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Media Strategy Manager Jobs in Florida (NOW HIRING)

Paid Media Manager

Miami, FL · On-site

$85K - $95K/yr

Paid Media Manager We're seeking a strategic and hands-on Paid Media Manager who knows how to build high-performing campaigns across search, social, and display. This role is ideal for someone who ...

The role focuses on audience development, content strategy, short-form video, and paid social ... Build and manage community engagement initiatives and creator/fan partnerships. * Provide high ...

Social Media Manager

Orlando, FL · On-site

$60 - $80/hr

Essential Duties & ResponsibilitiesSocial Media Strategy & Management * Develop and execute comprehensive social media strategies across Instagram, TikTok, Facebook, LinkedIn, and emerging platforms

Social Media Strategist

Tampa, FL · On-site

$60 - $80/hr

The Social Media Strategist develops and implements social media strategies on behalf of clients to ... Coordinate with Inbound Marketing Manager, Digital Strategy team and Leadership.Work cross ...

Essential Duties & Responsibilities Social Media Strategy & Management * Develop and execute ... comprehensive social media strategies across Instagram, TikTok, Facebook, LinkedIn, and emerging ...

... managing paid search campaigns and strategy * Expert-level knowledge of Google Ads and Microsoft ... Experience managing annual media budgets exceeding $1M * Experience utilizing AI tools to support ...

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Showing results 1-20

Media Strategy Manager information

See Florida salary details

$41.5K

$93.2K

$162.5K

How much do media strategy manager jobs pay per year?

As of Sep 9, 2026, the average yearly pay for media strategy manager in Florida is $93,156.00, according to ZipRecruiter salary data. Most workers in this role earn between $67,300.00 and $117,700.00 per year, depending on experience, location, and employer.

What does a media strategy manager do?

A Media Strategy Manager is responsible for developing, executing, and optimizing media plans to effectively reach target audiences and achieve marketing objectives. They analyze market trends, select appropriate media channels, negotiate with media vendors, and measure campaign performance. Their role bridges creative marketing strategies and practical media buying, ensuring that advertising budgets are used efficiently. Media Strategy Managers often collaborate with creative teams, clients, and other stakeholders to deliver integrated and impactful media campaigns.

What are the key skills and qualifications needed to thrive as a media strategy manager?

To thrive as a Media Strategy Manager, you need expertise in media planning, analytics, and campaign management, typically supported by a degree in marketing, communications, or a related field. Familiarity with digital advertising platforms (like Google Ads and Facebook Business Manager), media buying tools, and analytics software is essential. Strategic thinking, creativity, and strong interpersonal skills help drive innovative campaigns and foster productive client and team relationships. These skills ensure effective media placement, optimized budgets, and successful campaign outcomes in a competitive landscape.

How does a media strategy manager typically collaborate with creative and analytics teams to develop effective campaigns?

Media Strategy Managers work closely with creative teams to ensure that messaging and visuals align with the chosen media channels and resonate with the target audience. They also partner with analytics teams to interpret campaign performance data, optimize strategies in real-time, and report results to stakeholders. This cross-functional collaboration is essential for designing cohesive campaigns, achieving business objectives, and staying agile in a rapidly changing media landscape.

What is the difference between Media Strategy Manager vs Media Planner?

AspectMedia Strategy ManagerMedia Planner
ResponsibilitiesDevelops overall media strategies, oversees campaign planning, and manages media budgets.Executes media plans, selects media channels, and schedules ad placements.
Required SkillsStrategic thinking, data analysis, leadership, and media buying knowledge.Attention to detail, media research, and campaign coordination skills.
Work EnvironmentTypically in marketing or advertising agencies, corporate marketing teams, or media firms.Similar environments, often working closely with media teams and clients.

The Media Strategy Manager focuses on creating comprehensive media strategies and overseeing campaigns, while the Media Planner handles the execution and scheduling of media placements. Both roles require media knowledge, but the Strategy Manager has a broader, strategic focus, whereas the Planner concentrates on tactical implementation.

What are the most commonly searched types of Media Strategy jobs in Florida?

The most popular types of Media Strategy jobs in Florida are:

What cities in Florida are hiring for Media Strategy Manager jobs?

Cities in Florida with the most Media Strategy Manager job openings:

Infographic showing various Media Strategy Manager job openings in Florida as of August 2026, with employment types broken down into 1% As Needed, 85% Full Time, 13% Part Time, and 1% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $93,156 per year, or $44.8 per hour.

