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Martech Engineer Jobs in Arkansas (NOW HIRING)

LiveRamp

Senior Fullstack Software Engineer

Little Rock, AR

$117K - $154K/yr

LiveRamp is looking for a Senior Software Engineer to help shape the next generation of Data ... Experience in AdTech, MarTech, data marketplaces, or privacy-conscious data products. * Experience ...

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Martech Engineer information

See Arkansas salary details

$36.4K

$88K

$143.5K

How much do martech engineer jobs pay per year?

As of Aug 24, 2026, the average yearly pay for martech engineer in Arkansas is $87,971.00, according to ZipRecruiter salary data. Most workers in this role earn between $62,800.00 and $109,600.00 per year, depending on experience, location, and employer.

What is a martech engineer?

A Martech Engineer is a technology professional who specializes in implementing, managing, and optimizing marketing technology systems within an organization. They bridge the gap between marketing and IT by ensuring that marketing platforms, tools, and data integrations work seamlessly together. Martech Engineers help marketers leverage data, automation, and software to create efficient and effective marketing campaigns. Their responsibilities often include managing customer data platforms (CDPs), integrating analytics tools, and supporting marketing automation processes. This role is critical for organizations aiming to maximize the return on investment from their marketing technology stack.

What are the key skills and qualifications needed to thrive as a martech engineer?

To thrive as a Martech Engineer, you need a solid background in web development, data integration, and digital marketing concepts, often supported by a degree in computer science, marketing, or a related field. Expertise with marketing automation platforms (like Salesforce Marketing Cloud or HubSpot), tag management systems, and analytics tools is typically required. Strong problem-solving, communication, and project management skills set standout candidates apart in this role. These skills and qualities are essential for effectively implementing, optimizing, and maintaining marketing technology solutions that drive business growth.

How does a martech engineer typically collaborate with marketing and IT teams to implement new technologies?

A Martech Engineer serves as a bridge between marketing and IT, working closely with both teams to assess business needs and translate them into technical requirements. They often participate in cross-functional meetings to align marketing goals with technology solutions, such as integrating new platforms or optimizing existing tools. Communication is key in this role, as Martech Engineers must ensure that marketing teams understand technical possibilities and limitations while also guiding IT teams on marketing priorities. This collaborative approach helps streamline project timelines and ensures successful technology adoption.

What is the difference between Martech Engineer vs Marketing Automation Specialist?

AspectMartech EngineerMarketing Automation Specialist
CredentialsBachelor's in Marketing, Computer Science, or related field; certifications in marketing technology toolsSimilar credentials; certifications in marketing automation platforms like HubSpot, Marketo
Work EnvironmentTechnical teams, marketing departments, often involved in system integrationsMarketing teams, focusing on campaign automation and lead nurturing
Employer & Industry UsageTech-driven marketing companies, agencies, large enterprisesDigital marketing agencies, in-house marketing teams
Search & Comparison IntentUnderstanding technical roles in marketing tech stackFocus on campaign automation and lead management

The Martech Engineer and Marketing Automation Specialist roles overlap in marketing technology but differ in technical depth and focus. Martech Engineers handle system integrations and technical infrastructure, while Marketing Automation Specialists focus on campaign execution and lead nurturing. Both roles are essential in modern marketing teams, often working together to optimize marketing technology and campaigns.

What are popular job titles related to Martech Engineer jobs in Arkansas?

For Martech Engineer jobs in Arkansas, the most frequently searched job titles are:

What job categories do people searching Martech Engineer jobs in Arkansas look for?

The top searched job categories for Martech Engineer jobs in Arkansas are:

Martech Engineer jobs near you

Senior Director, Marketing Planning and Strategy - Personalization and Digital Engagement

