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Mer Jobs in California (NOW HIRING)

Outdoorsy

Chief AI Growth Officer

San Francisco, CA · On-site

Marketing Efficiency Ratio (MER) * Marketplace Liquidity Metrics * Experiment Velocity * Forecast Accuracy Qualifications: * 4+ years in growth, product, AI, marketplace, or digital transformation ...

WonderFold

Growth Marketing Manager

Irwindale, CA · On-site

$105K - $115K/yr

MER (Marketing Efficiency Ratio) * ROAS * Conversion Rate (CVR) * Contribution Margin * New Customer Revenue * Paid Media Revenue * AOV * LTV * Build a culture of rapid testing, optimization ...

WonderFold

Growth Marketing Manager

Baldwin Park, CA · On-site

$105K - $115K/yr

MER (Marketing Efficiency Ratio) * ROAS * Conversion Rate (CVR) * Contribution Margin * New Customer Revenue * Paid Media Revenue * AOV * LTV * Build a culture of rapid testing, optimization ...

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All JobsMer JobsMer Jobs in California

Mer information

What are 'Mer' jobs?

The term 'Mer' does not correspond to a standard or widely recognized job title in common employment sectors. It may be a typo, abbreviation, or a company-specific role. If you are looking for information about a particular job or industry, please provide the full job title or additional context to help clarify your request.

What are the key skills and qualifications needed to thrive as a Merchandiser, and why are they important?

To thrive as a Merchandiser, you need strong analytical skills, attention to detail, and knowledge of retail principles, typically supported by a background in business, marketing, or related fields. Familiarity with inventory management systems, planogram software, and basic data analysis tools is often required. Excellent communication, negotiation, and organization skills help you collaborate effectively with vendors and store teams. These abilities are crucial for optimizing product displays, maximizing sales, and ensuring efficient inventory management.

What is the difference between Mer vs Data Analyst?

AspectMerData Analyst
Required CredentialsBachelor's degree in marketing, business, or related field; certifications like HubSpot or Google AnalyticsBachelor's degree in statistics, mathematics, or related field; certifications like Microsoft Excel or Tableau
Work EnvironmentMarketing teams, advertising agencies, retail companiesCorporate offices, consulting firms, finance, healthcare
Industry UsageMarketing, advertising, retailBusiness, finance, healthcare, technology
Common Search/ComparisonMer vs Data Analyst

The main difference between a Mer and a Data Analyst lies in their focus areas. Mers primarily analyze marketing campaigns, customer data, and sales metrics to optimize marketing strategies. Data Analysts, on the other hand, work across various departments to interpret data that informs business decisions. While both roles require analytical skills and similar certifications, Mers are more specialized in marketing data, whereas Data Analysts have a broader scope across industries.

What opportunities exist for career advancement within a merchandising (Mer) role?

In a merchandising role, there are several pathways for career growth depending on your interests and performance. Many professionals start as assistants or coordinators and can advance to roles such as Merchandiser, Senior Merchandiser, or Merchandising Manager. With experience, you may also transition into buying, planning, or even product development. Demonstrating strong analytical skills, creativity, and excellent collaboration with sales, marketing, and supply chain teams can accelerate your progression within the organization.
What are popular job titles related to Mer jobs in California? For Mer jobs in California, the most frequently searched job titles are:
What job categories do people searching Mer jobs in California look for? The top searched job categories for Mer jobs in California are:
What cities in California are hiring for Mer jobs? Cities in California with the most Mer job openings:
Mer jobs near you
Infographic showing various Mer job openings in California as of June 2026, with employment types broken down into 91% Full Time, and 9% Part Time. Highlights an 74% In-person, 4% Hybrid, and 22% Remote job distribution.
Senior Media Buyer - DTC Supplement Brand

Senior Media Buyer - DTC Supplement Brand

Innovative Metrics

Beverly Hills, CA • On-site

$80K - $150K/yr

Full-time

Medical, Dental, Vision, PTO

Posted 20 days ago

Job description

About Us
We are an early-stage DTC startup in the supplement and vitamin space, focused on building a high-growth, performance-driven brand. Our goal is to scale aggressively while maintaining strong unit economics - and we're looking for a media buyer who can help us build and optimize the entire acquisition engine from the ground up.The Role
We're looking for a Senior Media Buyer / Growth Operator who specializes in direct response marketing for DTC supplement brands and has hands-on experience managing full-funnel performance.
This role goes beyond just running ads - you will own the entire customer acquisition funnel, from ad creative and targeting to landing pages, conversion optimization, and revenue efficiency.
You should have a proven track record of scaling campaigns to $1M+ per month in spend while maintaining strict CAC targets.Key ResponsibilitiesPaid Media Management & Scaling
  • Plan, launch, and scale campaigns across:
    • Meta (Facebook/Instagram)
    • Google (Search, YouTube, Display)
    • TikTok and other paid channels
  • Scale campaigns to 7-8 figures/month in spend while maintaining CAC goals
  • Manage budgets, pacing, and forecasting
Full Funnel Optimization
  • Own and optimize the entire acquisition funnel, including:
    • Ad → Landing Page → Checkout → Post-purchase flow
  • Improve conversion rates, AOV, and LTV
  • Identify and fix drop-offs across the funnel
Direct Response & Creative Strategy
  • Collaborate with or lead creative strategy:
    • Ad angles, hooks, messaging, and offers
    • UGC, VSLs, advertorials, and native-style creatives
  • Continuously test and iterate on creatives based on performance data
Data & Performance
  • Monitor and optimize core KPIs:
    • CAC, ROAS, MER, CTR, CVR, LTV
  • Build structured testing frameworks (creative, audiences, funnels)
  • Use attribution tools to guide decision-making
Growth Strategy
  • Identify new scaling opportunities (channels, audiences, offers)
  • Work closely with founders to define growth roadmap
  • Help build systems and processes for scalable acquisition
Requirements
  • Proven experience managing paid media for DTC supplement or vitamin brands
  • Demonstrated success scaling campaigns to $1M+/month in ad spend
  • Strong ability to maintain or improve CAC while scaling
  • Deep understanding of direct response marketing and consumer psychology
  • Experience optimizing full funnels, not just ads
  • Hands-on experience with:
    • Advertorial funnels
    • VSL funnels
    • Offer testing (bundles, upsells, subscriptions)
  • Highly analytical and data-driven
  • Comfortable operating in a startup environment (fast, scrappy, ownership-heavy)
Nice to Have
  • Experience in subscription-based supplement businesses
  • CRO experience (landing pages, checkout optimization)
  • Experience working closely with creative teams or managing them
  • Knowledge of compliance in the supplement/health space
Compensation
  • Competitive base + performance-based bonuses tied to CAC and revenue goals
  • Flexible structure (salary, contractor, or performance-heavy comp)
  • Potential for long-term upside with the company
  • Comprehensive healthcare coverage - Medical, Dental and Vision
  • Paid vacation
  • Paid sick and mental health days
  • Tuition Reimbursement - Receive support for continued education with tuition expense reimbursement up to eligible limits
  • Growth & Development - Unlock professional growth through mentorship, ongoing learning opportunities, tuition reimbursement, and performance-based raises
Who You Are
  • You think in terms of profit and unit economics, not vanity metrics
  • You've scaled aggressively before and know what breaks at scale
  • You understand that ads + funnel + offer = growth
  • You want to build something from the ground up, not just manage accounts

Apply