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SHE Media: Senior Writer, Health & Wellness

SHE Media's health brand, Flow Space, launched in March 2023 at SXSW, is hiring a Senior Writer, Health & Wellness. Flow Space serves to educate and connect women in their third life chapter and beyond. Flow Space integrates science and stories that inspire women to invest in their whole life health.

The Senior Writer, Health & Wellness will be a key member of the Flow Space editorial team, working closely with the Editorial Director to create content across the full spectrum of midlife women's health and wellness - from longevity science and health optimization to fashion, beauty, nutrition, and lifestyle. The ideal candidate is a skilled, curious, and versatile writer with deep roots in health journalism and the range to move fluidly across categories and formats.

They are as comfortable filing a deeply-reported feature on healthspan innovation as they are writing a sharp beauty roundup-and conceiving and filming a social video about it. They bring a strong network of experts, medical professionals and compelling sources to every story they tell. The Senior Writer, Health & Wellness will stay ahead of news cycle, tracking developments across women's health and the broader cultural landscape, knowing when something is a quick hit and when it's a story worth chasing.

As SHE Media values in-person collaboration and team cohesion, employees work onsite 4 days a week and 1 day remotely with a focus on maintaining a vibrant and inclusive culture.

The Work

• Pitch and write high-quality content across health, longevity, innovation, beauty, fashion, nutrition, and lifestyle - with health as your north star and genuine range as your superpower
• Produce clean, expert copy on deadline across formats: deeply reported features, news hits, roundups, interview series, and special packages
• Collaborate with the social and video team on content ideation - contributing a steady stream of fresh, platform-native story ideas and helping translate editorial into compelling content across channels. Comfort in front of camera a plus, not a prerequisite.
• Optimize content for SEO, social, syndication, and other referral sources; leverage traffic analytics to increase engagement and grow audience
• Source, identify, and interview experts, community voices, and compelling subjects across both article and video formats
• Act as a Flow Space ambassador - comfortable taking the stage at live events, speaking on panels, and engaging confidently on camera in service of the brand.
• Stay current on trends and developments across health and wellness - and across the broader cultural landscape impacting midlife women
• Bring an innovative, forward-thinking mindset to content creation, with fluency in emerging tools including AI, and a willingness to experiment with new formats and workflows.
• E-commerce and affiliate content experience is a plus

The Fine Print

• Minimum 7-10 years of professional writing experience at an online health, wellness, or lifestyle brand - health writing is the foundation, range is the differentiator
• Strong editorial judgment and the ability to translate complex topics into content that's engaging, accurate, and useful to real women
• Fluency in digital strategy, analytics, and SEO best practices
• Comfort generating content ideas for social and video - you think in stories, not just articles
• A genuine passion for women's health and a solid roster of industry contacts

A good faith estimate of the salary range is $90k - $105k upon hire. Factors that could be used to determine your actual salary may include your specific skills, years of experience and comparison to current employees already in this role. If you have more or less experience than specified on this job posting, please apply and list your salary expectations.

If hired, employee will be in an "at-will position" and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors).

It's all About You...

PMC's comprehensive benefits package is thoughtfully designed to support every aspect of your life, empowering you to thrive both personally and professionally. We offer PMC-Paid Healthcare with no employee paycheck contributions on medical, dental, and vision for you and your family. PMC also offers Flexible Spending Accounts (Healthcare, Dependent Care & Commuter), an Employee Assistance Program, Life Insurance, Short- & Long-Term Disability, Paid Parental Leave, and a 401(k) Retirement Plan with an Employer match. Employees are also eligible to take advantage of company discounts and perks including Pet Insurance, Home & Auto Insurance, Mortgage discounts, and a variety of other savings on wellness, lifestyle, and financial essentials. As part of PMC's dedication to consistently meeting employees' needs, we have launched a new Flexible Vacation Policy.

At PMC, we believe working in a highly collaborative, office-first environment fosters real-time communication, spontaneous idea sharing, and stronger interpersonal relationships that drive innovation and team cohesion. PMC prioritizes in-person collaboration and does not offer remote-only roles.

About SHE Media:

SHE Media is a mission-driven media company created by and for women reaching 80 million unique visitors per month (ComScore, January 2021). SHE Media publishes inspiring and informative lifestyle content ranging from food and family to health, career and entertainment. Our content is curated from thousands of diverse sources, creating a living tapestry of the joy, the messy and the magical moments that embody our lives. Through our flagship editorial sites and our proprietary SHE Media Collective of hand-picked publishers and top lifestyle creators, we produce digital and live media content that connects and inspires millions of people.

SHE Media encompasses a family of leading media properties and a network of premium publishers and independent content creators. In addition to our flagship editorial sites, SheKnows, StyleCaster and Soaps, SHE Media's BlogHer is home to the world's leading content and event platform with a mission to provide economic empowerment for all women. The SHE Media Collective represents a community of 1,500 independent publishers and 20,000+ social content creators, providing the foundation for a scalable, sustainable economic model for entrepreneurs and small businesses.

About Penske Media Corporation (PMC)

Penske Media Corporation (PMC) is a leading global media and information services company whose award-winning content attracts a passionate monthly audience of more than 500 million people. Since 2004, PMC has been a pioneer in digital media and owns over 300 live events, while reaching audiences across all screens. Penske Media is recognized, as one of the Top 100 Private Companies in the United States and North America.

Our Companies & Brands

• Iconic Media Brands (PMX): Variety, Rolling Stone, The Verge, Billboard, The Hollywood Reporter, WWD, SHE Media, Robb Report, Deadline, Eater, Sportico, ARTnews, Fairchild Media, VIBE, IndieWire, SB Nation, ARTFORUM, POPSUGAR, Gold Derby, BEAUTY INC, Art in America, Punch, The Dodo, and more.
• Live Events & Experiences: The Golden Globes, SXSW, Academy of Country Music Awards (ACMs), Billboard Music Awards (BBMAs), Dick Clark's New Year's Rockin' Eve, SXSW London, American Music Awards (AMAs), and Latin Music Week.
• Data & Analytics: Luminate, the premier music and entertainment data and analytics company.

Global Footprint

PMC and its subsidiaries are co-headquartered in New York and Los Angeles, with additional offices spanning 14 countries worldwide.

Want to learn more? Visit www.PMC.com to explore our complete portfolio.