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Optimizely Jobs in New York (NOW HIRING)

LifeMD

Director, Conversion Rate Optimization (CRO)

New York, NY · Remote

$170K - $210K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Hands-on proficiency with testing and analytics tools (e.g., Optimizely, VWO, GA4, Amplitude, Heap) and landing page platforms * Strong cross-functional muscle; you've worked effectively with paid ...

AirOps

Product Manager, Growth

New York, NY · On-site

Proficiency in A/B testing and feature flagging tools such as Optimizely, Posthog, or Statsig. * Strong analytics skills, including comfort with SQL and product analytics platforms like Amplitude ...

Octus

Digital Optimization Lead

New York, NY · On-site

$90K - $105K/yr

Fluent with A/B testing and personalization platforms such as VWO, Optimizely, Adobe Target or similar. * Demonstrated expertise with Google Analytics 4, Google Tag Manager and digital measurement ...

Octus

Digital Optimization Lead

New York, NY · On-site

  • Medical

  • Retirement

  • PTO

Fluent with A/B testing and personalization platforms such as VWO, Optimizely, Adobe Target or similar. * Demonstrated expertise with Google Analytics 4, Google Tag Manager and digital measurement ...

Michael Kors

Director, Digital Analytics

New York, NY

  • Retirement

  • PTO

Experience with A/B testing solutions, such as Target, Dynamic Yield, Optimizely * Creative problem solver with strong organizational skills * Excellent written and verbal communication skills

Weight Watchers

Product Manager, Growth

New York, NY · On-site

$90K - $105K/yr

Familiarity with experimentation and feature-flagging platforms (e.g., Optimizely, LaunchDarkly, GrowthBook). * Hands-on experience with a CMS (Storyblok, Contentful, or similar) * Strong written and ...

Pfizer

Medical Analytics Data Engineer

New York, NY · On-site +1

$124K - $207K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Optimization Platform - Adobe Target, Google Optimize, Optimizely * Experienced building web apps and interactive visualizations that focus on data explanation and exploration. You have experience ...

Tapestry, Inc.

eCommerce Web Analyst

New York, NY · On-site

$90K - $90K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

Familiarity with testing platforms such as Optimizely, Adobe Target, VWO, Monetate, or similar tools is a plus * Experience analyzing Ecommerce performance, A/B tests, or personalization initiatives ...

3ds

Sr. Manager Website Optimization

New York, NY · On-site

  • Medical

  • Dental

  • Life

  • Retirement

  • PTO

Experience with Optimizely platform preferred * Comfortable working with data to form hypotheses, interpret results and make confident recommendations - even when the picture is incomplete * A clear ...

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Optimizely information

See New York salary details

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$169.4K

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How much do optimizely jobs pay per year?

As of Aug 13, 2026, the average yearly pay for optimizely in New York is $169,440.00, according to ZipRecruiter salary data. Most workers in this role earn between $147,591.00 and $190,229.00 per year, depending on experience, location, and employer.

What is an Optimizely?

An Optimizely job typically involves working with Optimizely's digital experience platform to optimize websites, content, and customer experiences. Roles can include developers, marketers, or product managers who use A/B testing, personalization, and content management to improve business performance. Professionals in this field often need expertise in web technologies, analytics, and experimentation strategies.

What are the typical responsibilities of someone working with Optimizely in a digital team?

An Optimizely specialist is typically responsible for designing, implementing, and analyzing A/B or multivariate tests to optimize website or application performance. Day-to-day tasks may include collaborating closely with marketers, designers, developers, and data analysts to identify opportunities for experimentation and growth. You’ll set up experiments using the Optimizely platform, monitor their progress, interpret data, and report results and actionable insights to stakeholders. This collaborative and data-driven role helps guide strategic decisions and drive continuous optimization across digital products.

What are the key skills and qualifications needed to thrive in the Optimizely position, and why are they important?