Digital Advertising, Media Buying & Strategy Manager

Ellenton, FL • On-site

Feld Entertainment
1 - 5K employees

$79K - $103K/yr

Full-time

Posted 23 days ago


Feld Entertainment rating

8.8

Company rating: 8.8 out of 10

Based on 7 frontline employees who took The Breakroom Quiz


Job description

The Digital Advertising, Media Buying & Strategy Manager is a leadership role within the Digital Media and Communications function, responsible for media strategy, execution oversight, performance analytics, testing frameworks, and cross-functional partnership across domestic and international markets. This role helps shape how Feld approaches paid media across its live event portfolio. Success in this role means making smart media investment decisions, turning performance data into clear actions, improving how campaigns are planned and measured, and helping teams and partners work more effectively across markets.
The role supports Feld Entertainment's mission to create memorable experiences that bring people together and uplift the human spirit, while advancing our core values of Quality, Integrity, Passion, and Teamwork and Collaboration.
Essential Job Functions
  • Develop and execute paid media strategies for assigned Feld campaigns across domestic and international markets.
  • Manage paid media activation, including campaign setup, launch, pacing, optimization, and performance reporting across assigned channels and platforms.
  • Demonstrate strong hands-on paid media expertise, with particular depth in Google Ads and CTV. Experience across additional major platforms, including Meta, YouTube, TikTok, and DV360, is preferred.
  • Partner with Brand, Creative, Analytics, agencies, and in-market stakeholders to align media plans, creative needs, localization, and campaign priorities.
  • Serve as a trusted media advisor to internal stakeholders, providing clear recommendations that connect media strategy and performance to business objectives.
  • Manage assigned media budgets, vendor relationships, and platform partnerships to support performance goals and efficient investment.
  • Build productive relationships with media vendors, platform representatives, and agency partners to identify strategic pportunities, beta programs, and market insights.
  • Oversee international campaign readiness, including creative localization, QA, trafficking, launch coordination, and market-specific execution needs.
  • Monitor performance trends and adjust media plans to improve results against campaign goals.
  • Connect media investment decisions and performance insights to ticket sales, attendance goals, and broader business performance.
  • Develop and maintain KPI frameworks and benchmarking standards across brands and regions.
  • Train team members on analytics tools, testing methodologies, statistical significance, and performance measurement best practices.
  • Design and manage A/B testing roadmaps, methodologies, success criteria, documentation standards, and team-wide workflows that support continuous performance improvement.
  • Develop POVs on emerging platforms, tactics, technologies, and industry trends and assess their potential application to Feld's business.
  • Partner with Creative, Analytics, Brand teams, agencies, and platform partners to test and pilot innovative approaches.
  • Present recommendations with confidence and clarity, simplifying complex media concepts, performance insights for non-media stakeholders and senior leadership.
  • Maintain consistent, proactive communication with leadership through clear updates, escalation, documentation, and recommendations.

Job Qualifications
  • Bachelor's degree in Marketing, Business, Analytics, Advertising, or a related field preferred.
  • 5+ years of experience in digital advertising, digital marketing, or media strategy
  • Experience mentoring or providing guidance to team members strongly preferred
  • Experience with campaign reporting, dashboarding, KPI frameworks, and analytics tools such as Looker Studio, Power BI, Tableau, Google Analytics, platform reporting, or similar tools preferred.
  • Experience managing paid media budgets of $1M+ annually, including campaign pacing, budget allocation, optimization, forecasting, and ROI/ROAS reporting.
  • Experience planning, buying, optimizing, or evaluating paid media across major digital channels, with particular experience in Google Ads and connected TV.
  • Experience across additional channels and platforms such as Meta, TikTok, paid social, paid search, programmatic, online video, YouTube, and DV360 preferred.
  • Experience working in a media agency environment, including managing multiple brands or campaigns, competing priorities, and client communication preferred.
  • Experience in entertainment, live events, consumer-facing industries, or e-commerce is advantageous.
  • Demonstrates accountability by managing complex digital campaigns with care, clarity, and consistency, maintaining quality under pressure while partnering with others to resolve issues quickly and keep work moving forward.
  • Identifies root causes quickly, troubleshoots independently, prevents repeat issues, and resolves challenges before they escalate.
  • Communicates clearly with internal teams, external agencies, media vendors, and senior stakeholders; builds productive relationships and influences without authority across a matrixed environment.
  • Balances day-to-day execution with long-term capability building, process improvement, and organizational scalability.
  • Comfortable shifting priorities, working in ambiguity, and pivoting quickly as the business demands.

About Feld Entertainment
Feld Entertainment®, family owned and operated, is the worldwide leader in producing and presenting live touring family entertainment experiences that bring people together and uplift the human spirit. Properties include Ringling Bros. and Barnum & Bailey®, Monster Jam®, Disney On Ice, Monster Energy AMA Supercross, and the SuperMotocross World Championship. Across the brand portfolio, Feld Entertainment has entertained millions of families in more than 80 countries and on six continents. Visit feldentertainment.com for more information.
Equal Opportunity Employer
Feld Entertainment is proud to be an Equal Opportunity Employer and a Drug Free Workplace. We are committed to providing an inclusive environment for our employees, customers, and partners worldwide. We celebrate diversity and encourage our profoundly talented workforce to express themselves proudly. Our successful business model requires different perspectives and voices so that we can create the incredible live shows we put on. Come join us and help us light up the world.

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