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WYLER

Social Media Expert

Dublin, OH · On-site

Proficiency with Meta Business Suite, Hootsuite, Canva, Sprout Social, or similar tools ... All applicants must demonstrate the ability to pass pre-employment testing, including a background ...

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What are the key skills and qualifications needed to thrive as a Meta Tester, and why are they important?

To thrive as a Meta Tester, you need a solid understanding of software testing principles, attention to detail, and experience with quality assurance methodologies, typically supported by a degree in computer science or a related field. Familiarity with test management tools, bug tracking systems like Jira, and automation frameworks such as Selenium is commonly required. Strong analytical thinking, effective communication, and problem-solving skills help Meta Testers collaborate with development teams and identify user experience issues. These skills ensure that software products meet quality standards and function reliably for end users.

What is the difference between Meta Testing vs QA Tester?

AspectMeta TestingQA Tester
Primary FocusEvaluating the testing process, tools, and strategies used in software developmentExecuting test cases to identify bugs and ensure software quality
Required SkillsTesting methodologies, process improvement, understanding of testing toolsTest execution, defect reporting, attention to detail
Work EnvironmentOften involved in test planning, process audits, and team coordinationHands-on testing in development or QA teams
CertificationsISTQB, CSTE often preferredISTQB, CSQA beneficial but not mandatory

Meta Testing focuses on improving and evaluating testing processes, while QA Testers are responsible for executing tests and finding bugs. Both roles require similar certifications and work in the software quality industry, but their core responsibilities differ significantly.

What is Meta Testing?

Meta Testing refers to the process of evaluating the effectiveness and reliability of testing methods or testing frameworks themselves, rather than the product or software being tested. This can involve analyzing test strategies, tools, or methodologies to ensure they deliver accurate and meaningful results. Meta Testing helps organizations optimize their quality assurance processes by identifying gaps or inefficiencies in their testing approaches. It is particularly useful in complex or large-scale software projects where testing practices need continual improvement.

What are some common challenges faced by professionals working in Meta Testing, and how can they be addressed?

Professionals in Meta Testing often encounter challenges such as rapidly evolving testing frameworks, ensuring compatibility across multiple platforms, and maintaining clear communication with cross-functional teams. Staying current with the latest testing tools and methodologies is crucial, as is developing strong documentation skills to track test cases and results. Regular collaboration with developers and product managers helps to clarify requirements and quickly resolve issues, fostering a more efficient and supportive work environment.
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Social Media Expert

Social Media Expert

JEFF WYLER AUTOMOTIVE FAMILY

Dublin, OH • Hybrid

Other

Medical, Dental, Vision, Retirement

Posted 10 days ago

Job description

Social Media Expert | Automotive Industry

The Wyler Collection, Dublin, Ohio

Full-Time | On-site/Hybrid

Are you a creative, data-driven storyteller who loves cars, content, and community?

The Wyler Collection represents the premier luxury automotive division of the Jeff Wyler Automotive Family. Bringing together an exclusive portfolio of world-class brands, The Wyler Collection is seeking a Social Media Expert to lead our digital storytelling efforts and build authentic connections with customers across our dealership network.

If you’re passionate about digital marketing, creative content, and measurable engagement and want to see your work directly impact real-world sales and brand growth, this is your opportunity to join an industry leader where your ideas drive results.

Position Overview

As our Social Media Expert, you’ll take the wheel in developing, managing, and executing social media strategies across platforms like Facebook, Instagram, TikTok, YouTube, and LinkedIn. You’ll use your marketing expertise, creativity, and storytelling skills to highlight our vehicles, our people, and our values, helping shape how customers experience the Jeff Wyler brand online.

This role combines digital strategy, brand storytelling, and analytics-driven performance marketing in the exciting and fast-paced automotive industry.

Key Responsibilities

  • Develop, execute, and manage a comprehensive, multi-platform social media strategy aligned with dealership sales and marketing goals.
  • Create daily content including photos, videos, reels, and stories that highlight vehicles, promotions, customer experiences, and team culture.
  • Manage social media pages for multiple dealership locations, ensuring consistent tone, voice, and branding.
  • Partner with sales, service, and marketing teams to showcase inventory, campaigns, and community events.
  • Track, analyze, and report on campaign performance metrics (reach, engagement, leads, conversions).
  • Run paid ad campaigns using Facebook Ads Manager and other tools, optimizing for engagement and ROI.
  • Stay current on social media trends, hashtags, and competitor activity to keep the Jeff Wyler brand ahead of the curve.
  • Engage directly with online audiences responding to messages, reviews, and comments in a timely, professional, and brand-aligned manner.

Qualifications

  • Previous experience in social media management, content creation, or digital marketing (automotive industry experience preferred).
  • Proven skills in video editing, photography, and digital copywriting.
  • Proficiency with Meta Business Suite, Hootsuite, Canva, Sprout Social, or similar tools.
  • Experience managing paid ad campaigns through Facebook Ads Manager and working knowledge of SEO and Google Analytics.
  • Highly organized, creative, and comfortable managing multiple dealership accounts in a fast-paced environment.
  • Degree in Marketing, Communications, or related field preferred or equivalent work experience.
  • Bilingual would be a plus

What we Offer

  • Competitive salary and performance-based bonuses.
  • Comprehensive benefits package medical, dental, vision, 401(k), and much more!
  • Career growth and professional development opportunities across our growing automotive group.
  • A collaborative, innovative, and creative culture where your ideas are valued and drive real results.
  • The satisfaction of helping shape the digital voice of one of the Midwest’s most respected family-owned automotive brands.

All applicants must demonstrate the ability to pass pre-employment testing, including a background check, MVR, and drug screening. 

The company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, parental status, veteran status, or any other characteristic protected by applicable federal, state, or local law.

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