To thrive in an Optimizely specialist role, you need a strong background in web optimization, A/B testing, analytics, and digital marketing, often supported by relevant experience or certifications. Experience with the Optimizely platform, familiarity with HTML/CSS, JavaScript, and using analytics tools such as Google Analytics are highly valuable. Analytical thinking, problem-solving skills, and the ability to communicate test results clearly to both technical and non-technical stakeholders set candidates apart. These skills are critical for effectively designing, executing, and analyzing experiments that drive measurable improvements in website and product performance.

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Optimizely jobs near you
Infographic showing various Optimizely job openings in New York as of August 2026, with employment types broken down into 87% Full Time, 6% Part Time, 1% Temporary, and 6% Contract. Highlights an 65% Physical, 4% Hybrid, and 31% Remote job distribution, with an average salary of $169,440 per year, or $81.5 per hour.

Director, Conversion Rate Optimization (CRO)

LifeMD

New York, NY • Remote

$170K - $210K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 24 days ago

Job description

About Us

LifeMD is a leading provider of virtual primary care, telehealth, and specialized treatment programs serving hundreds of thousands of patients nationwide. Our vertically integrated platform combines 50-state licensed providers, in-house pharmacy and lab integrations, and proprietary technology that enables safe, high-quality, and affordable care.

At the heart of this transformation is our team of developers, engineers, and tech innovators building state-of-the-art systems that make healthcare smarter, faster, and more accessible. From architecting scalable backend systems to crafting intuitive user experiences, we are pushing boundaries every day.

Recognized as one of the fastest-growing healthcare tech companies (#166 on Deloitte Fast 500 in 2023), LifeMD is not just a healthcare company - it's a tech company revolutionizing healthcare.

About The Role

We're hiring a Director of CRO to own the conversion engine that turns visits into patients. LifeMD invests significantly in paid and organic acquisition across weight management, men's health, and women's health, and this role is accountable for making every one of those visits count. You'll own landing page and funnel optimization, and offer testing across our brands, building a rigorous, high-velocity experimentation program with direct, measurable impact on revenue and customer acquisition cost.

You'll report to the Senior Director of Growth within our Growth organization, led by our GM & SVP of Growth and partner closely with our CMO

Responsibilities

  • Own conversion rates and funnel performance across all acquisition landing pages, flows, and checkout experiences for LifeMD's brands
  • Build and run a high-velocity experimentation program: prioritized roadmap, hypothesis frameworks, A/B and multivariate testing, and rigorous statistical evaluation
  • Lead offer strategy and testing (pricing presentation, bundles, trials, and promotions) in partnership with the Director of Product & Pricing
  • Partner with Web Creative and engineering to ship landing pages and funnel improvements quickly, balancing speed with quality and compliance
  • Develop deep funnel analytics: identify drop-off points, segment-level conversion behavior, and opportunities across paid search, paid social, TV/CTV, and organic traffic
  • Align testing with paid media teams so creative, targeting, and landing experiences work as one system, improving CAC and ROAS across channels
  • Establish CRO best practices, tooling, and documentation; hire and develop a team as the function scales

Requirements

  • 8+ years in CRO, growth, or funnel optimization with direct ownership of conversion outcomes at a high-volume DTC or subscription business
  • A track record of measurable wins: you can speak concretely about tests you ran, effect sizes, and revenue impact
  • Expert command of experimentation methodology, including statistical significance, power analysis, sequential testing pitfalls, and experiment design
  • Hands-on proficiency with testing and analytics tools (e.g., Optimizely, VWO, GA4, Amplitude, Heap) and landing page platforms
  • Strong cross-functional muscle; you've worked effectively with paid media, creative, engineering, and analytics teams
  • Comfort operating in a regulated category where compliance shapes what and how you test

Nice to Have

  • Experience in telehealth, healthcare, insurance, or another regulated conversion funnel
  • Familiarity with offer/pricing testing in subscription models
  • SQL skills and experience building funnel dashboards

Benefits

  • Salary Range: $170,000 - $210,000 + plus annual bonus and equity (DOE)
  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, Roth 401k)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Flexible Paid Time Off
  • Commuter Benefits
  • Paid Holidays
  • Short Term Disability
  • Training & Development

Apply