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Ophthalmic Sales Rep Jobs in Michigan (NOW HIRING)

GENERAL FUNCTION The Sales Representative for ophthalmic instruments is a territory manager who is responsible for achievement of sales objectives & customer account management for a defined ...

We are a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames ... Discover more by following us on LinkedIn! GENERAL FUNCTION The Sales Representative ...

We are a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames ... Discover more by following us on LinkedIn! GENERAL FUNCTION The Sales Representative ...

Ophthalmic Sales Rep information

See Michigan salary details

$20K

$66.8K

$123.3K

How much do ophthalmic sales rep jobs pay per year?

As of Sep 8, 2026, the average yearly pay for ophthalmic sales rep in Michigan is $66,835.00, according to ZipRecruiter salary data. Most workers in this role earn between $46,600.00 and $81,100.00 per year, depending on experience, location, and employer.

What does an ophthalmic sales rep do?

An Ophthalmic Sales Representative is responsible for selling medical devices, pharmaceuticals, or equipment related to eye care to ophthalmologists, optometrists, clinics, and hospitals. They build relationships with eye care professionals, provide product information, conduct demonstrations, and support customers with product training. Their goal is to increase sales and market share for their company's ophthalmic products while staying up-to-date with industry trends and regulatory requirements.

What are the key skills and qualifications needed to thrive as an ophthalmic sales rep, and why are they important?

To thrive as an Ophthalmic Sales Rep, you need a solid understanding of ophthalmic products, sales techniques, and a bachelor's degree—often in life sciences or business. Familiarity with CRM software, medical device regulations, and product demonstration tools is commonly required, and certifications like Certified Medical Sales Professional (CMSP) can be beneficial. Exceptional interpersonal skills, persuasive communication, and relationship-building abilities help distinguish top performers in this role. These skills are crucial for effectively educating clients, driving sales, and building lasting partnerships within the competitive ophthalmic industry.

What types of products do ophthalmic sales reps typically promote, and how does this impact their daily responsibilities?

Ophthalmic Sales Reps usually promote a range of products including surgical devices, diagnostic equipment, pharmaceuticals, and consumables used by eye care professionals. This diversity means that daily responsibilities involve educating physicians and clinic staff on product features, demonstrating equipment, coordinating product trials, and staying informed about new advancements. Building and maintaining relationships with ophthalmologists, optometrists, and surgical staff is essential, as is traveling between clinics, hospitals, and eye care centers. The role also requires staying up to date on industry trends and competitor products to effectively address customer needs.

What are popular job titles related to Ophthalmic Sales Rep jobs in Michigan?

For Ophthalmic Sales Rep jobs in Michigan, the most frequently searched job titles are:

Infographic showing various Ophthalmic Sales Rep job openings in Michigan as of September 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $66,835 per year, or $32.1 per hour.

Equipment Sales Representative

EssilorLuxottica Group

Detroit, MI • On-site

Full-time

Medical, Retirement, PTO

Posted 24 days ago


EssilorLuxottica rating

7.1

Company rating: 7.1 out of 10

Based on 299 frontline employees who took The Breakroom Quiz

9th of 40 rated optical retailers


Job description

Requisition ID: 939271 
Position:Full-Time
Total Rewards: Benefits/Incentive Information

Essilor Instruments provides seamless access to state-of-the-art products, with a focus on customer satisfaction by setting new standards of excellence in the industry. Our solutions highlight eye care professionals' expertise and meet their business needs, by providing innovative solutions and technologies, ensuring patients' quality care. Through this continuous innovation, we own a leading position in major categories such as finishing equipment, eye health assessment, eye refraction and fitting measurements.

Essilor Instruments is part of EssilorLuxottica, a global leader in the design, manufacture and distribution of world-class vision care products, including iconic eyewear, advanced lens technology and cutting-edge digital solutions. Join our global community of over 200,000 dedicated employees around the world in driving the transformation of the eyewear and eyecare industry. Discover more by following us on LinkedIn!

JOB DESCRIPTION

GENERAL FUNCTION

The Sales Representative for ophthalmic instruments is a territory manager who is responsible for achievement of sales objectives & customer account management for a defined geographic area.  The responsibilities include frequent direct engagement with customers (i.e. eye care professionals) for the purpose of supporting existing customers as well as adding new customers to the territory through business development activities intended to create new sales opportunities & achieve sales objectives.

This role requires expert knowledge of the Essilor Instruments product portfolio, the company’s competitors, & how the solutions/services the company provides can benefit the customer & maintain a thorough knowledge of the customer market in the territory.  

MAJOR DUTIES AND RESPONSIBILITIES

  • Establish & maintain relationships with all customers in the territory, frequently interacting with them to maintain & grow market share for the company, & achieve sales objectives.
  • Define customer/account priorities based upon company initiatives & knowledge of customer activity in the territory. For example, awareness of any customer/account expansion, acquisitions or mergers, clinic projects, etc. & classification of customer targets into A/B/C based upon business potential or influence.
  • Maintain & manage an active pipeline of potential sales opportunities.
  • Create, maintain, & provide sales forecasts & territory sales plans as requested.
  • Meet with customers, discuss customer business needs & perform product demos, create value for company products, distinguish company from competitors, & ultimately achieve sales objectives.
  • Maintain all territory information in the company CRM &/or any requested company applications.
  • Support & facilitate solutions for customers, coordinating with company colleagues as needed to resolve issues.
  • Representing the company at various industry events or trade shows to include maintaining awareness of regional local events in the territory & recommending participation to management to generate new sales opportunities & engagement with customers.
  • Gain a deep understanding of customer experience & share customer feedback with colleagues.
  • Scope & prioritize activities based upon business & customer impact. This includes frequent visits to customer locations, both existing customers & potential new customers, cold calling, to identify all sales opportunities in the territory.

BASIC QUALIFICATIONS

  • MS/BS degree required
  • 2 years of experience in a sales role.
  • Prior track record of achievement of sales objectives
  • Strong relationship builder with a high degree of integrity, responsiveness & reliability
  • Strong territory, customer, & time management skills with minimal direction
  • Excellent verbal & written communication skills
  • Excellent problem-solving skills & willingness to do what’s necessary to get the job done efficiently & ethically
  • Ability to travel 80% of time (visiting customers, attending events) to effectively cover & manage the geographic territory

PREFERRED QUALIFICATIONS

  • 2 years’ sales experience in the ophthalmic industry with knowledge of & relationships with customers in the territory. At minimum,

This posting is for an existing vacancy within our business. Employee pay is determined by multiple factors, including geography, experience, qualifications, skills and local minimum wage requirements. In addition, you may also be offered a competitive bonus and/or commission plan, which complements a first-class total rewards package. Benefits may include health care, retirement savings, paid time off/vacation, and various employee discounts.

EssilorLuxottica complies with all applicable laws related to the application and hiring process. If you would like to provide feedback regarding an active job posting, or if you are an individual with a disability who would like to request a reasonable accommodation, please call the EssilorLuxottica SpeakUp Hotline at 844-303-0229 (be sure to provide your name, job id number, and contact information so that we may follow up in a timely manner) or email HRCompliance@luxotticaretail.com.

We are an Equal Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to race, color, gender, national origin, social origin, social condition, being perceived as a victim of domestic violence, sexual aggression or stalking, religion, age, disability, sexual orientation, gender identity or expression, citizenship, ancestry, veteran or military status, marital status, pregnancy (including unlawful discrimination on the basis of a legally protected pregnancy or maternity leave), genetic information or any other characteristics protected by law. Native Americans in the US receive preference in accordance with Tribal Law.


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