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$32K

$68.7K

$112K

How much do media training jobs pay per year?

As of Sep 1, 2026, the average yearly pay for media training in the United States is $68,682.00, according to ZipRecruiter salary data. Most workers in this role earn between $50,000.00 and $84,500.00 per year, depending on experience, location, and employer.

What is media training?

Media training is a process that helps individuals or organizations prepare to interact effectively with the media, such as journalists, broadcasters, or digital content creators. It typically involves learning how to deliver clear, concise messages, handle interviews, and respond confidently to difficult questions. Media training also covers techniques for managing body language, tone of voice, and non-verbal communication to ensure a positive and professional public image. This training is commonly used by executives, spokespersons, public figures, and anyone who may need to speak publicly on behalf of an organization.

What are the key skills and qualifications needed to thrive in media training?

To thrive in Media Training, you need expertise in communication, public speaking, and an understanding of media dynamics, often supported by a background in journalism, communications, or public relations. Familiarity with media monitoring tools, video recording equipment, and presentation software is typically required. Strong interpersonal skills, adaptability, and the ability to coach and give constructive feedback make someone stand out in this role. These skills and qualities are important because they enable trainers to effectively prepare clients for public appearances, ensuring clear messaging and confident media interactions.

What are some common challenges faced by professionals in media training roles, and how can they be addressed?

Media training professionals often encounter challenges such as tailoring communication strategies to diverse client needs, keeping up with rapidly changing media trends, and managing clients' anxiety about public speaking or interviews. To address these, trainers must stay updated with the latest media platforms and crisis communication techniques, foster a supportive and adaptive learning environment, and employ practical exercises to build clients' confidence. Collaboration with PR teams and ongoing professional development are also essential to ensure best practices and client success.

What is the difference between Media Training vs Media Relations Specialist?

AspectMedia TrainingMedia Relations Specialist
Required CredentialsCommunication or PR degree, media training certificationsPR or communications degree, media relations certifications
Work EnvironmentWorkshops, coaching sessions, corporate trainingPress offices, media events, client meetings
Employer & Industry UsageCorporations, PR firms, political campaignsPublic relations agencies, corporate communications

Media Training focuses on preparing individuals to effectively communicate with the media, while Media Relations Specialists manage ongoing relationships with media outlets. Both roles require strong communication skills and industry knowledge, but Media Training is more about coaching individuals, whereas Media Relations involves strategic media outreach and relationship management.

What do you do in media training?

Media training involves teaching individuals how to effectively communicate with the media, including how to deliver clear messages, handle interviews, and manage public appearances. It often includes practicing interview techniques, understanding media expectations, and developing confidence in speaking publicly or on camera.
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What cities are hiring for Media Training jobs?

Cities with the most Media Training job openings:

What states have the most Media Training jobs?

States with the most job openings for Media Training jobs include:

What job categories do people searching Media Training jobs look for?

The top searched job categories for Media Training jobs are:

Media Training jobs near you
Infographic showing various Media Training job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 80% Full Time, 18% Part Time, and 1% Contract. Highlights an 92% Physical, 1% Hybrid, and 7% Remote job distribution, with an average salary of $68,682 per year, or $33 per hour.

GRAY MEDIA TRAINING PROGRAM FALL '26 - WSFA

Montgomery, AL • On-site

GRAY TELEVISION
Media and Telecom • 5 - 10K employees

6.8

Company rating: 6.8 out of 10

Based on 69 frontline employees who took The Breakroom Quiz

51st of 78 rated media

People enjoy working here

Respectful managers

Uninterrupted breaks

Learn more about GRAY TELEVISIONexternal

$15/hr

Part-time

Posted 25 days ago

Job description

About Gray Media:

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first- and/or second-highest-rated television station in average all-day ratings across 116 such markets measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group, with 46 markets, and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies and the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About WSFA:

WSFA 12 News is the dominant television and digital media station in Montgomery, Alabama. For over 70 years, WSFA 12 News has served a 15-county DMA and is Central and South Alabama's most trusted source for news, weather, and sports information on-air and online.

