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Mer Jobs in California (NOW HIRING)

Paid Media Manager

Oakland, CA · On-site

$135K - $155K/yr

Track key KPIs such as ROAS, CPA, CPC, CPM, CTR, LTV, and MER. * Produce weekly and monthly reports with actionable insights and recommendations. * Maintain experimental logs and testing ...

Paid Media Manager

Oakland, CA

$141K - $147K/yr

Track key KPIs such as ROAS, CPA, CPC, CPM, CTR, LTV, and MER. * Produce weekly and monthly reports with actionable insights and recommendations. * Maintain experimental logs and testing ...

Apply Early

Track key KPIs such as ROAS, CPA, CPC, CPM, CTR, LTV, and MER. * Produce weekly and monthly reports with actionable insights and recommendations. * Maintain experimental logs and testing ...

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Mer information

What are 'Mer' jobs?

The term 'Mer' does not correspond to a standard or widely recognized job title in common employment sectors. It may be a typo, abbreviation, or a company-specific role. If you are looking for information about a particular job or industry, please provide the full job title or additional context to help clarify your request.

What are the key skills and qualifications needed to thrive as a Merchandiser, and why are they important?

To thrive as a Merchandiser, you need strong analytical skills, attention to detail, and knowledge of retail principles, typically supported by a background in business, marketing, or related fields. Familiarity with inventory management systems, planogram software, and basic data analysis tools is often required. Excellent communication, negotiation, and organization skills help you collaborate effectively with vendors and store teams. These abilities are crucial for optimizing product displays, maximizing sales, and ensuring efficient inventory management.

What is the difference between Mer vs Data Analyst?

AspectMerData Analyst
Required CredentialsBachelor's degree in marketing, business, or related field; certifications like HubSpot or Google AnalyticsBachelor's degree in statistics, mathematics, or related field; certifications like Microsoft Excel or Tableau
Work EnvironmentMarketing teams, advertising agencies, retail companiesCorporate offices, consulting firms, finance, healthcare
Industry UsageMarketing, advertising, retailBusiness, finance, healthcare, technology
Common Search/ComparisonMer vs Data Analyst

The main difference between a Mer and a Data Analyst lies in their focus areas. Mers primarily analyze marketing campaigns, customer data, and sales metrics to optimize marketing strategies. Data Analysts, on the other hand, work across various departments to interpret data that informs business decisions. While both roles require analytical skills and similar certifications, Mers are more specialized in marketing data, whereas Data Analysts have a broader scope across industries.

What opportunities exist for career advancement within a merchandising (Mer) role?

In a merchandising role, there are several pathways for career growth depending on your interests and performance. Many professionals start as assistants or coordinators and can advance to roles such as Merchandiser, Senior Merchandiser, or Merchandising Manager. With experience, you may also transition into buying, planning, or even product development. Demonstrating strong analytical skills, creativity, and excellent collaboration with sales, marketing, and supply chain teams can accelerate your progression within the organization.
What are popular job titles related to Mer jobs in California? For Mer jobs in California, the most frequently searched job titles are:
What job categories do people searching Mer jobs in California look for? The top searched job categories for Mer jobs in California are:
What cities in California are hiring for Mer jobs? Cities in California with the most Mer job openings:
Infographic showing various Mer job openings in California as of June 2026, with employment types broken down into 91% Full Time, and 9% Part Time. Highlights an 74% In-person, 4% Hybrid, and 22% Remote job distribution.

