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New Products Manager Jobs (NOW HIRING)

Take our core permitting and inspections products into a key new market, partnering with GTM and Operations leadership on product, delivery, and pricing. * Build a clear point of view with Business ...

Product Lead, New Products

New York, NY · On-site

$240K - $325K/yr

Take our core permitting and inspections products into a key new market, partnering with GTM and Operations leadership on product, delivery, and pricing. * Build a clear point of view with Business ...

Build reusable editing, visualization, collaboration, and artifact-management systems that power multiple new Replit products * Develop feedback loops and evaluations that improve the visual quality ...

New

Sr. Manager, New Products Strategy

$102K - $141K/yr

About This Role This role will join the New Products Sales Strategy org to lead our BizOps ... manager. This role will be cross-functional, working closely with leadership from across the ...

You'll build strong relationships with members and vendors, identify new business opportunities ... Lead, mentor, and manage a team of Forest Products Traders and sales support staff * Develop and ...

Build reusable editing, visualization, collaboration, and artifact-management systems that power multiple new Replit products * Develop feedback loops and evaluations that improve the visual quality ...

Build reusable editing, visualization, collaboration, and artifact-management systems that power multiple new Replit products * Develop feedback loops and evaluations that improve the visual quality ...

New

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New Products Manager information

See salary details

$23K

$61.4K

$102.5K

How much do new products manager jobs pay per year?

As of Aug 20, 2026, the average yearly pay for new products manager in the United States is $61,351.00, according to ZipRecruiter salary data. Most workers in this role earn between $44,000.00 and $69,000.00 per year, depending on experience, location, and employer.

What does a new products manager do?

A New Products Manager is responsible for overseeing the development and launch of new products within a company. They coordinate market research, manage cross-functional teams, and create strategies to bring innovative products from concept to market. Their role often involves collaborating with marketing, engineering, and sales departments to ensure the product meets customer needs and business goals. New Products Managers also monitor product performance and make adjustments as necessary to ensure success.

What are the key skills and qualifications needed to thrive as a new products manager?

To thrive as a New Products Manager, you need expertise in product development, market analysis, and project management, often supported by a degree in business, marketing, or engineering. Familiarity with product lifecycle management (PLM) software, data analytics tools, and agile methodologies is typically required. Strong leadership, strategic thinking, and effective communication are essential soft skills for aligning cross-functional teams and driving innovation. These skills ensure that new products are successfully developed, launched, and positioned to meet market demands and achieve business objectives.

What are some common challenges faced by a new products manager during the product development lifecycle?

New Products Managers often encounter challenges related to cross-functional coordination, aligning stakeholder expectations, and managing shifting market demands. They must balance creative innovation with realistic timelines and budgets while ensuring that teams in engineering, marketing, and sales are all moving toward the same goals. Navigating these challenges requires strong communication skills, adaptability, and a deep understanding of both customer needs and the competitive landscape.

What is the difference between New Products Manager vs Product Development Manager?

AspectNew Products ManagerProduct Development Manager
Primary FocusLaunching new products and innovationsDesigning and developing existing products
Required SkillsMarket research, innovation, project managementProduct design, engineering, process management
Work EnvironmentCross-functional teams, marketing, R&DEngineering, design, manufacturing teams
Industry UsageConsumer goods, tech, retailManufacturing, tech, automotive

The main difference is that the New Products Manager focuses on identifying market opportunities and launching new products, while the Product Development Manager concentrates on designing and improving existing products. Both roles require collaboration across teams but serve different stages of the product lifecycle.

More about New Products Manager jobs

What cities are hiring for New Products Manager jobs?

Cities with the most New Products Manager job openings:

What states have the most New Products Manager jobs?

States with the most job openings for New Products Manager jobs include:

Infographic showing various New Products Manager job openings in the United States as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $61,351 per year, or $29.5 per hour.

Senior Product Marketing Manager - New Products

Ramp Corp.

Manhattan, NY • On-site

$140 - $190/hr

Other

Medical, Dental, Vision, Life, Retirement, PTO

Posted 13 days ago


Job description

About Ramp

Ramp is building the smart infrastructure for finance teams, embedded in the transaction flow of every dollar a business spends. We automate how over $200B in annualized spend flows in and out of 70,000+ companies: authorizing payments, flagging risk, categorizing spend, and closing books.

The problems are high-stakes, data-dense, and unforgiving.

We hire people with high agency and high urgency. We look for slope over intercept. We care less about where you trained and more about what you’ve built. At Ramp, everyone is a builder who owns problems end to end and makes consequential decisions that shape the outcome.

The median Ramp customer saves 5% and grows revenue 16% in their first year - far in excess of businesses operating without Ramp. We believe every ambitious company deserves the same.

If you want to build systems that directly shape how companies move and manage billions, Ramp is the place to do it.

About the role

Ramp is building new products that can reshape how finance teams operate. These products begin before the market playbook is obvious: the customer problem is still being sharpened, the product is evolving quickly, and the path from early signal to durable growth must be built.

We are hiring a Product Marketing Manager, New Products to lead that work. You will be embedded with Product and Engineering from the earliest stages, using customer and market insight to help choose the audience, shape the product, define the story, and build the commercialization and adoption motion.

