use all this to make things happen, create amazing work and inspire others.

Candidates must provide a portfolio of their creative work for consideration

Basic Qualifications:

  • Bachelor's degree or military experience

  • At least 3 years of experience leading creative teams

  • At least 5 years of experience in Adobe Creative Suite (Illustrator, Photoshop, InDesign, etc.)

Preferred Qualifications:

  • Creative portfolio that includes produced work for website design and integrated marketing campaigns

  • 5 or more years of experience as a Creative Director

  • 2 or more years of experience directly managing a creative team

  • 2 or more years of experience in digital design software (ex. Figma, Adobe XD, etc.)

  • Experience at a large in-house creative team

  • Experience working with a Fortune 100 brand

  • Experience storyboarding, sketching or wireframing CX and UI/UX

  • Experience with premarket and in market testing tools

  • Experience leveraging GAI, personalization and optimization tools in creative development and marketing

At this time, Capital One will not sponsor a new applicant for employment authorization for this position.

The minimum and maximum full-time annual salaries for this role are listed below, by location. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Capital One is willing to pay at the time of this posting. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked.

Chicago, IL: $138,100 - $157,700 for Manager, Creative


McLean, VA: $151,900 - $173,400 for Manager, Creative


New York, NY: $165,700 - $189,200 for Manager, Creative


Richmond, VA: $138,100 - $157,700 for Manager, Creative








Candidates hired to work in other locations will be subject to the pay range associated with that location, and the actual annualized salary amount offered to any candidate at the time of hire will be reflected solely in the candidate's offer letter.

This role is also eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). Incentives could be discretionary or non discretionary depending on the plan.

Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at theCapital One Careers website. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

This role is expected to accept applications for a minimum of 5 business days.No agencies please. Capital One is an equal opportunity employer (EOE, including disability/vet) committed to non-discrimination in compliance with applicable federal, state, and local laws. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City's Fair Chance Act; Philadelphia's Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at RecruitingAccommodation@capitalone.com. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

For technical support or questions about Capital One's recruiting process, please send an email to Careers@capitalone.com

Capital One does not provide, endorse nor guarantee and is not liable for third-party products, services, educational tools or other information available through this site.

Capital One Financial is made up of several different entities. Please note that any position posted in Canada is for Capital One Canada, any position posted in the United Kingdom is for Capital One Europe and any position posted in the Philippines is for Capital One Philippines Service Corp. (COPSSC).


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