The Training Program:               

General Responsibilities:

Are you tired of just watching from the sidelines? Ready to stop "shadowing" and start actually doing the work that reaches thousands of people every single day? We’re looking for the next generation of media powerhouses, producers, reporters, weather experts, and sales executives who are hungry to dive head-first into the fast-paced world of local media. This isn't your typical "get the coffee" internship. The Gray Media Training Program is a high-octane, 10-week immersive experience where you don’t just learn the job; you own it. Whether you’re crafting the lead story for the evening news, tracking a cold front on our weather tech, or closing a digital ad deal, you’ll be a vital part of our award-winning team from day one. The intern rate of pay can range from your state's minimum wage to $15.00/hr.

What You’ll Do:

  • Own the role: Step into the shoes of a producer, MMJ, meteorologist, or media sales executive and handle real-world assignments (yes, the kind that may go on air and online).
  • Drive digital engagement: Create content that lives beyond the TV screen- think social media, streaming apps, and web stories because we’re digital-first, always.
  • Collaborate with pros: Work side-by-side with seasoned veterans who are the best in the business, gaining insights you won’t find in any textbook. 
  • Commit to the craft: Dedicate 25 hours per week for 10 weeks to mastering your specialty and building a professional-grade portfolio.
  • Make an impact: Tell stories that matter to the community or help local businesses grow through innovative media strategies.
  • Build your future: Position yourself at the front of the line for full-time career opportunities within Gray Media’s network of 117 stations.

What You Bring:

  • Current enrollment: You’re a college student (Junior or Senior status preferred) chasing a degree in Journalism, Communications, Sales, Marketing, or a related field.
  • A "doer" mindset: You aren't afraid to get your hands dirty and take initiative; you’re here to work, not just watch.
  • Digital savvy: You understand that media happens everywhere, from the big screen to the palm of someone’s hand. 
  • Strong work ethic: You bring urgency, organization, and a "can-do" attitude to every shift. 
  • Communication skills: You can tell a story, pitch an idea, or explain a forecast with clarity and confidence.
  • Reliability: You’re ready to commit to the full 10-week program and the 25-hour weekly schedule. 
  • Passion for local: You care about the community and want to see how local media makes a real difference.

Why You’ll Love It Here:

  • Real-world experience: You’ll graduate with more than just a line on your resume; you’ll have the experience of having done the job.
  • Unprecedented access: With 113 stations across the U.S., you’re part of a massive, innovative network that’s leading the future of media.
  • Career fast-track: We love hiring our own. This program is designed to be the ultimate audition for your first full-time role with Gray.
  • Paid training: Earn while you learn. This is a paid internship.
  • A culture of innovation: We’re evolving on purpose, and you’ll be right there on the front lines of that evolution.

    Qualifications/Requirements:

    Be currently enrolled in a college/university (preferred Junior/Senior) 
    Strong work ethic and organizational skills
    Earning a degree in Journalism/Communications, Business, Advertising/PR, Entertainment & Media Studios, or related fields, with a desire to get hands-on experience in the local media industry

    Ready to stop practicing and start performing? Let’s build the future of media together.

    If you are interested in interning in these areas, the station may have openings in these departments for you:

    • News/MMJ
    • News Production
    • Weather
    • Sports
    • Marketing
    • Creative Services
    • Engineering

    We look forward to hearing from you!

    The intern rate of pay can range from your state's minimum wage to $15.00/hr.

    Interested in the program?  Go to https://gray.tv/careers#currentopenings, type "Intern WSFA" (in the search bar)

    WSFA-TV/Gray Media is a drug-free company

    Additional Info:

    Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment at every location where the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
    Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with Gray’s employees' ability to perform their job duties may result in discipline, up to and including discharge.

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