This is not a launch-calendar or asset-production role. You will own the full business read for the product: customer problem, ICP, positioning, product readiness, launch, pipeline, activation, adoption, retention, proof, and the next product or GTM intervention.

What you'll do
  • Shape product strategy early. Bring customer, market, and competitive evidence into product decisions before the roadmap is fixed. Help the team identify the wedge, target segment, table stakes, differentiators, and highest-leverage problems to solve.

  • Find product-market clarity. Define the ICP, buyer, user, jobs to be done, workflow, alternatives, and reasons customers will switch or expand.

  • Own the product narrative. Build the canonical positioning, messaging, claims, proof, and competitive story. Translate technical and operational complexity into a clear customer value proposition without flattening how the product works.

  • Design the zero-to-one GTM. Determine how the product should enter the market, including audience, channel, pricing and packaging inputs, sales motion, self-serve motion, launch sequence, and adoption plan.

  • Lead launches end to end. Coordinate Product, Engineering, Sales, Growth, Creative, Communications, Support, and other partners around one launch strategy, readiness bar, and set of measurable outcomes.

  • Build commercialization, not just awareness. Create the programs, enablement, proof, and feedback loops that turn interest into qualified pipeline, activation, retained usage, expansion, and revenue.

  • Work deeply with Product and Engineering. Understand the product's architecture, data, constraints, and trust model well enough to influence tradeoffs and explain it credibly to both technical and business audiences.

  • Create the customer learning system. Develop direct relationships with buyers and users, run structured discovery, capture objections and product gaps, and turn what you learn into product and GTM decisions.

  • Own the business scorecard. Define leading and lagging indicators, build a clear operating read, diagnose what is moving or stuck, and recommend the next intervention.

  • Build proof and competitive intelligence. Develop customer evidence, use cases, benchmarks, and a current view of the market that improve both product decisions and GTM execution.

  • Use AI as an operating advantage. Apply AI to research, synthesis, analysis, content development, and repeatable workflows—and help the team raise its standard for speed and quality.

  • Create the new-products playbook. Build a repeatable method for taking an emerging product from customer signal to product-market clarity, launch, commercialization, and scaled growth.

What you'll need
  • 6+ years of experience in B2B software product marketing, product management, growth, strategy, or another product-led GTM function, including significant ownership of a product or business outcome.

  • Demonstrated zero-to-one experience with a new product, category, platform, or business line—from early customer discovery through launch and adoption.

  • A record of influencing product strategy using customer, market, competitive, and performance evidence.

  • Strong customer instincts. You can run discovery, identify the real workflow and buying problem, and separate a loud request from a durable market signal.

  • Technical and operational fluency. You can learn a complex product, work credibly with Product and Engineering, and explain how it works to different audiences.

  • Exceptional written and verbal communication. You can produce a sharp product narrative, an executive recommendation, a launch plan, and a sales story that survives contact with customers.

  • Strong data literacy. You can define and interpret activation, adoption, retention, pipeline, conversion, revenue, and product-usage metrics and turn the findings into a decision.

  • Proven ability to lead senior partners across Product, Engineering, Sales, Growth, Creative, and Marketing without relying on formal authority.

  • High agency and comfort with ambiguity. You build the first version, test it with customers, make tradeoffs, and improve it quickly.

  • Fluency with AI tools as part of your everyday research, analysis, writing, and operating workflows.

Nice to have
  • Experience in fintech, payments, accounts receivable, accounting, developer tools, data infrastructure, AI, or another technical and workflow-heavy category.

  • Experience taking a product from incubation through product-market fit and scaled commercialization.

  • Experience with both product-led and sales-led growth motions.

  • Experience contributing to pricing and packaging decisions.

  • Experience as an early or founding PMM, product manager, founder, or operator in a fast-moving product area.

Benefits available to all full-time Ramp employees (Global)
  • Flexible PTO

  • Centralized home-office equipment ordering

  • Health and wellness stipend

  • Budget for intra-office travel

  • Weekly coffee stipend

United States
  • 100% medical, dental & vision insurance coverage for you, with partial coverage for dependents

  • One Medical annual membership

  • 401(k), including employer match on contributions made while employed by Ramp

  • Fertility HRA (up to $10,000 per year)

  • Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay

  • Pet insurance

  • In-office perks: lunch, snacks, drinks, and more

  • Relocation support to NYC or SF (as needed)

Canada
  • Group medical, dental, and vision coverage through Sun Life

  • Life, AD&D, and disability coverage

  • Fertility drug coverage (up to $4,000 lifetime)

  • Group Retirement Plan with employer match (RRSP + DPSP)

  • Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay, with additional time available at reduced pay

  • Employee Assistance Program and virtual care through Lumino Health

United Kingdom
  • Private medical insurance through Freedom Elite

  • Virtual GP and at-home care via eMed x Livi

  • Workplace pension through Penfold, with salary sacrifice option

  • Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay with additional time available at reduced pay

Referral Instructions

If you are being referred for the role, please contact that person to apply on your behalf.

Other notices

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Beware of recruiting scams: Ramp will only contact you through official @ Ramp.com email addresses and will never ask for payment or sensitive personal information during the hiring process.

Ramp Applicant Privacy Notice

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