Sam's Club

Elkins, AR • On-site

$130K - $260K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 6 days ago

Sam's Club rating

6.4

Company rating: 6.4 out of 10

Based on 2,022 frontline employees who took The Breakroom Quiz

17th of 39 rated national retailers

Job description

Position Summary...Sam’s Club is focused on delivering seamless, relevant, and high-impact member experiences across every touchpoint. Personalization is a critical lever to achieve this and requires tight integration across data, orchestration, experience delivery, and measurement.
As the Senior Director, Personalization and Digital Engagement, you will influence the enterprise personalization engine. This includes translating data-driven decisions into executable instructions, enabling consistent and high-quality experience delivery across channels, and ensuring a closed-loop measurement system that continuously improves performance.
This leader will sit at the center of CRM, MarTech, analytics integration, and channel execution—ensuring personalization is not just a strategy, but an operationalized, measurable capability embedded across the business. What you'll do...
Personalization Orchestration (CRM, MarTech & Decisioning): 
Turn strategy and analytics into executable personalization at scale. 
  • Translate Next Best Actions (NBA) and customer insights into clear, channel-ready instructions  
  • Define channel, timing, frequency, and prioritization logic across campaigns and touchpoints  
  • Establish rules for suppression, conflict resolution, and fatigue management  
  • Drive implementation of personalization MarTech selection & implementation 
  • Partner with CRM and MarTech teams to ensure seamless orchestration across systems  
Experience Design & Delivery (by Channel): 
  • Enable teams to design and deliver channel-specific personalized experiences (email, app, SMS, push, paid media, in-club)  
  • Oversee execution of personalized messages, offers, and content across all touchpoints  
  • Drive consistency in brand voice and member experience across channels  
  • Monitor and optimize in-channel performance and execution quality  
Measurement & Feedback Loop: 
  • Define and track enterprise personalization performance and member response metrics  
  • Evaluate ROI, member value exchange, and long-term business impact  
  • Feed insights back into decisioning, strategy, and roadmap prioritization  
  • Partner with data science to evolve segmentation, models, and test-and-learn frameworks  
Cross-Functional Leadership & Integration: 
  • Act as the connective tissue between analytics, product, marketing, and engineering  
  • Ensure alignment across teams to deliver a unified personalization capability  
  • Influence senior leadership to prioritize and invest in personalization initiatives  
Team Leadership & Capability Building: 
  • Lead a team of strategists and specialists across orchestration, experience, and analytics  
  • Build scalable processes, playbooks, and governance for personalization  
  • Coach teams to think beyond channel silos and focus on the end-to-end member journey  
 
What You Bring… 
  • Experience operationalizing personalization—not just defining strategy  
  • Strong understanding of CRM, MarTech (CDP, Orchestration, etc.) ecosystems, and decisioning frameworks (e.g., NBA)  
  • Proven ability to translate data and analytics into scalable execution  
  • Experience leading cross-channel personalization (digital + physical preferred)  
  • Deep analytical mindset with a focus on measurement, testing, and optimization  
  • Ability to build systems and processes that scale across teams and channels  
  • Strong cross-functional leadership and stakeholder influence skills  
  • Comfort operating in ambiguity while building structure and clarity  
  • Passion for improving the end-to-end member/customer experience  
 
Minimum Qualifications 
Option 1: Bachelor’s degree in Business, Marketing, Technology, or related field and 8+ years’ experience in personalization, CRM, analytics, or related area. 
Option 2: 10+ years’ experience in personalization, CRM, analytics, or related area. 
5+ years’ experience leading teams. 
 
Preferred Qualifications 
  • Experience with enterprise personalization platforms and decisioning tools  
  • Background in retail, e-commerce, or membership-based models  
  • Experience building closed-loop measurement systems  
  • Strong partnership experience with product, engineering, and data science teams  
  • Master’s degree in Business, Data Science, or related field  
At Sam's Club, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet!
-Health benefits include medical, vision and dental coverage
-Financial benefits include 401(k), stock purchase and company-paid life insurance
-Paid time off benefits include PTO, parental leave, family care leave, bereavement, jury duty, and voting. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
For information about PTO, see https://one.walmart.com/notices.
- Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
Live Better U is a company paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $130,000.00 - $260,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include Regional Pay Zone (RPZ) (based on location).

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Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Bachelor's degree in Business, Marketing, Communications, or related field and 4 years' experience in marketing or related field OR 7 years'
experience in marketing or related field.
1 year's supervisory experience or experience leading cross-functional projects. Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Leading cross-functional projects, Marketing or related field, Supervisory experience Masters: Business Administration Primary Location... 2101 Se Simple Savings Dr, Bentonville, AR 72712-4304, United States of America Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.

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