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Marketo Developer Jobs in Texas (NOW HIRING)

Epsilon

Principal Software Engineer

Irving, TX · On-site

$129K - $173K/yr

You will lead and mentor high-performing engineering teams while actively contributing to ... Building integrations with systems like Salesforce, Workday, Marketo, Google Ads, Segment ...

Epsilon

Director, Software Engineering

Irving, TX

$242K/yr

You will lead and mentor high-performing engineering teams while actively contributing to ... Building integrations with systems like Salesforce, Workday, Marketo, Google Ads, Segment ...

Feedonomics

Business Systems Analyst

Austin, TX · On-site

This individual will work across a broad systems landscape that includes platforms such as Marketo ... Work with architects, administrators, developers, QA, and vendors to support solution design and ...

Bigcommerce

Business Systems Analyst

Austin, TX · On-site

This individual will work across a broad systems landscape that includes platforms such as Marketo ... Work with architects, administrators, developers, QA, and vendors to support solution design and ...

Gartner

Sr Manager, Backend Engineering

Irving, TX · Hybrid

Join a world-class team of skilled engineers who build creative digital solutions to support our ... Experience with B2B marketing automation platforms such as HubSpot, Marketo, Eloqua, etc.

Gartner

Sr Manager, Backend Engineering

Irving, TX · On-site

Join a world-class team of skilled engineers who build creative digital solutions to support our ... Experience with B2B marketing automation platforms such as HubSpot, Marketo, Eloqua, etc.

Arrivia

AI Agent Builder - Remote

Austin, TX · Remote

Programming: 5+ years of high proficiency with Python, JSON, and JavaScript . * AI Platforms: Hands ... Experience with Marketo and/or Tealium is a significant advantage. * Agent Logic: A strong grasp of ...

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Marketo Developer information

What are the key skills and qualifications needed to thrive as a Marketo Developer, and why are they important?

To thrive as a Marketo Developer, you need a solid background in marketing automation, HTML/CSS, and experience with Marketo’s platform, often supported by a relevant degree or Marketo certification. Familiarity with REST/SOAP APIs, CRM integrations (such as Salesforce), and tools like JavaScript or email template editors is typically required. Strong problem-solving, attention to detail, and effective communication skills help developers translate marketing needs into technical solutions. These skills ensure that marketing campaigns are executed efficiently, data is accurately managed, and organizational marketing goals are met.

What is the difference between Marketo Developer vs Marketing Automation Specialist?

AspectMarketo DeveloperMarketing Automation Specialist
Required CredentialsMarketo certifications, technical skillsMarketing certifications, automation tools knowledge
Work EnvironmentTechnical teams, marketing departmentsMarketing teams, campaign management
Employer & Industry UsageTech-driven marketing firms, agenciesCorporate marketing departments, agencies
Common Search & ComparisonYesYes

The main difference is that a Marketo Developer focuses on technical implementation, coding, and customizing Marketo platforms, while a Marketing Automation Specialist handles overall automation strategies, campaign setup, and analytics. Both roles require marketing automation knowledge, but the developer role is more technical and coding-oriented.

How does a Marketo Developer typically collaborate with marketing and sales teams?

A Marketo Developer works closely with both marketing and sales teams to design, implement, and optimize automated marketing campaigns. They translate marketing strategies into technical solutions within Marketo, ensuring data flows accurately between systems like CRMs. Regular collaboration involves gathering requirements from stakeholders, troubleshooting technical issues, and providing training or documentation to end-users. This cross-functional teamwork helps ensure that campaign objectives are met and leads are effectively nurtured through the sales funnel.

What is a Marketo Developer?

A Marketo Developer is a technical specialist who designs, implements, and manages marketing automation solutions using Adobe Marketo. They customize campaigns, build integrations with other platforms, and optimize marketing workflows to support lead generation and customer engagement. Marketo Developers often collaborate with marketing teams to translate business requirements into automated processes and ensure data flows seamlessly between Marketo and other systems. Their expertise includes scripting, API integrations, and troubleshooting technical challenges within the Marketo environment.
What are popular job titles related to Marketo Developer jobs in Texas? For Marketo Developer jobs in Texas, the most frequently searched job titles are:
What job categories do people searching Marketo Developer jobs in Texas look for? The top searched job categories for Marketo Developer jobs in Texas are:
What cities in Texas are hiring for Marketo Developer jobs? Cities in Texas with the most Marketo Developer job openings:
Marketo Developer jobs near you
Senior Digital Strategy Consultant (Dallas, TX)

Senior Digital Strategy Consultant (Dallas, TX)

Blue Acorn iCi

Dallas, TX • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 11 days ago

Job description

Position Overview

Blue Acorn iCi is seeking a Senior Digital Strategy Consultant (Sr. DSC) to serve as the connective tissue between business intent and technical delivery across AEP powered programs. This role translates business goals into actionable use cases, measurement plans, and requirements that directly inform Adobe Experience Platform configuration and activation.