Director of Performance Marketing

HIGHSCALE

Los Angeles, CA • On-site

$500/day

Full-time

Posted 19 days ago


Job description

About High Scale
We're High Scale-a future-focused, data-obsessed agency revolutionizing video advertising. Imagine Amazon's customer obsession combined with SpaceX's fearless innovation-that's the DNA behind everything we do.
Our team is scaling fast, producing thousands of high-impact social videos every week for the world's leading lifestyle, fashion, beauty, and DTC brands. With 50,000 sq. ft. of studio space in DTLA and a proprietary approach to AI-driven performance, we are ready to dominate 2026. We need a Director of Performance Marketing who can turn ad spend into exponential revenue growth.
Why This Role Matters
We have the content engine to produce thousands of assets. Now, we need the distribution engine to scale them.
As Director of Performance Marketing, you are the pilot of our clients' growth. You will own the ad accounts, the testing methodologies, and the attribution models. You aren't just "running ads"; you are managing millions in monthly ad spend across Meta, TikTok, and YouTube. You will lead a team of Media Buyers to ensure that every dollar spent generates a predictable, scalable return.
What You'll Do
1. Own the Growth Engine
  • Oversee the media buying strategy for high-velocity DTC brands, managing aggressive monthly budgets while maintaining efficiency.
  • Shift the focus from "Platform ROAS" (vanity metrics) to "MER" (Marketing Efficiency Ratio) and "Contribution Margin." You care about real profit, not just what Facebook claims it generated.
  • Architect complex scaling structures that allow us to 10x spend without tanking CPA.

2. Scientific Media Buying
  • Implement rigorous A/B testing protocols for audiences, bid strategies (Cost Caps vs. Lowest Cost), and landing pages.
  • Master the technical side of growth: CAPI integrations, pixel hygiene, offline conversion tracking, and multi-touch attribution.
  • Diagnose funnel leaks instantly. If the CTR is high but the Conversion Rate is low, you know exactly which lever to pull.

3. Feed the Creative Loop
  • Act as the "Truth Teller" to the Creative Department. You will provide the hard data that dictates what the studio shoots next.
  • Identify "Winner" creatives early and build specific scaling campaigns around them to maximize their lifespan.
  • Spot fatigue before it happens. You know when an ad is dying days before the ROAS drops.

4. Team Leadership & Accountability
  • Manage, mentor, and audit a team of Media Buyers. You are responsible for their pacing, their errors, and their wins.
  • Standardize the "High Scale Way" of media buying-creating SOPs that ensure every account is managed with the same level of rigorous precision.
  • Lead client performance reviews, translating complex data into a simple narrative: "Here is how much money we made you this week."
How You'll Be Measured (KPIs)
  • MER (Marketing Efficiency Ratio): Total Revenue divided by Total Ad Spend.
  • Spend Scale: Ability to increase budget month-over-month while holding CPA stable.
  • Retention: Client LTV and contract renewals based on performance.
  • Team Accuracy: Zero pacing errors (overspending/underspending budgets).
Who You Are
1. The "Quant" Marketer
  • 7+ years of experience in paid social media buying (Meta/TikTok) or growth marketing leadership.
  • You dream in spreadsheets. You understand the relationship between CPM, CTR, CR, and CPA better than anyone else in the room.

2. A High-Volume Scaler
  • You have experience managing monthly ad spend in the 6-figure and 7-figure range. $500/day budgets don't scare you; they bore you.
  • You understand that "Creative is the new Targeting," and you know how to structure ad accounts to let the creative do the heavy lifting.

3. A Technical Operator
  • You aren't afraid of the backend. You understand how iOS14+ changed the landscape and you know how to triangulate data using tools like Triple Whale, Northbeam, or GA4 to find the truth.
  • You are calm under pressure. When an ad account gets disabled or a pixel breaks, you fix it.
Perks & Benefits
  • Competitive Compensation: $80,000-100,000/year.
  • High-Impact Work: Manage millions in ad spend for high-growth DTC brands where your decisions directly impact the P&L.
  • Relentless Innovation: Work at the cutting edge of AI and Creative Performance.
  • Culture of Scale: Join a team that moves fast, tests constantly, and celebrates the wins.

High Scale is an Equal Opportunity Employer. We celebrate diversity and believe it's key to building teams that change the world-one breakthrough campaign at a time.
Department Strategy & Account Locations Los Angeles HQ