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How much do peak performance advertising jobs pay per year?

As of Jun 6, 2026, the average yearly pay for peak performance advertising in the United States is $117,386.00, according to ZipRecruiter salary data. Most workers in this role earn between $87,500.00 and $141,500.00 per year, depending on experience, location, and employer.

What is the difference between Peak Performance Advertising vs Digital Marketing Specialist?

AspectPeak Performance AdvertisingDigital Marketing Specialist
CredentialsMarketing certifications, advertising experienceMarketing degrees, digital tools proficiency
Work EnvironmentAdvertising agencies, marketing firmsIn-house marketing teams, agencies
Industry UsageAdvertising campaigns, brand promotionOnline campaigns, social media, SEO

Peak Performance Advertising focuses on creating and managing advertising campaigns to boost brand visibility, often within agencies or marketing firms. Digital Marketing Specialists handle online marketing strategies, including social media, SEO, and digital content. While both roles require marketing knowledge, Peak Performance Advertising emphasizes traditional and media buying skills, whereas Digital Marketing Specialists focus on digital channels and analytics.

Infographic showing various Peak Performance Advertising job openings in the United States as of May 2026, with employment types broken down into 3% Internship, 13% As Needed, 47% Full Time, 5% Part Time, and 32% Contract. Highlights an 86% Physical, 4% Hybrid, and 10% Remote job distribution, with an average salary of $117,386 per year, or $56.4 per hour.
Performance Systems Engineer 5 - Ad Server Platform

Performance Systems Engineer 5 - Ad Server Platform

Netflix

Remote

Full-time

Medical, Life, Retirement, PTO

Posted 16 days ago


Netflix rating

5.8

Company rating: 5.8 out of 10

Based on 15 frontline employees who took The Breakroom Quiz

57th of 65 rated media


Job description

At Netflix, our mission is to entertain the world. Together, we are writing the next episode - pushing the boundaries of storytelling, global fandom and making the unimaginable a reality. We are a dream team obsessed with the uncomfortable excitement of discovering what happens when you merge creativity, intuition and cutting-edge technology. Come be a part of what's next.
We launched a new ad-supported tier in November 2022 and are building an in-house world-class ad tech ecosystem to offer our members more choices in consuming their content. Our new tier allows us to attract new members at a lower price point while also creating a compelling path for advertisers to reach deeply engaged audiences.
Our Team
The Ad Server Platform team sits within the Ad Serving & Decisioning org at Netflix Ads. We build and maintain the robust, scalable, and efficient ad serving infrastructure that forms the backbone of Netflix's advertising ecosystem. Our mission is to ensure seamless and reliable delivery of ads across all platforms, devices, and viewing contexts.
Our work spans the core services and frameworks that the broader Ads Platform depends on: supply-agnostic controls, policies, frequency caps, applying floor prices, ad podding rules, competitive separation, rule-based targeting, event processing, and the logging frameworks. We are looking for a performance-minded systems engineer to ensure our ad serving infrastructure operates at peak efficiency under demanding latency and throughput requirements, serving teams across the ads ecosystem.
What You'll Do
  • Profile and optimize the ad serving runtime for latency, throughput, and resource efficiency across the full request lifecycle: targeting evaluation, policy enforcement, ad selection, and response serialization
  • Identify and eliminate performance bottlenecks across services: CPU hotspots, GC pressure, memory allocation patterns, thread contention, and network overhead
  • Design and run load tests, squeeze tests, and capacity models to validate system behavior under peak and burst traffic (including Live events at NFL scale)
  • Establish performance baselines and regression detection: automated benchmarking in CI/CD to catch regressions before they reach production
  • Instrument comprehensive latency telemetry, tracing, and profiling across the ad request lifecycle to enable data-driven optimization
  • Optimize the rule engine framework and frequency management service for minimal overhead per request as policy complexity grows
  • Work closely with the programmatic team on bid request/response performance: QPS management, connection pooling, timeout tuning, and load shedding under pressure
  • Drive platform reliability through an efficiency lens: capacity planning, autoscaling tuning, graceful degradation, and cost-per-request optimization
  • Own performance SLOs and budgets: define latency budgets per component, track them, and hold teams accountable when budgets are exceeded
  • Partner with infrastructure and platform teams to adopt runtime improvements, evaluate hardware configurations, and tune GC strategies

Skills & Experience We're Seeking
  • 7+ years building and optimizing distributed systems and backend services at scale
  • Deep experience with performance engineering: profiling (async-profiler, JFR, flamegraphs), JVM internals (GC tuning, JIT compilation, memory models), and systematic bottleneck analysis
  • Strong understanding of latency engineering: cache hierarchies, connection pooling, async I/O, thread pool sizing, and tail latency reduction
  • Experience designing and running load tests, squeeze tests, and capacity models for high-throughput, latency-sensitive systems
  • Built or operated ad servers, SSPs, DSPs, or real-time bidding infrastructure
  • Proficiency in Java, Kotlin, or similar JVM languages with deep understanding of runtime behavior beyond just writing correct code
  • Experience with event-driven architectures: Kafka, Flink, or similar stream processing, with a focus on throughput optimization and consumer lag management
  • Understanding of ad serving concepts: targeting, frequency capping, publisher controls, programmatic protocols
  • Ability to operate in an environment that is a mix of big-tech scale and startup speed

Nice to Haves
  • Experience with CTV constraints: server-side ad insertion, live event ad serving at scale (NFL-sized audiences)
  • Built or improved logging and telemetry frameworks for high-throughput request pipelines with minimal performance overhead
  • Multi-region deployment experience: active-active architectures, failover, and regional performance variance analysis
  • Chaos engineering or SRE practices: error budgets, game days, fault injection, squeeze testing
  • Experience with hardware-aware optimization
  • Built automated performance regression detection in CI/CD pipelines

Generally, our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $388,000.00 - $619,000.00. This compensation range will vary based on location.
Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs. Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off. See more details about our Benefits here.
Netflix is a unique culture and environment. Learn more here.
Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.
We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.
Job is open for no less than 7 days and will be removed when the position is filled.

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About Netflix

Sourced by ZipRecruiter

Netflix is the world's leading streaming entertainment service with 222 million paid memberships in over 190 countries enjoying TV series, documentaries, feature films and mobile games across a wide variety of genres and languages. Members can watch as much as they want, anytime, anywhere, on any Internet-connected screen. Members can play, pause and resume watching, all without commercials or commitments.

Industry

Arts, entertainment, and recreation

Company size

5,001 - 10,000 Employees

Headquarters location

Los Gatos, CA, US

Year founded

1997