You will partner closely with marketing, product, data, and engineering teams to ensure every customer journey is clearly defined, measurable, and ready for execution.
Location: Dallas, TX

Key Responsibilities

Strategic & Journey Definition

  • Translate business priorities into journey maps, epics, and actionable digital use cases across B2C and/or B2B customer lifecycles.
  • Define measurable KPIs, success metrics, and value frameworks that guide program decisions and implementation.
  • Partner with business stakeholders to articulate goals, identify opportunity areas, and prioritize activation use cases.

Requirements & Documentation

  • Develop detailed requirement documents, business rules, acceptance criteria, and operational workflows for AEP, AJO, and RTCDP use cases.
  • Document segmentation logic, audience frameworks, messaging triggers, and data dependencies.
  • Create measurement plans and reporting requirements that align with Adobe Analytics/CJA outputs.
  • Map business needs to platform features (AEP Real-Time CDP, AJO, CJA, AEM Assets, Marketo, Workfront).

Cross-Functional Program Support

  • Work with data, engineering, and architecture teams to validate feasibility, clarify requirements, and ensure alignment across execution tracks.
  • Support backlog management with user stories and refinement for multi-solution Adobe programs.
  • Facilitate workshops, discovery sessions, and journey design sessions with client teams.
  • Ensure program cohesion and stakeholder clarity across delivery stages.

Required Skills & Experience

Adobe Platform Familiarity

  • Working knowledge of AEP, RTCDP, AJO, and CJA.

Data & Analytical Skills

  • Ability to interpret data schemas, identity models, and event structures.
  • Understanding of segmentation logic, customer attributes, and behavioral signals.
  • Experience defining success metrics, measurement plans, and reporting requirements.

Digital Strategy & Business Analysis

  • Experience translating business goals into technical requirements, journeys, or data-driven use cases.
  • Strong understanding of customer experience principles, lifecycle marketing, and personalization strategies.
  • Ability to break down complex problems into structured frameworks and clear documentation.

Soft Skills

  • Exceptional communication and storytelling skills—able to simplify complexity for non-technical audiences.
  • Consultative mindset with experience facilitating workshops or working directly with business stakeholders.
  • Highly organized and able to influence alignment across cross-functional departments.

Preferred Qualifications / Education

  • Familiarity with AEM Assets, Workfront, or Marketo is a plus.

The base salary range for this position is $130,000 – $180,000 annually. Actual compensation may vary depending on experience, qualifications, geographic location, and other job-related factors.

About Blue Acorn iCi

Blue Acorn iCi, a business unit of Infosys Nova Holdings, LLC, is a digital experience partner helping global brands design, build, and optimize the future of customer engagement. We blend data, design, and technology to deliver connected commerce and content solutions that drive measurable results.

Specializing in the Adobe Experience Cloud, we provide end-to-end services across commerce, content, analytics, and customer insights. Backed by Infosys, we’re growing fast—and we’re looking for exceptional talent to grow with us.

Our teams work at the intersection of strategy and execution—solving complex challenges for industry leaders in healthcare, retail, manufacturing, and beyond. From large-scale digital transformation programs to platform implementations and ongoing optimization, we bring deep expertise and a collaborative mindset to every engagement.

Why Join Us?

Blue Acorn iCi is a place for curious thinkers, smart builders, and digital pioneers. We’re more than a consultancy—we’re a team of innovators helping the world’s top brands shape the future of digital.

Here, you won’t just contribute to a project—you’ll drive meaningful outcomes, collaborate with cross-disciplinary teams, and grow your skills in a high-impact, high-growth environment. We believe great work starts with great people, and we’re committed to creating a culture where talent thrives, ideas spark change, and results speak for themselves.

If you’re ready to push boundaries, deliver real value, and help shape the next generation of digital experiences—this is your place.

***For US based roles, candidates must have unrestricted authorization to work in the United States without the need for employer sponsorship now or in the future. Infosys Nova Holdings, LLC does not provide immigration or visa sponsorship for this position (including H4 EAD, H‑1B, OPT, CPT, TN, O‑1, E‑3, or J‑1 visas).***

Full Time, Non-Temporary Employees enjoy a competitive benefits package that includes medical, dental and vision insurance, life insurance, disability, paid time off, 401(k), and more!

Blue Acorn iCi is an equal opportunity employer and all qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, spouse of protected veteran, or disability.

Please click to read EEO Law and Pay Transparency Act and IER Right to Work Document and Privacy Notice.

Blue Acorn iCi will endeavor to make a reasonable accommodation to the known physical or mental limitations of a qualified applicant with a disability unless the accommodation would impose an undue hardship on the operation of our business. If you believe you require such assistance to complete this form or to participate in an interview, please contact us at: careers@blueacornici.com.

California applicants: Please click here for CCPA disclosures.

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